1. COMMUNICATION, SIMULATION, AND REPRESENTATION: PART I

2. OBJECTIVE Mahasiswa dapat menjelaskan konsep-konsep communication, representation, simulation dalam representation and simulation, language and representation, communicating meaning, representation and discourse(C2)

3. MATERIALS Representation and simulation Language and representation Communicating meaning Representation and discourse

4. REPRESENTATION AND SIMULATION Representation - Definition: Representation stems from the principle of equivalence of the sign and of the real. Simulation - Definition: Simulation stems from the utopia of the principle of equivalence. - Phases of images in simulation : 1. It is the reflection of a profound reality; 2. It masks and denatures a profound reality, 3. It masks the absence of a profound reality, 4. It has no relation to any reality whatsoever: it is its own pure simulacrum. (Baudrillard, Jean. 2004, Simulacra and Simulation. Ann Arbor: The University of Michigan Press)

5. LANGUAGE AND REPRESENTATION Language and power Language and class Language, race and ethnicity Language and gender Language and culture

6. Continued … The ethnography of speaking Language as communication and representation

7. COMMUNICATING MEANING Interpretation requires framework – connotation Decoding vs encoding Articulation Dominant and negotiated meanings

8. REPRESENTATION AND DISCOURSE From relation of signs to acquisition of knowledge Disourse is a social act that links systems of representation Power is supported by: 1. The construction of the truths 2. The sustenance of the truths 3. The reproduction of the truths