2INTRODUCTIONShree Ganesh Metaliks Ltd is a family business group operating in & around Rourkela for about six decades in multifarious business activities.A) INITIAL BUSINESSIt all started with Late Nathmal Agarwal who made a humble beginning way back in mid-twentieth century, trading primarily in Textiles. It was a huge success and is now being operated under the aegis of extended family of late. N. Agarwal.
3B) DIVERSIFICATION i) Having tasted success in textiles, diversification inevitably took place and contracting business for civil works was taken up in the name of “ Agarwal Construction Company “It became one of the most versatile & reputed contractors of the region having executed large projects for Larsen & Turbo ,Tata group etc. ii) Business was further diversified into Rolling-Mill, mechanised bricks, trading in steel & iron items etc which were operated successfully. Taking over agency of Hindustan Lever was just another example of diversification.
6C)PRESENT PRIME BUSINESS After the untimely demise of Nathmal Agarwal, his six able sons took it upon themselves to continue with the show. Business grew further & they decided to go in for manufacturing sponge iron. I) Shree Ganesh Metaliks Limited. The factory at Chandrihariharpur is well laid-out over a vast land(further land, contiguous with the present location ,is under process of acquirement).It is located in a booming industrial belt of Orissa.4 kilns of 100TPD capacity each had been installed. All necessary back-up facilities i.e DG sets, compressors etc are in place.
7II) MMIPLAnother Sponge iron factory, MAA MANGLA ISPAT PRIVATE LTD, had been taken over at Raigarh,Chhatishgarh with 2X100 TPD capacity & has been operating since early 2008.It is also provided with all back-up facilities.Market for Shree Ganesh Metaliks Limited/MMIPL is not only in and around Orissa,but spreads to far-off places like U.P,Assam etc.The demand for Sponge iron in steel industry is very high. The demand for Shree Ganesh Metaliks Limited/MMIPL sponge iron is much more than their production capacity,so much so that there is hardly any need for SALES PROMOTION as of now.III)RMLParallelly,a side business is being run in trading of steel, sheets etc in the name of RAVI METALLICS LTD, it is operated from Rourkela corporate office.
9D) MANAGEMENT & PERSONNEL Agarwal brothers have divided the responsibility of various functions, e.g Production, General Administration, Personnel, Finance, Material Management etc among themselves. Two of them are stationed at Raigarh. Mr. Manoj Kumar Agarwal is the Managing Director for the group of companies and operates from the corporate office located at A-1, Commercial Complex,Civil township,Rourkela. The office occupies entire first & second floor of the complex. Three of their sons, after completing their higher education, have also joined in the family business & have made their mark already. It is a unique well-knit family group and works in commendable cohesion. The group has employed adequate no of personnel (staff & workmen), suitably qualified and experienced, for production, maintenance, accounts, administration etc. They are well looked after, have a high sense of dedication & belongingness.A separate cell, comprising of a group of senior & junior engineers, headed by a Director, has also been set up to look after the implementation of future projects.
11E) FUTURE PROJECTSShree Ganesh Metaliks Limited has already undertaken installation of one 32MW power plant & 4X15 T induction furnaces within the present factory premises and work is under execution. In the pipeline are installation of Coal washery plant, Ash handling plant, concast billet unit.Plans are afoot to go in for Real Estate Business. Three prime plots in the heart of Rourkela city on Rourkela main road have been purchased admeasuring 0.46 acre,0.89acre & 0.74 acre. A Mall, a Housing Complex and a Commercial complex are proposed to be built on these plots respectively.Another plot of 3.7 acre at Vedvyas (a fast developing area on the outskirts of Rourkela),was possessed decades back, where the machine brick factory existed. In distant future, this area is planned to be converted in to huge Housing Complex.The mall & the commercial complex projects are already under execution.
12Present construction.46acres, Razak Cinema(earlier)Present construction
13Shanti Group SHANTI MALL Shanti Group, an offshootOf AGARWAL group of companiesOperating in ROURKELLA for more than fifty years successfully.Agarwal group of companies diversified into constructional projects with L & T, TATA,Shanti Group have now taken the initiative to launch REALTY PROJECTS and the first of it isSHANTI MALL
15Developed as a state-of art Shopping mall LocationShanti Towers is locatedIn the heart of ROURKELLA city whereRazzak cinema hall was existing.Strategically it is within the BusinessHub area. Its location dictates the potential growth of Retail sector.SHANTI MALL is thusDeveloped as a state-of artShopping mall
19Project details Premium range of retail space ATM counters Speciality RestaurantFood CourtAnchor shopsCapsule elevatorEscalators connecting theshopping floorsService liftCar parking facility in basementBanquet hallsHealth clubQuality vitrified tile flooringSHANTI MALL is thus developed as asuperior mall with various needs availableUnder one roof with full comfort and leisure
20Utilities &infrastructure Power supplyA substation that ensures no power outage24 HRS. D.G. back-up for lifts& escalatorsSufficient stand by power for utilitiesCommon area, outdoor illumination providedPower supply upto the shoppingFire fighting and detectionConstant storage of 1.50 lakh litres water24 hrs. D.G. back-up for fire pumpsProvision of sprinklers, smoke detectors, dry riserFire tender movement provisionWater supplyAn underground water reservoir with pumps24 hrs. D.G. back-up for pumpsTreated drinking water facilityAir conditioningProvision of A.H.U. in each floor24 HRS. D.G. back-up for AHU’sProvision of centralised airconditioned ductingSecurityHi-tech security system for the entire buildingIlluminationEnergy saving CFL fittings for common areasbasementSoothing outdoor illumination and signageSHANTI MALL is thus developed as asuperior infrastructure planning definingit with international standards