1. * Certification Update * Preparing Students for Tomorrow's Careers Trish Bobst National Sales Consultant

2. RCA Series NEC CMA RMA CMAS

3. Why Certify?

4. Proof of Knowledge…  An increasing number of employers are hiring in positions that depend on computer skills and require proof of those skills.

5. Internet and Computing Core Certification First global certification for computer literacy

6. IC 3 Global Standard 3  The Internet and Computing Core Certification (IC³) provides students with the foundation of knowledge they need to succeed in environments that require the use of computers and the Internet. The Global Standard 3 (GS3) is an internationally recognized standard for digital literacy

7. What is IC 3  Relatively new, fast growing certification  Internet and Computing Core Certification  Standards recently revised to address Office 2007  Appropriate for your office & concepts courses  Middle School, High School, Career College, and 2-year schools

8. Why is it growing in acceptance?  Regardless of the diverse “input,” at the end of the course all students are expected to pass over a “bar” labeled “What every college educated person should know about computers.” IC 3 levels the playing field!

9. Recognition and Industry Support for IC 3

10. What You Can Expect Format of exams remains the same. Passing of Computing Fundamentals, Key Applications and Living Online are necessary to achieve IC 3 certification status. Mixing and matching of exams allowed. Cut scores. Tougher exams = lower cut scores (660 to 710) 50% linear and 50% performance-based questions. Office 2007, Internet Explorer 7.0, and Windows Vista. Up to date with current technologies like blogging, wikis, social networking, chat/messaging, etc. Exams now delivered on LMS.

11. Computing Fundamentals  Computer Hardware, Peripherals & Troubleshooting  Computer Software  Using an Operating System Think “Computer Concepts”

12. Key Applications  Common Program Functions  Word Processing Functions  Spreadsheet Functions  Communication & Presentation Software Think “Office Applications”

13. Living Online  Communications Networks & the Internet  Electronic Communications & Collaboration  Using the Internet & the World Wide Web  The Impact of Computing & the Internet on Society, including social networking Think “Internet Literacy”

14. Measuring Knowledge: Linear Test Items

15. Measuring Skills: Performance-Based Test Items

16. Benefits to students and test candidates  Most relevant computing and Internet skills  Improves proficiency  Validates Internet and computing skills  Distinguishes certificate holders from others  Demonstrates unique qualification  Accelerates current career path

17. Benefits to institutions and instructors  In-depth research  Highest standards and best practices  Features the latest testing technology  Successful completion of NCLB requirements  Recognized global standard in digital literacy  Cost effective and time efficient  A professional development tool

18. Computer Literacy Solutions

19.  Two IC 3 certified products  Two distinct approaches  Only publisher with multiple offerings!  Some schools will purchase because of “literacy” approach, not because of IC 3 certification Practical Computer Literacy 2nd Edition: Internet and Computing Core Certification Computer Literacy Basics 3rd Edition: A Comprehensive Guide To IC3 Our IC 3 Offerings

20. Test Prep Solutions  Study Guide Companion to Practical Computer Literacy Helps students prepare for the exam by familiarizing them with IC 3 exam question topics and exam format Lists the IC 3 objectives covered in the quiz, along with page references to where the objectives are covered in the Practical Computer Literacy 2nd edition book

21. IC 3 Resources http://www.cengagesites.com/academic/?site=4211

22. Microsoft Office Certification

23. Microsoft Office Specialist  MCAS (Microsoft Certified Application Specialist) is now MOS once again!  Recognized globally as the premier credential to validate knowledge, skills and abilities relating to Microsoft Office Promotes success in the classroom for students and instructors, and prepares students for an increasingly competitive workforce Maximizes office productivity and efficiency for the organization, increases job satisfaction, and heightens career achievement among employees Prepares and places job candidates, ensuring they possess the skills employers require

24. Put Microsoft On Their Résume  Wages MOS/MCAS certified individuals are earning 10-15% more than non-certified individuals  Placement Certified individuals are placed at a higher rate than the industry average  Conversion Certified individuals are converting to full-time employment 50% more often than non-certified individuals Robert Half International findings

25. Adobe CS5 is Here!

26. Adobe Certified Associate  For students seeking employment that requires the use of digital media, the Adobe Certified Associate (ACA) certification program validates these skills. Employment using digital communications skills is growing worldwide. Whether it’s a career in graphic design, Web marketing, video production, or more, becoming Adobe certified will help give students the inside track to work in these exciting new fields.

