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Mario Cavaldesi Microsoft Cloud Solution Architect

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1 Mario Cavaldesi Microsoft Cloud Solution Architect
4/19/2017 Azure Cloud Platform Land opening comments (i.e., welcome…) Mario Cavaldesi Microsoft Cloud Solution Architect © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

2 Agenda Introduction What is Azure? Security & Compliance
Platform and Services Openness Pillars Case Studies Q&A

3 $1.9T $77B $1.6T ~50% Cloud Things + devices Applications Data
Infrastructure $1.9T Gartner estimates the total economic value-add from the Internet of Things across industries will reach US$1.9 trillion worldwide in 20201 $77B By 2017, mobile apps will be downloaded more than 268 billion times, generating revenue of more than US$77 billion2 $1.6T Dividend available to businesses that put new data types and analytics in the hands of more employees over the next four years3 ~50% Agility accounts for 50 percent of the reasons for going to the cloud, versus 14 percent for cost savings4 Key goal of the slide: Get the audience to pause for a moment, engage, and agree on the big trends happening in the business world. Key talking points: People, devices and things, apps, data, and all of the infrastructure needed to drive this new mobile-first, cloud-first world is changing how technology provides value to the business. Talk track: Just a few years ago, could you have imagined that there would be 5.2 billion mobile users? Kleiner Perkins’ recent Internet Trends report says that 30 percent of the 5.2 billion mobile users are on smartphones and that number will continue to dramatically grow. When you add “things” to all of those devices then numbers explode. Morgan Stanley estimates the number of connected things could be as high as 75 billion today. IDC estimates that number will grow to 212 billion by the end of 2020. All of those devices are running…applications. Apps are king, with App marketplaces delivering over one million apps today, and growing. Think about how many business applications you use everyday—and the mix of both SaaS, mobile, and on-premises apps. We’re all familiar with the rise of SaaS with the likes of Salesforce, Concur, Workday; Gartner says that 41 percent of CRM systems are now SaaS based. Data, as we all well know, continues its exponential growth, thanks to all of those devices and apps, and more and more people using all of those “instrumented” things. IDC forecasts that the “data universe” will be 40 zeta bytes by 2020—90 percent of that giant number will be unstructured data… The IT infrastructure necessary to run all of this is massive. Take Microsoft as an example: we have over 1,000,000 servers running in our datacenters worldwide. All of this—data, things, apps, infra—all need cloud. Without cloud, none of what we’ve talked, today could have happened. All of this is dramatically affecting customer expectations. Customers demand connected engagement across channels including, and most importantly, digital. The competitive landscape has changed: the new competitive mix combines the familiar names with a new breed of technology-powered disruptors. The new generation of competitors can spin a whole business up in weeks using cloud infrastructure and readily-available business and technology resources. All of this is creating a sense of urgency for all of us to think about technology strategy to stay relevant. This means that most business leaders woke up this morning running technology companies (whether they wanted to or not). Sources: 1 – Gartner “Forecast: The Internet of Things, Worldwide, 2013,” (G ), Peter Middleton, Peter Kjeldsen, and Jim Tully, November 18, 2013 2 - Gartner Report, “Predicts 2014: Apps, Personal Cloud and Data Analytics Will Drive New Consumer Interactions” Stephanie Baghdassarian, Brian Blau, Jessica Ekholm. Sandy Shen, November 22, 2013. 3 - IDC “Capturing the $1.6 Trillion Data Dividend,” Dan Vesset, Henry D. Morris, John F. Gantz, May 2014 4 – Gartner “Hype cycle for cloud computing, 2014”, David Mitchell Smith, July 24, 2014 Cloud Gartner “Forecast: The Internet of Things, Worldwide, 2013,” (G ), Peter Middleton, Peter Kjeldsen, and Jim Tully, November 18, 2013 Gartner Report, “Predicts 2014: Apps, Personal Cloud and Data Analytics Will Drive New Consumer Interactions” Stephanie Baghdassarian, Brian Blau, Jessica Ekholm. Sandy Shen, November 22, 2013. IDC “Capturing the $1.6 Trillion Data Dividend,” Dan Vesset, Henry D. Morris, John F. Gantz, May 2014 Gartner “Hype cycle for cloud computing, 2014”, David Mitchell Smith, July 24, 2014

