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Blue Coat: Your partner to sales success Nigel Hawthorn VP EMEA Marketing +44 7081 487 987

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Presentation on theme: "Blue Coat: Your partner to sales success Nigel Hawthorn VP EMEA Marketing +44 7081 487 987"— Presentation transcript:

1 Blue Coat: Your partner to sales success Nigel Hawthorn VP EMEA Marketing +44 7081 487 987 nigel.hawthorn@bluecoat.com

2 Blue Coat: WAN Application Delivery Profitable, public company (NASDAQ: BCSI), founded in 1996 93 of Fortune Global 100 are Blue Coat customers 6,000+ customers across 150+ countries Global Support Services team Proven pedigree of web performance and security innovation

3 The Sales Opportunity – WAN app delivery Secure Web Gateway –Every organisation connected to the Internet needs Internet security –Blue Coat’s sweet-spot is: Large organisations (broad product set) Complex requirements (granular policies) High performance demands (fast appliances) Comprehensive support (web, SSL, IM, streaming, P2P, multiple authentication systems, Skype) WAN Optimization –Every organization with multiple offices –Blue Coat’s sweet-spot is: Large organisations (broad products, global support, low entry-price) Travelling users (client software for PCs) WAN Application Delivery –Security and optimization together

4 Security and Acceleration Technology Public Internet Internal Network Application Acceleration (MACH5) High Performance Appliances User Control URL Filtering Virus Scanning Instant Messenger Control Peer-to-Peer Block/Allow Per User Reporting ProxySG Family AV Family Spyware blocking and reporting Comprehensive, flexible content policies Streaming splitting/caching/control New - SG Client

5 Worldwide Revenue for Last 4 Years

6 WOC - Market Shares and trends Market Share 2Q06 Market Share 3Q06 Market Share 4Q06 Market Share 1Q07 Market Share 2Q07 Riverbed12.5%14.3%16.7%21.5% Riverbed Cisco9.7%11.3%12.1%17.8%19.3%Cisco Blue Coat4.5%11.7%12.5%10.4%15.4%Blue Coat Packeteer18.0%18.3%20.7%15.8%10.3%Packeteer Juniper0.0% 8.8%7.7%7.0%Juniper Stratacache10.4%10.2%0.0% Stratacache Others44.8%34.2%29.2%26.8%26.6%Others Total100.0% Total Total Market $143.7M$146.4M$160.5M$156.2M$202MTotal Market Data: Gartner/Dataquest

7 Leader in Secure Web Gateway

8 Visionary in WAN Optimization

9 Blue Coat’s Business Model 100% through channels Sales and technical training High margin Special demo product pricing Marketing support High investment in engineering –Delivering new products fast OEMing with technology leaders

10 Customer Requirements

11 TECHNOLOGY TRENDS Enterprises: Faster, Global, Mobile, Secure REGULATORY TRENDS  Climate of Governance  Protect Privacy  Manage Risk BUSINESS TRENDS Enterprises  Accelerate the Business  Business Boundaries Blur  Virtual, Flat Corporation  Adoption of Web 2.0 & SOA (Service Orientated Architcture)  Worker Mobility and Devices  Services – Not Software

12 Remote Offices On-Demand Applications and Services Server Consolidation Challenges for IT Executives Mobile Workers Legacy Client/Server Applications HTTPS Personalized Portals my Web 2.0 Applications & Mash-Ups Long distances, more traffic and chatty protocols hurt performance Uncontrolled/unwanted traffic causes congestion Security attacks hide in the application layer, more applications are encrypted Can’t deliver applications quickly to remote and mobile users

13 What’s Needed to Solve the Problem ?

14 OR WAN Accelerators WAN Accelerators ACCELERATE EVERYTHING! Existing Solutions Are Limited: Trade-off STOP EVERYTHING! Security Technologies Security Technologies

15 Answer: Stop the Bad. Accelerate the Good. Fast and Secure delivery of the applications critical to run your business… but how?

16 Why Performance and Security Together? Single policy Increasingly, can’t do security without acceleration – impeding business is unacceptable Removing unwanted traffic results in a performance increase Branch offices must minimize hardware and management Need to maximize WAN investment

17 Blue Coat Meets Today’s Infrastructure Requirements TODAY’S NEEDS PROXY ARCHITECTURE SEE SECURE ACCELERATE CONTROL High Performance Proxy Unified Policy Management Authentication, App Control, and Filtering Multi-Protocol Optimization, Caching and Compression Complete understanding of all applications and users Granular control over users, devices, content, and applications Stop malicious content and applications, without the security vs. performance trade-off Faster delivery of business- critical applications to any branch office or remote user …from an Integrated Control Point and Global Console

18 How Can Blue Coat Help?

19 Instantly and Securely Deliver Applications Transparent to users, works with your current IT investment Security, performance AND control in a single, unified appliance Complete range of Blue Coat ® ProxySG ® High- Performance appliances Software client (SG Client) for mobile and remote users Complete coverage of all applications and users, anywhere SG510 Series SG810 Series SG8100 Series SG210 Series SG Client

20 Benefits Across the Organization CIO IT Infrastructure Executive IT Security Executive Understand and accelerate business- critical applications Deliver “HQ experience” to remote and mobile users Eliminate unwanted traffic and security risks Deliver exceptional user experience Align IT with business Understand IT health Optimize IT resources Manage security risk and performance volatility Performance when needed HQ experience, anywhere Confidence in IT No intrusion Manage risk Secure applications Diagnose quickly and resolve problems User confidence Line-of-Business

21 Blue Coat Delivers Applications The nature of business and applications are changing New pressure on IT to deliver applications quickly AND securely Traditional approaches can’t do it…only proxy architectures can deliver With Blue Coat…Stop the Bad. Accelerate the Good. Any user, any application, any network

22 The Market Agrees “Blue Coat’s three-part strategy of providing performance, security, and control of all Web-user application communications has driven the company’s growth in enterprise accounts.” – IDC 2006 ““In addition to one of the best optimization architectures, Blue Coat also provides a strong road map for broader application delivery infrastructure.” – Forrester 2007 ““Blue Coat is one of the few vendors in this market that has proved its scalability and performance via widespread deployment in large data centers. Customer references report that performance does not degrade, even when running thousands of lines of custom policy scripts.” – Gartner 2007

23 Optional – watch Bob Kent

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