27. New Adobe CS5 Software  Many new features to enhance your digital and print projects with CS5 Design, Web, and Video Production suites. To review new features of CS5 login to: http://tv.adobe.com/channel/whats-new-in-cs5/ http://www.maclife.com/article/news/top_10_new_feat ures_cs5 http://www.maclife.com/article/news/top_10_new_feat ures_cs5  CS5 site license solutions available for k-12 schools! Contact your Cengage Learning representative for details.

28. Adobe Certified Associate  Web Communications with Dreamweaver CS4  Rich Communications with Flash CS4  Visual Communications with Photoshop CS4  The certification launched in May 2009

29. CS4/CS5 Site Licenses  Adobe CS4 Web Standard  Adobe CS4 Web Premium  Adobe CS4 Design Standard  Adobe CS4 Design Premium  Adobe CS4 Production Premium  Adobe CS4 Master Collection  Adobe CS5 Web Standard  Adobe CS5 Web Premium  Adobe CS5 Design Standard  Adobe CS5 Design Premium  Adobe CS5 Production Premium  Adobe CS5 Master Collection

30. The Revealed series for Adobe CS5

31. Other CS5 Curriculum Solutions from Cengage Learning  The Design Exploration Series InDesign Photoshop Illustrator Flash  Shelly Cashman Series Dreamweaver Photoshop Illustrated Series –InDesign –Dreamweaver –Photoshop –Flash New Perspective Series –Dreamweaver –Flash

32. Become a Certiport Center  Test students on your campus Comfortable environment Reduced exam cost to students  Distinguishes your programs from the rest  No cost to become a testing center Pay only for exams administered http://www.course.com/certiportcenter/

33. Partners in Certification Long-time partners and authorized provider of exam vouchers (electronic and paper) and the new exam site-licensing for IC 3, MCAS/MOS, and ACA.

34. A+ Certification

35.  New CompTIA A+ Exams – went live September 2009  New Cengage materials available now  2006 exams available until summer 2010 Exams overlap for the academic year, so students on the 2006 track can complete their training and pass the exams. Both 2006 and 2009 texts available for Jan 2010 class starts. The Timeline

36.  2006 Exams: four A+ exams 220-610 – Essentials 220-602 – IT Technician 220-603 – Remote Support Technician 220-604 – Depot Technician  All candidates must pass: Essentials exam + one other exam to become A+ certified. 2006 A+ Exams

37.  NEW 2009 A+ Exams A+ 220-701 - Essentials A+ 220-702 - Practical Application  Return to the two-exam format  Must pass both exams to become A+ Certified  3 rd and 4 th exams from 2006 (603 & 604) eliminated due to low demand Changes from 2006 to 2009

38. A+ Textbooks from Jean Andrews  A+ Guide to Managing and Maintaining Your PC, Comprehensive, 7th Edition 1435497783  A+ Guide to Hardware: Managing, Maintaining and Troubleshooting, 5th Edition 1435487389  A+ Guide to Software: Managing, Maintaining, and Troubleshooting, 5th Edition 1435487370

39. A+ 2009 Total Solution Digital Components:  Instructor Resources CD and Online  Lab Manual One for each text  Web-Based Labs One for each text  dtiMetrics (assessment) One for each text  eBooks CourseSmart and ichapters CL eBook – more robust K12 eBook !! Print Components:  PC Troubleshooting Pocket Guide  Fixing Windows Vista  Computer Technology Encyclopedia  CompTIA A+ PC Repair Flashcards  CourseNotes One for each exam  CompTIA A+ 2009 Q&A Other Resources and Tools:  22-Piece Toolset with ESD (safety) strap  Digital Multimeter  Cable Tester  Certification Nylon Bag

40. PLTW Delmar, a part of Cengage Learning, is proud to publish books to support the Project Lead the Way® (PLTW) curriculum. Partnering with PLTW, Delmar has developed a series of learning materials to help students build a solid foundation in technological literacy and build their interest in science, math, and engineering with hands-on learning. Delmar has also created materials to help instructors teach this exciting and rigorous curriculum!