4 Why Microsoft? Global scale Comprehensive Enterprise-grade
4/19/2017 Why Microsoft? Global scale Worldwide reach and hyperscale required to bring cloud economic benefits to every business Comprehensive Unmatched breadth of capabilities essential for your business transformation Enterprise-grade Decades of experience building and running trusted global cloud services Key goal of slide: land what makes the Microsoft Cloud Platform different, unique. Talk track: We understand that there is a lot of competition when you consider all of the productivity, app, and platform players out there. We looked hard at what makes Microsoft unique in this space and asked customers, partners, analysts, and our people, “what are our points of differentiation? What helps set us apart from the rest?” Hard questions. Soul-searching questions to find the core of what makes is valuable to you. The big answer that came back was interesting: no other company has the complete and flexible suite of capabilities like Microsoft and the experience to back it up. Some companies have great productivity capabilities but don’t have business apps or platform experience. Some companies have great platform expertise but no productivity or apps. A recent IDC report says that 67 percent of customers expect to purchase multiple services from a single Cloud vendor. That means that cloud vendors that provide options and multiple services have a decent shot of getting more business. I know you don’t particular care about that – but it further validated our approach. We want to give you options, choice, flexibility, and back it up with rock-solid performance and security. That’s what Microsoft has been all about since the beginning. Let’s take a moment to look at the five things that make the Microsoft Cloud different, things you should be considering when you’re selecting a cloud vendor. Global scale: We provide the worldwide reach and hyperscale needed to break the cloud entry barrier giving you better economics, business agility, and availability. This is all of our experience running some of the largest cloud services in the world. You get to benefit from all of that knowledge and our global platform. When you’re ready to scale, we’re ready. Enterprise-grade: We have proven enterprise experience coupled with security and compliance investments, giving you the confidence that your business demands. We’ve been working very hard for decades to become enterprise-grade, a badge of honor that we hold dear. Comprehensive: We offer an unmatched breadth of capabilities that provide IT simplification and the consistency essential for your business transformation. We make it easy to connect things through a unified identity and access management system enabling single-sign on to employees. Hybrid cloud: This is the big one. We believe it’s critical that we provide flexible cloud services, scalability, and capacity that increase the value of existing technology investments to best fit your business needs. We understand that you can’t start over in the cloud overnight. You need flexibility when it comes to managing and making best use of existing on-premises investments, providing a path to the cloud, and for all of your cloud needs. People-centered experiences: We’re committed to providing the experiences that end users want, with the control IT needs, designed to produce higher productivity and extend skillsets to cloud for innovation with minimal training costs. With Office, Dynamics, and Azure all working together, your people will be productive and delighted by the integrated experiences that just work. People-centered experiences Experiences employees want with the control IT needs Hybrid cloud Flexible cloud services, scalability, and capacity that fit your business © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

5 What Microsoft Azure is?
North Europe Ireland West Europe Netherlands Central US Iowa North Central US Illinois China North * Beijing US Gov Iowa East US Virginia Japan East Saitama China South * Shanghai West US California East US 2 Virginia Japan West Osaka India East India West US Gov Virginia South Central US Texas East Asia Hong Kong Over the last few years we’ve truly delivered a huge infrastructure to enable us to grow our services at scale around the globe. Whether it’s our flagship facilities in Quincy, Washington or Boydton, Virginia, or some of the newly announced facilities in Shanghai, Australia and Brazil, it really is key for us to make smart investments around the world to deliver services in a resilient and reliable fashion. A lot of people ask, what goes into site selection at Microsoft and how do we decide where to place our datacenter investments? There are over thirty-five factors in our site selection criteria. But really, the top elements are around proximity to customers and energy and fiber infrastructure, insuring that we have the capacity and the growth platforms to be able to grow our services. Another key element is about skilled workforce. We need to insure that we have the right people to run and operate our datacenters on a day to day basis. SE Asia Singapore Australia East Sydney Brazil South Sao Paulo Australia West Melbourne 19 regions + 2 announced 100+ datacenter including COSN partners * China: operated by 21Vianet

