1. KiK Electronic Cigarettes
E-Liquids & Vaping Kits
Retail Presentation 2014

2. Introduction: About E-Liquids
The KiK collection offers a range of sleek, stylish vaping machines, MODs and accessories complimented by our menu of e-liquids. With 77 flavours and 3 strengths, we stand out from any competition. We are dedicated to delivering the best taste through using 100% organic and natural flavours built to suit the British palate. Over 300, 000 of our regular users love every flavour we have adapted overtime.
All KiK products have been designed with our customer in mind, creating simple, attractive and high quality products for their complete enjoyment encouraging strong brand loyalty.

3. The Market 10 million smokers in the UK
2.1 million people now regularly vape equating to 20% of smokers
Growing 40% year on year
E-liquids are taking volume from traditional electronic cigarettes
Estimated value over £300 million by 2015
23 million Europeans have already tried vaping
7 million people are vaping in Europe
86% of vape users would not smoke cigarettes after switching to vaping

4. Why KiK? 100% organic and natural ingredients (flavouring)
Huge variety with 77 flavours in 3 strengths
Longer lasting battery life than competitors
99% of 300 SKUs at Supreme Imports are always in stock
Incomparable quality
Attracts vast market offering two ranges of KiK Elite E-Liquids and our premium KiK Gold European E-Liquids
Cost effective for consumers boosting return custom..80% cheaper than branded cigarettes and 40% cheaper than traditional electronic cigarettes
E-Liquids taking volume from traditional electronic cigarettes

5. KiK Ingredients What are our e-liquids made of?
Our e-liquids are only made up of three components…
Nicotine
Nicotine is a stimulant responsible for the dependence forming properties of tobacco smoking. KiK delivers different levels of nicotine strength allowing the consumer to choose from 11mg, 16mg and 24mg. The higher the nicotine content, the stronger their throat hit.
Flavourings
Crucial for adding delicious taste. Customers enjoy the sheer variety of flavours KiK has to offer ranging from authentic tobacco to tropical fruit flavours. Every flavour is 100% organic and natural to guarantee e-liquid perfection and high quality.
Diluents
Propylene Glycol (PG): A clear, syrupy liquid chemical compound. It is safe for human consumption and can be found in numerous products we eat and pharmaceuticals we use. In e-liquids, it acts as the vehicle for flavour.
Vegetable Glycerine (VG): A natural glycerol made from vegetable oil. This ingredient can be found in pharmaceutical, medical and personal care products. It is used as a moisture regulator, emulsifier and solvent.

6. E-Liquids v Traditional E-Cigarettes
Why are E-Liquids better than Traditional E-Cigarettes?
Variety
With so many flavours to choose from e-liquids offer far more variety to consumers than any traditional -cigarette.
Cost
Customers are motivated by the cost savings with 1 bottle equating to 4 disposable e-cigarettes.
Throat Hit
Users are impressed by a more intense throat hit on inhalation compared to traditional e-cigarettes.
Battery Life
An even longer battery life than traditional e-cigarettes driving more sales.
Simplicity
Easy to re-fill and re-charge.
Shelf Life of E-Liquids
2-year shelf life compared to the limited 6-month shelf life of an e-cigarette.
Strengths
Offering three strengths including 11mg, 16mg 24mg to satisfy all the vaping needs of users.

7. Dissecting a KiK E-Liquid Bottle
KiK presents their menu of traditional, authentic tobacco blends and selection of desirable fruit, confectionary and beverage vaping flavours. Our e-liquids are available in 77 flavours and three strengths. They only use 100% organic and natural ingredients. Every flavour is manufactured to an incomparable quality replicating real flavours encouraging ultimate customer satisfaction.
Metal nip to assist filling the clearomizer
Expiry date
Child proof safety caps
More Key Features:
Metal nib for ease of refilling
KiK Elite E-Liquid Properties- 70/30 mix of propylene glycol and vegetable glycerine
KiK Gold E-Liquid Properties- 80/20 mix of propylene glycol and vegetable glycerine
2 year shelf life
Tactile triangle for visually impaired
Shrink wrapped bottles
No leakage,
Tamper Proof
Waterproof labels

