1. My business plan: 3

2.  A logo is a name, symbol, or trademark designed for easy recognition.  Can be made up of text only, or a combination of text and graphics.  Goal of a logo is to project the company’s intended image.  “Like a Rock” is Chevy, What is the image they want to project?

3.  Business cards  Letterhead for business  posters  Advertisements  Brochures  Flyers  Signs

5.  Go look at  EBAY  GAP  7 ELEVEN  LOWE’s  PETSMART  OLD NAVY  Blockbuster video  Look at how the logo connects to the products.  PETSMART has a bouncy ball…  Blockbuster Video looks like a movie ticket….

6.  A tagline is a repeated phrase or selection of words associated with a specific product or organization.  A tagline is also called a slogan  Successful taglines:  Short and to the point  Four to six words  Conveys message of what business provides  Be consistent in design  Easy to remember

7.  www.tripwiremagazine.com search for the article –50 examples of Catchy and Creative Slogans www.tripwiremagazine.com  Read article and create three options for your tagline for your business. (draw these out on paper. I have color pencils for you to use)  Get AT LEAST 20 people to vote on your options. Then make a final decision on your tagline and logo.  Turn in all three options and then a neat, clean page with your chosen logo and tagline.