6 Trusted, open, and flexible
Deep commitments to security, privacy, and interoperability Flexible infrastructure Run Windows and Linux Manage and monitor your heterogeneous IT environment Security at the core Privacy by design Process big data on platform you choose Store, access, combine, and analyze data on premises to cloud, relational and non-relational All data, any size, anywhere Compliance and reliability commitments Extensible app development Support for Open Source and .NET Interoperate with existing applications using Open Standards Consistent experiences across devices Windows, iOS and Android support Single sign-on to more than 1,400 SaaS apps Key goal of slide: Land, at a Microsoft level, that we offer the trusted and open platform that you can bet your business on. Talk track: Being a trusted enterprise platform vendor means making a commitment and deep investments both in people and resources across pivotal areas: security, privacy, compliance, and reliability. Microsoft engineers are trained to deliver an inherently safer platform with built-in controls for access, privacy, and security. -- More than 1 billion customers in 20 million businesses put their trust in Microsoft Cloud We have a high focus on protecting data, networks, access, and systems. -- By running more than 200 online services all day, every day (ex. previous slide), we’ve learned and built already what customers need around privacy, security, and access. So much so that we both lead and follow privacy and compliance laws—ultimately setting the global standard. Microsoft is also committed to delivering the best customer experience across software, services, and support. Doing that also means our platform must be open and flexible: We realize our customers do business in a heterogeneous world, so they need a platform that supports multiple device types—from management of those devices to building apps that can extend to all of them. We support developers through the entire application lifecycle management process, enabling collaborative working relationships between Development and IT Operations, resulting in the fast flow of planned work (i.e., high deploy rates), while simultaneously increasing the reliability, stability, resilience, and security of the production environment. In the world of big data created by IoT, the proliferation of devices, apps, and services isn’t just about more data. It’s about different data and needing a data platform that can deal with all of it in real time. And, ultimately, doing all of this with a flexible infrastructure that can support a heterogeneous IT environment. OPTIONAL Technical Capabilities – use to land one or more points for open and flexible Remote desktop apps across platforms, including Windows, iOS, and Android Manage new device types with cloud-based client management (Windows Intune) Data Access, combine, and analyze any data, big, small, structured, unstructured, streaming (Microsoft data solutions) Run big data applications on your choice of platform (deploy Hadoop in Azure VMs with Windows Server or Linux) Apps Use the language and framework that works best for you (.NET, php, python, java, W, node.JS, Drupal, ASP.NET) Choose the cloud services your LOB, data, media, mobility apps need, IaaS or PaaS Interoperability for REST and XML Cloud Infra Easily run Linux VMs (Microsoft Azure) Certified to run both Oracle applications and SAP applications (Microsoft Azure) Only third-party hypervisor certified for Oracle applications (Windows Server Hyper-V) Run Linux on Windows Server Hyper-V Manage across clouds and heterogeneous environments, including Linux and VMware (SC) 1B+ customers use Microsoft Cloud in 20 million businesses from more than 90 countries cloud services delivered all day, every day investment in building Microsoft Cloud infrastructure (USD) 200+ $15B+ © 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

7 What Microsoft Azure is?
Office Add-in PC Tablet Phone Browser Games console On-premises service On-premises database (on-premises) Client layer Access Control Layer Azure Active Directory Multifactor authentication CDN Traffic manager Virtual networks BizTalk services Integration layer Service bus Express route Event Hub Data Factory API Mgmt + Insights Application layer Scheduler Notification hubs Automation Mobile services Web sites Cloud services VM Media services HD Insight Backup and recovery Blobs Tables DocumentDB Queues Caching SQL database Data Layer Azure ML Stream Analytics RemoteApp Batch Azure Search Partner IaaS : Oracle, Hadoop, SAP, MySQL, Cassandra, Docker…

