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The Mobile Web The Next Great Opportunity
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Why It’s So Huge Mobile web usage has grown 100%+ for each of the past 5 years - faster than any previous rate of adoption in history. Mobile is viewed as the next great era of computing (following the mainframe, desktop and Internet ages). These factors are skyrocketing the valuation of firms best positioned to capitalize (i.e., Apple and Google). Mobile will be the dominant form of web usage by 2015 (if not a lot sooner). The Mobile Web
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Why It’s Taking Off Now The iPhone sparked whole new generation of Smart phones. 3G, 4G and Wifi access is increasing dramatically. Younger generations are obsessed with mobile-driven Social Media and Geo-location services. Unlimited data carrier plans are becoming the norm. The Mobile Web
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Why This Matters To Your Business The mobile web is a gateway to millions of local, affluent customers already searching for your services. Mobile ads, coupons and banking are rapidly gaining acceptance. Paid mobile apps are flying off the virtual shelves. 50% (half!) of all mobile customers are likely to click on mobile ads they see in apps. Mobile commerce is just getting started – but already predicted to top $750 million this year. The Mobile Web
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Who Stands To Benefit Most? Businesses whose target audiences are mobile (restaurants, banks, retail stores, filling stations – and real estate professionals). Businesses whose target audiences skew younger (clubs, bars, retail stores, restaurants). Businesses whose target audiences need small amounts of information – quickly (banks, ATMs, gas stations, fast food restaurants, live events, retail stores and other venues). Businesses looking to get a leg up on their competition. The Mobile Web
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What You Need to Start Doing - Now Analyze your target audience – do they fit into the categories above? If so, develop a mobile strategy for reaching them. Analyze your current desktop site. Can it be viewed properly via a mobile browser? If not, develop a compelling mobile site. Consider geo-targeted mobile advertising. And even the development of a proprietary app The Mobile Web
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How We Can Help We offer more than 15 years web and digital marketing development experience. Which includes expertise in developing mobile sites and apps We are extremely cost-effective, marketing savvy – and customer focused. And we have served more than 100 customers worldwide. The Mobile Web
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So - call us at +1.323.253.7290 Or email us at bryan@lyngandassociates.combryan@lyngandassociates.com Or text us at 323.253.7290. Or visit us via your desktop, laptop, iPad, iPhone, Android – or even your Blackberry - at www.lyngandassociates.com.www.lyngandassociates.com We’re ready to help you get your share of the next great marketing opportunity. The Mobile Web
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