41. ASE/NATEF  NATEF (education guidelines) /ASE (professional certification) materials correspond to the requirements for NATEF Program Certification. They also help prepare students for each individual ASE professional certification that a student might pursue.

42. ASE/NATEF  Whether you require ASE Test Preparation material in print or online, Delmar has the solution you need to prepare for the ASE Exams. We offer ASE study materials covering a wide variety of exams: A1-A8, L1, P2, X1, C1, T1-T8, E1-E3, H1-H8, B2-B6, M1-M3, S2, S4, and S5 as well as the Spanish A1-A8, L1, P2, X1, and B2-B6 exams.  http://www.trainingbay.cengage.com/ase_prep/index.aspx http://www.trainingbay.cengage.com/ase_prep/index.aspx NATEF Standard Job Sheets Engine Repair Automatic Transmission & Transaxles Manual Transmissions Suspension and Steering Brakes Electrical & Electronic Systems Heating & Air Conditioning Engine Performance

43. RCA Series RCA/HBI – Based on national standards set by the residential construction industry, the Residential Construction Academy Series is the result of a partnership between Home Builders Institute and Delmar Cengage Learning. The goal is a skilled, knowledgeable workforce able to meet the needs of the industry today and into the future. http://cengagesites.com/academic/? site=4389

44. Certification is offered for: Secondary Post-Secondary Industry Certification testing is offered at three proficiency levels: Entry Semi-Skilled Skilled Cost of Online Testing: $18.50- Secondary/ Post-secondary $35.00- Industry Cost for Paper/pencil testing:  $24.00- Secondary/ Post-Secondary  $39.00- Industry Student Certification

45. Carpentry Safety Measurement Tools and Equipment Products and Materials Rough Carpentry and Framing Interior and Exterior Finishing House Wiring Electrical Safety Tools and Equipment Electrical Codes and Blueprints Basic Concepts of Electricity Electrical Service Entrances Electrical Rough-In Electrical Trim-Out HVAC HVAC Theory HVAC Safety and Tools HVAC Installation HVAC Electrical HVAC Air Distribution

46. A credentialed program must meet the following six criteria: 1.Training program purchases and teaches with RCA Series materials. 2.Training program utilizes NAHB's Residential Construction Skill Standards 3.Instructors must be certified by HBI through The Ohio State University online professional development program 4.Students complete the industry approved HBI online tests administered by NOCTI. 5.HBI receives and reviews one or more of the following for program validation: lesson plans, course description, syllabi, or other official type of course outline for non-HBI Job Corps programs, copies of TARs integrating NAHB Skills Standards 6.HBI receives and approves the completed Application for Credentialing. Program Credentialing

47. Benefits of Customized Professional Development : Optional CEUs and/or college credit offered from The Ohio State University Instructor Certification for the RCA Series Training ranging from 1 ½ days to 2 ½ days to meet your needs and your schedule Options available for small or large groups of instructors Textbooks from the Residential Construction Academy Series can be included with training Professional Development

48.  Brand new!  Designed to meet the needs of any institution that requires training and development for its trades instructors.  Pick and choose what is necessary for the individual facility  Courses are taught at your facility by The Ohio State University Career and Technical Education faculty Professional Development

49. HVAC-R  Many certifications, but the most popular certifications are NATE, ICE, and HVAC Excellence. Whitman HVAC helps students prepare for success on these exams.