8 Azure is open across the stack
MS Integrated Ecosystem Provided Languages, Dev Tools & App Containers Bring your own CMS & Apps Dozens of .NET & PHP CMS and Web applications Devices Via HTMl/JS, cross-platform and native Azure Certified + Azure Marketplace •The solution has been vetted for readiness and compatibility with Azure through certification and testing •You (the publisher) will provide customer support •Customers will be able to find your solution in the Azure Marketplace and easily deploy it from the Azure Management Portal © 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. DocDB DataStax Databases libcloud jclouds Management Ubuntu SUSE, OpenSUSE, OpenLogic CentOS-based Oracle Linux, CoreOS Operating systems Bring your own

9 A Growing portfolio of solutions
4/19/2017 A Growing portfolio of solutions © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

10 What can you do with Microsoft Azure?
Empower enterprise mobility Create the Internet of Your Things Enable application innovation Unlock insights on any data Transform the datacenter Key goal of slide: Land conversations as what the Cloud Platform enables, then quickly transition to next slide and go into detail on each with customer stories to assist. Slide talk track: As you can imagine, Microsoft is truly the only company that can bring all of this together and make the Microsoft Cloud Platform come to life. Through the Cloud Platform we’re helping customers… Empower enterprise mobility – Enable your people to work from anywhere on any device, without compromising the integrity of the security of your organization. Create the internet of your things - Start with your things. What matters to your business, matters the most. Connect the line-of-business assets, such as industry devices and sensors that you already have, or add new ones to enhance your business processes. Enable application innovation – You can address your customers and your partners in a better way by taking advantage of mobility and all of the device types that your customers are using every day. Unlock insights on any data – You and your employees can not only capitalize on all the data your organization is capturing from customers and end users, but also capitalize on the promise of big data – and tap into external data to uncover insights that were previously hidden. The key here is getting that power in the hands of people who are closest to your customers – the people in your company who need to make decisions about your business on a day-to-day basis. And last – to transform the datacenter – instead of managing a server at a time, you can manage an entire datacenter full of servers as a single unit of resources and compute – transforming how you deliver IT services to your business in a more agile way.

11 “Our outside sales representatives are our revenue source
“Our outside sales representatives are our revenue source. With Enterprise Mobility Suite watching over their computers, we can keep orders and money flowing into the company.” BILL CONNAGHAN GLOBAL DESKTOP SYSTEM ADMINISTRATOR CALLAWAY GOLF Objective: Land your local customer case study here – replace as desired – or use the links below to access the case study. Supporting talk track: Let’s take a look at a customer seeing significant benefits from Microsoft’s investments in our Cloud Platform related to enterprise mobility. Case Study Link: Customer Overview: Golf Company Reduces Costs, Improves Scalability by Moving Servers, Services to the Cloud Like many companies that faced the global recession of 2009, Callaway Golf decided that it had to cut costs. The IT organization moved many web properties and databases to Microsoft Azure, which delivered more than US$300,000 annually to the company’s bottom line. The use of cloud computing also gave Callaway unprecedented flexibility and scalability in responding to the needs of its global business. By using Microsoft Azure, Callaway can deliver servers to remote offices in hours versus months and scale capacity quickly to ensure great reseller and consumer experiences on Callaway websites. It has also eliminated maintenance downtime that used to plague international offices. Callaway uses Microsoft Intune to proactively manage sales computers and keep salespeople productive. The company is also evaluating Microsoft hybrid cloud storage as a way to further reduce costs. Empower enterprise mobility