8. Vape 01 and Vape 02 Vape 01 Original vapour starter kit
650mAh Grade A Battery
Platinum Core Battery Cell Technology
6 battery colours to choose from
CE4 Clearomizer
Vape 02
Newly developed vapour starter kit
Impressive 900mAh Grade A Battery
Available in Brushed Chrome and Black
Advanced KiK Protank with changeable coil
Convenient USB charger

9. Dissecting Vape Kits
The Vape 01 starter kit provides an ideal introduction into the new lifestyle changing world of vaping. The Vape 01 is sleek in design and practical for everyday use featuring a delivery system that regulates the flow of liquid to provide the ultimate vaping experience.
Each model is powered with a 650mAh battery enabling approximately 6-8 hours of regular use and is constructed with robust sustainable components to maintain performance and reliability. The clearomizer (combined atomizer and cartridge) holds around 1.6ml of e-liquid.
Tab includes euro hang
Plastic ergonomic mouthpiece
8 individual cotton threads to regulate intake of liquid and prolong clearomizer life
LED Click on/off mechanism
USB charger point
Key Features:
E Cigarette size: 130x14mm
Weight of Cigarette: 34g
E liquid content for CE4 Clearomizer: 1.6ml
Content of Battery: 650mAh
Charging Voltage: 3.4V-4.2V
Charge time: 3-4 hours
Battery Capacity: 6-8 hours Life of Battery: 200 cycles/charges
Click 5 times to activate battery
Clear instructions on reverse of pack
Branded, full colour acetate packaging & communicates product Content

10. Replacement Batteries
KiK Accessories
Huge variety of KiK Accessories to compliment the Starter Kits
CE4 Replacement Clearomizer- With a 1.6ml tank capacity, consumers can select from 4 colours including red, blue, black and clear
Vape 01 Replacement Batteries- Made using Platinum Core Cell Technology, these batteries have 650mAh capacity and are available in black and silver
USB Charger Replacement- Built for both the Vape 01 & Vape 02 to attract users wanting vaping flexibility
KiK Protank- A stylish and popular tank with 1.8ml capacity
Protank Replacement Coils- A pack of three replacement coil in high demand as they are quick, simple and easy to use
KIK presents their menu of traditional, authentic tobacco blends and selection of desirable fruit, confectionary and beverage vaping flavours.
CE4 Replacement
Clearomizers
Vape 01
Replacement Batteries
Manufactured to the highest industry standards each liquid formula is designed with unique properties for consistency and combines the best quality of ingredients to simulate real flavours and enjoy the vaping experience.
USB Charger
Replacement
KiK
Protank
Protank Replacement
Coils

11. Press Releases

12. Retail Solutions
KiK’s in-store Perspex Display Stand is stylish and eye-catching. The tidy and compact design ensures it can fit perfectly into any retail space.
Products are also accessed from the reverse of the display to prevent theft.
Perspex Display Stand

13. Retail Solutions
KiK’s Counter Top Display Unit is available as a single pre-filled or empty unit. It can hold up to 60 e-liquids and display 18 Vape 01 products.
KiK offers free posters, mugs and other promotional materials with all orders that are made.
Counter Top Display Unit
KiK Retail Poster

14. KiK Flavours
With 77 flavours and 4 strengths to choose from in the Elite E-Liquid range, KiK has a smooth and full-flavoured e-liquid for everyone.
KiK Elite E-Liquids Range
KIK Gold is our more premium range of e-liquids using ingredients sourced from the UK, France and Germany.
KiK Gold
KiK Elite

17. KiK Television Advert KiK Advertisement Launch in October 2014
Terrestrial and satellite stations
£900,000 budget
Mass coverage of target audience
Seen by am estimated 75% of adult population
6.5 average exposure per adult
Specific to current vapours and smokers

18. Vapes and E Liquids