1. United Way Midwinter Institute February 16, 2011 © Andy Giesler, 2011 Part Two

3. Poll We don't really have a website. We have a website but aren’t very happy with it. We’re really pretty content with our website.

4. Sad Story: Locked In to a Proprietary Website

5. Happy Story: WordPress and the Resourceful ED

6. EXERCISE!

7. ! GOALS Yellow pages / Billboard / Business Card Post current events Make calls to action Interact with people Find volunteers Raise money Seem like a real organization

8. screenshot html

9. screenshot nice site

10. screenshot ugly site

11. Web Browser Web Server

12. 1. Whose computer do the pages live on? 2. How do we create or edit the pages?

13. Whose computer do the pages live on?

14. 1. Your own computer. 2. A web hosting company. 3. Someone else’s website.

15. 1. Your own computer. 2. A web hosting company. 3. Someone else’s website.

17. 1. Your own computer. 2. A web hosting company. 3. Someone else’s website.

18. InMotion, HostGator, DreamHost, many others…

19. Basic hosting: $5-$10 per month

20. Web hosting Email addresses Blog / Wiki Shopping cart …

22. How do we make or edit the pages?

23. screenshot html

24.  A plain old text editor  A code-based Web editor  A “What You See Is What You Get” (WYSIWYG) web editor Adobe DreamWeaver ($35 TechSoup) Microsoft Expression Studio ($30 TechSoup) SeaMonkey and Komposer ($0)

25. 1. Your own computer. 2. A web hosting company. 3. Someone else’s website.

26. WordPress.com Blogger.com Google Sites Facebook

27. How do we make or edit the pages?

32. Your web hosting company might offer WordPress or similar tools!

33. Website Builders: Google Sites Squarespace Weebly Wix

34.  Google Sites  Weebly.com  Wix.com  WordPress.com  Blogger  Your Web Host

36.  Google Sites  Weebly.com  Wix.com  WordPress.com  Blogger  Your Web Host

39.  Google Sites  Weebly.com  Wix.com  WordPress.com  Blogger  Your Web Host

42. ? Critical Questions Are we locked in to a single provider? What price level gives us everything we need? Do we have the tech skills to pull this off? Can we afford to train someone? Can we find volunteers? Can we pay someone? Can we do the above for 5 years?

44. Bonus Tip: Keep all your website access information in one place.

46. Image Credits - Part Two Sad little boy: http://www.flickr.com/photos/27117655@N07/4445558459/ Happy man: http://www.flickr.com/photos/evanlavine/2976007399/ Lego lifter: http://www.flickr.com/photos/helico/3146937143/ Sad woman: http://www.flickr.com/photos/valerierenee/1525695073/ Pen tips: http://www.flickr.com/photos/blyzz/2918255540/