12 4/19/2017 “We wanted to go beyond the industry standard of preventative maintenance, to offer predictive and even preemptive maintenance, so we can guarantee a higher uptime percentage on our elevators.” ANDREAS SCHIERENBECK CEO THYSSEN KRUPP Objective: Land your local customer case study here – replace as desired – or use the links below to access a the case study. Supporting talk track: Let’s take a look at a customer seeing significant benefits from Microsoft’s investments in our Cloud Platform related to Internet of Your Things. Case Study Link: 73C A B445C318B5/TKE_Microsoft_Internet_of_Things_News_Article.pdf Case Study Video: nfo=0;theme=dark;color=white;wmode=transparent;rel=0 Slide Talk Track: By 2050, seven out of 10 people will live in cities—3 billion more than today— and this population explosion will have huge implications for how people move in cities and throughout buildings. Keeping elevators running safely and efficiently with all this traffic is key, especially when stairs aren’t an option in very tall skyscrapers. ThyssenKrupp—one of the world’s leading elevator manufacturers and operators—is determined to tackle this challenge and is using the Microsoft Internet of Your Things approach to do it. How do you monitor thousands of elevators in some of the most important buildings throughout the world—the One World Trade Center in New York, the CMA Tower in Saudi Arabia, the Bayshore Hotel in Dalian, China, and many more? All of these elevators in such tall structures get a lot of wear and tear. When an elevator stops working, everything from minor holdups to danger can be the result. TK needed a solution that would give them complete visibility AND actionable methods across all of their systems. Using IoYT technology, TK focused on one thing: reliability. They connected their elevators to the cloud and could gather data from sensors and systems and transform that data into valuable business intelligence. How did they do this? They worked with one of our partners, CGI, to develop a solution that connects all of TK’s “things” to monitor everything: temperature in shaft alignments, cab speed, door functions. This data was provided to their on-the- ground workforce of technicians. Analytics and alerts can now get technicians to elevators that need maintenance before they cause problems, hugely reducing downtime while increasing customer satisfaction. Just going to repair an elevator can be challenging. The technology is intricate and it’s a substantial edge if you know where to begin. Another advantage CGI built in was taking the guesswork out of the repair. An intelligent information loop continuously updates datasets so that there’s little room for error. It’s sometimes called a “virtual troubleshooter.” Elevators are learning and teaching technicians how to fix them. Create the Internet of Your Things © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

13 Connected Vehicles 1M connected vehicles by 2020
4/19/2017 Connected Vehicles 1M connected vehicles by 2020 Uses Windows Azure to connect in- cab telemetry data with messaging & analytics framework Enables new level of chargable premium services for business growth for Scania Objective: Land your local customer case study here – replace as desired – or use the links below to access a the case study. Supporting talk track: Let’s take a look at a customer seeing significant benefits from Microsoft’s investments in our Cloud Platform related to Internet of Your Things. Case Study Link: 73C A B445C318B5/TKE_Microsoft_Internet_of_Things_News_Article.pdf Case Study Video: nfo=0;theme=dark;color=white;wmode=transparent;rel=0 Slide Talk Track: By 2050, seven out of 10 people will live in cities—3 billion more than today— and this population explosion will have huge implications for how people move in cities and throughout buildings. Keeping elevators running safely and efficiently with all this traffic is key, especially when stairs aren’t an option in very tall skyscrapers. ThyssenKrupp—one of the world’s leading elevator manufacturers and operators—is determined to tackle this challenge and is using the Microsoft Internet of Your Things approach to do it. How do you monitor thousands of elevators in some of the most important buildings throughout the world—the One World Trade Center in New York, the CMA Tower in Saudi Arabia, the Bayshore Hotel in Dalian, China, and many more? All of these elevators in such tall structures get a lot of wear and tear. When an elevator stops working, everything from minor holdups to danger can be the result. TK needed a solution that would give them complete visibility AND actionable methods across all of their systems. Using IoYT technology, TK focused on one thing: reliability. They connected their elevators to the cloud and could gather data from sensors and systems and transform that data into valuable business intelligence. How did they do this? They worked with one of our partners, CGI, to develop a solution that connects all of TK’s “things” to monitor everything: temperature in shaft alignments, cab speed, door functions. This data was provided to their on-the- ground workforce of technicians. Analytics and alerts can now get technicians to elevators that need maintenance before they cause problems, hugely reducing downtime while increasing customer satisfaction. Just going to repair an elevator can be challenging. The technology is intricate and it’s a substantial edge if you know where to begin. Another advantage CGI built in was taking the guesswork out of the repair. An intelligent information loop continuously updates datasets so that there’s little room for error. It’s sometimes called a “virtual troubleshooter.” Elevators are learning and teaching technicians how to fix them. SCANIA Create the Internet of Your Things © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

