1. © FAB and AHDB 2011 Local ingredients

2. © FAB and AHDB 2011 Local food What is ‘local food?’ There is no universal definition of local food, but it is generally considered to be food grown or produced, processed, traded and sold within a geographic radius of 30-50 miles. Source: www.makinglocalfoodwork.co.uk

3. © FAB and AHDB 2011 Motivations for buying local food Source: IGD Shopper Trends 2010 reportShopper Trends 2010

4. © FAB and AHDB 2011 Protected food names In 1993 EU legislation came into force which provides for a system for the protection of food names on a geographical or traditional recipe basis. The scheme highlights regional and traditional foods whose authenticity and origin can be guaranteed.

5. © FAB and AHDB 2011 Protected food names http://www.defra.gov.uk/food-farm/food/protected-names/ Protected Designation of Origin: Open to products which are produced, processed and prepared within a particular geographical area, and with features and characteristics which must be due to the geographical area. Examples: Blue Stilton cheese, Cornish clotted cream, Shetland lamb, Jersey Royal potatoes

6. © FAB and AHDB 2011 Protected food names Protected Geographical Indication: Open to products which must be produced or processed or prepared within the geographical area and have a reputation, features or certain qualities attributable to that area. Examples: Cornish pasty, Arbroath smokies, Welsh beef, Cumberland sausage

7. © FAB and AHDB 2011 Protected food names Traditional Speciality Guaranteed: Open to products which are traditional or have customary names and have a set of features which distinguish them from other similar products. These features must not be due to the geographical area the product is produced in nor entirely based on technical advances in the method of production. Example: Traditional farm fresh turkey

8. © FAB and AHDB 2011 Local and regional ingredients

9. © FAB and AHDB 2011 Blue Stilton cheese Derbyshire, Nottinghamshire and Leicestershire (6 diaries)

10. © FAB and AHDB 2011 Cheddar cheese Somerset

11. © FAB and AHDB 2011 Cumberland Sausage Cumberland

12. © FAB and AHDB 2011 Cornish Yarg Cornwall

13. © FAB and AHDB 2011 Kentish cob nuts Kent

14. © FAB and AHDB 2011 Norfolk turkey Norfolk

15. © FAB and AHDB 2011 Scad plums Lincolnshire

16. © FAB and AHDB 2011 Local and regional recipes

17. © FAB and AHDB 2011 Bakewell Pudding Bakewell, Derbyshire

18. © FAB and AHDB 2011 Bara brith Wales

19. © FAB and AHDB 2011 Bath Bun Bath

20. © FAB and AHDB 2011 Bedfordshire Clanger Bedfordshire

21. © FAB and AHDB 2011 Chelsea bun London

22. © FAB and AHDB 2011 Cornwall Cornish Pasty

23. © FAB and AHDB 2011 Dundee cake Dundee

24. © FAB and AHDB 2011 Haggis Scotland

25. © FAB and AHDB 2011 Lancashire hot pot Lancashire

26. © FAB and AHDB 2011 Laverbread Wales

27. © FAB and AHDB 2011 Pease pudding North East

28. © FAB and AHDB 2011 Pork pie Melton Mowbray

29. © FAB and AHDB 2011 Shropshire Fidgit Pie Shropshire

30. © FAB and AHDB 2011 Stottie cake (stotty) Newcastle

31. © FAB and AHDB 2011 Welsh cakes Wales

32. © FAB and AHDB 2011 Scotland Oatcakes

33. © FAB and AHDB 2011 Shortbread Scotland

34. © FAB and AHDB 2011 Soda bread Ireland