50. Electrical Wiring  The NFPA (National Fire Protection Association) creates the NEC (National Electrical Code) which is revised every 3 years. Wiring, grounding, etc., must be to NEC specifications. Delmar has a number of titles that help students learn to understand the code and a number of wiring titles that help students learn how to wire to code specifications.  http://www.delmarlearning.com/browse_catalog. aspx?cat1ID=ET&cat2ID=NEC http://www.delmarlearning.com/browse_catalog. aspx?cat1ID=ET&cat2ID=NEC

51. CMA/RMA/CMAS  CMA – Certified Medical Assistant – American Association of Medical Assistants (AAMA)  RMA – Registered Medical Assistant – American Medical Technologists (AMT)  CMAS – Certified Medical Administrative Specialist – American Medical Technologists (AMT)  http://www.cengagesites.com/academic/?site=4284 http://www.cengagesites.com/academic/?site=4284

52. Succeeding in the Workplace What does it take?

53. What Industry Says…  Technical skill ALONE does not make someone competitive in the job market –In fact, computer literacy skills are assumed!  Today’s workers demonstrate GAPS in: –Communication skills –Team/interpersonal skills –Problem solving –Quantitative reasoning –Business process knowledge –Project management

54. What Employers Say… Attributes Most Desirable in New Employees…  Ability to work productively on a diverse team  Oral & written communication skill  Ability to think critically and analytically  Resourcefulness in solving problems  Ability to locate, organize & evaluate information from multiple sources  Creativity & innovative spirit  Ability to understand and communicate quantitatively  Sense of integrity and ethics  Understanding of global cultures and values

55. Reproducible Binder… Written Communication Verbal Communication Problem Solving and Decision Making Teamwork Professionalism Includes 30-pack student access codes (additional codes can be purchased, as needed)

56. What is the content of these products?  Written Communication Email and Memos Secrets of Clear Writing Developing Reports and Proposals Writing For Employment Writing Professional Letters

57. What is the content of these products?  Verbal Communication Basics of Communication Working With Customers Developing Professional Telephone Skills Improving Informal Communication Making Formal Presentations

58.  Problem Solving and Decision Making Identifying and Defining the Problem Solving the Problem Thinking Critically Group Decision Making and Problem Solving Decision and Support Tools What is the content of these products?

59.  Team Work and Team Building Working in Groups and Teams Team Roles and Processes Team Building and Development Being a Team Leader Having Successful Meetings What is the content of these products?

60.  Professionalism Presenting Yourself Professionally Developing a Professional Work Ethic Developing Your Interpersonal Skills Understanding Office Protocols and Politics Planning and Managing Your Career What is the content of these products?

63. Learning

64. Online companion

66. Games

68. Be The Critic  Corresponding to the end of unit exercises, “Be The Critic” requires a student to review a report, document, etc. and assess it’s strengths and weaknesses through objective-based questions.

69. Be the Critic Be the Critic - Graded

70. Critical Thinking Questions  Pulled from the end of unit materials, Critical Thinking Questions contain 5 questions which students will answer an their instructor will grade using a grading rubric.

71. Critical Thinking – Instructor View

72. Putting Your Soft Skills to Work  The goal of this activity is to have students upload a document (a resume for instance or in this case an email to a manager) for peer review and critique.

73.  The student will read the assignment, build the document/assignment and upload it where it will be visible (on the right side of this image) for all students and instructors to critique via ratings and rubrics. “Putting Your Soft Skills To Work” Interface

74. Soft Skills Survivor - Graded A movie will play in the left panel, pausing at set points in a scenario. Students will be prompted with a question based on the presented scenario. If they get the question wrong, they are prompted to watch the video clip again and they cannot move onto the next video segment until the get the question correct.

75. ExamView - Test Generator

76. www.cengage.com/school/teamup

77. In Conclusion…  Staying one step ahead of the students and keeping up to date with technology is a challenge!  Growing emphasis by employers for students to have “proof” of skills.  Proficiency in IT skills is critical to success for students in both the academic and work environments.

78. For additional information, please contact me or your Cengage Learning Sales Representative trish.bobst@cengage.com or carmen.corey@cengage.com Thank You!