14 4/19/2017 “With Microsoft Azure, we can…build on capabilities that were unavailable in the past. As a result, we can offer our customers cutting-edge solutions like never before.” STEVE WHITBY SOLUTIONS DELIVERY CENTER DIRECTOR, AVIVA Objective: Land your local customer case study here – replace as desired – or use the links below to access a the case study. Supporting talk track: Let’s take a look at a customer seeing significant benefits from Microsoft’s investments in our Cloud Platform related to application innovation. Case Study Link: tudyID= Slide Talk Track: Aviva realized technology had moved forward, and advances in consumer mobile devices and cloud computing opened up new opportunities. In 2012 most of the constraints faced by Aviva before had eased as storage and processing costs had gone down, and the power of mobile phones was amazing compared to what was available in 2006. Aviva implemented a hybrid-cloud solution based on the Microsoft Azure platform that connects mobile devices, on-premises applications, and social media, “allowing Aviva to connect to their customers in new ways especially with new and younger drivers.” The company launched the solution in the consumer marketplace only eight months after the first trial project with fleet cars. UK drivers can download the free app from Google Play or the Aviva website. Running on Android and iPhones smartphones, the software works with the phones’ built-in GPS technology and sensors to collect and send telematics data to Microsoft Azure, including information on braking, cornering, and acceleration behavior. After 200 miles, the app assigns the driver a score that the quote system uses to calculate a personalized quota. Drivers use social media to share scores and compete with other motorists on leaderboards. The social media integration encourages drivers to use the app and also attracts attention to the project through channels such as Twitter feeds and the Facebook fan page and status updates. Aviva achieved 100Mil Facebook impressions in five months Instead of deploying expensive, costly IT infrastructure, the company is using Microsoft cloud services to expand its offerings while taking advantage of consumer trends in social media and mobility. In real-world terms, this means the company can quickly provide exciting new solutions that improve service and help people save money. Enable application innovation © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

15 Enable application innovation
4/19/2017 I need to let users watch my content from any device and have the same viewing experience. I want to keep my customers engaged rich media when they want it or when its happening live. I want my customers to quickly establish an emotional connect to my brand. I need my web site to tell stories quickly: if a picture = 1k words, then video = 1m. Objective: Land your local customer case study here – replace as desired – or use the links below to access a the case study. Supporting talk track: Let’s take a look at a customer seeing significant benefits from Microsoft’s investments in our Cloud Platform related to application innovation. Case Study Link: tudyID= Slide Talk Track: Aviva realized technology had moved forward, and advances in consumer mobile devices and cloud computing opened up new opportunities. In 2012 most of the constraints faced by Aviva before had eased as storage and processing costs had gone down, and the power of mobile phones was amazing compared to what was available in 2006. Aviva implemented a hybrid-cloud solution based on the Microsoft Azure platform that connects mobile devices, on-premises applications, and social media, “allowing Aviva to connect to their customers in new ways especially with new and younger drivers.” The company launched the solution in the consumer marketplace only eight months after the first trial project with fleet cars. UK drivers can download the free app from Google Play or the Aviva website. Running on Android and iPhones smartphones, the software works with the phones’ built-in GPS technology and sensors to collect and send telematics data to Microsoft Azure, including information on braking, cornering, and acceleration behavior. After 200 miles, the app assigns the driver a score that the quote system uses to calculate a personalized quota. Drivers use social media to share scores and compete with other motorists on leaderboards. The social media integration encourages drivers to use the app and also attracts attention to the project through channels such as Twitter feeds and the Facebook fan page and status updates. Aviva achieved 100Mil Facebook impressions in five months Instead of deploying expensive, costly IT infrastructure, the company is using Microsoft cloud services to expand its offerings while taking advantage of consumer trends in social media and mobility. In real-world terms, this means the company can quickly provide exciting new solutions that improve service and help people save money. Enable application innovation © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

16 4/19/2017 “We can collect, analyze, and generate near-real-time BI with Big Data collected from social media feeds, GPS signals, and data from government systems.” LLUIS SANZ MARCO DIRECTOR OF INFORMATION MUNICIPAL, INSTITUTE OF INFORMATION CITY OF BARCELONA Objective: Land your local customer case study here – replace as desired – or use the links below to access a Video for The City of Barcelona Supporting talk track: Let’s take a look at a customer seeing significant benefits from Microsoft’s investments in our Cloud Platform related to data. Case Study Link: Video Link: Customer Overview: City Deploys Big Data BI Solution to Improve Lives and Create a Smart-City Template Barcelona, Spain, wanted better insight into government effectiveness. To achieve this, it needed a solution that could collect and analyze data from its systems and new public sources such as social media, software log files, and GPS signals. Working with Microsoft partner Bismart, the city built a hybrid cloud to store and analyze Big Data using business intelligence (BI) and data services based on Microsoft Azure, Microsoft Azure HDInsight, Microsoft SQL Server 2012, and Microsoft Excel Still in its pilot phase, the solution provides near-real-time insight into structured and unstructured data, and BI access using any Internet-connected device that can enhance services and business opportunities, improve safety, and boost collaboration between Barcelona, its citizens, and businesses. The solution also provides a smart-city template that might be used by other global cities. Unlock insights on any data © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

17 4/19/2017 “Hybrid cloud computing really does give us the ability to tailor our infrastructure so that we can provide more services, more quickly, at less cost." LEE BINGHAM HEAD OF IT PAUL SMITH Here’s an example of a fashion retailer setting the trend in business agility by launching a hybrid cloud solution Six years ago, British fashion designer Paul Smith had a goal to optimize its IT function. It sought a vendor that offered interoperable, foundational technologies with the right combination of innovation and value. Paul Smith embraced the Microsoft cloud operating system vision and built an agile, responsive global IT infrastructure, managed by only 15 people, so IT can provide efficient services to ensure that the business continues to play a leading role in the fashion industry—while keeping costs down. Along the way, Paul Smith used Windows Server, Hyper-V, and Microsoft System Center hybrid cloud and data center technologies to virtualize more than 80 percent of its servers, improve data center density by 200 percent, and save more than £840,000 (US$1.4 million) in IT costs in one year. It also reduced recovery time from 48 hours to 5 minutes for its mission-critical applications. “Paul Smith can take operational flexibility a step further by using Microsoft Azure as an additional environment for computing where it only pays for the virtual machines it uses.” Richard Proud Director, risual “With Window Azure, we can scale up our resources on demand, for example, to send out 10 million s in the single month of December.” Benefits Optimizes the infrastructure Improves business agility, service predictability Reduces costs Enhances disaster recovery capabilities Automates processes and enables self-serve IT Transform the datacenter © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

18 Betting on Microsoft Azure Platform
Key goal of slide: highlight our customer momentum. Talk track: As you can see, a number of large organizations are choosing to move forward with the Microsoft Cloud. All of these companies have great stories on how they’re making best use of the technology investments that include Microsoft. Innovative companies like 3M, easyJet, Pier 1 Imports are using the cloud to enter new markets, find new customer insight, and to grow. We encourage you to learn more about these companies and what they are doing with Microsoft. © 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

19 © 2015 Microsoft Corporation. All rights reserved
© 2015 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.


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