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GROUNDPOUNDING NON-STOP EXCITEMENT 125+ MPH SPEEDS 100 SPRINT CAR TEAMS 10,000 AVID RACE FANS UNLIMITED MARKETING POTENTIAL THIS IS THE...

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Presentation on theme: "GROUNDPOUNDING NON-STOP EXCITEMENT 125+ MPH SPEEDS 100 SPRINT CAR TEAMS 10,000 AVID RACE FANS UNLIMITED MARKETING POTENTIAL THIS IS THE..."— Presentation transcript:

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2 GROUNDPOUNDING NON-STOP EXCITEMENT 125+ MPH SPEEDS 100 SPRINT CAR TEAMS 10,000 AVID RACE FANS UNLIMITED MARKETING POTENTIAL THIS IS THE...

3 For The First Time In 18 Years, The Title Sponsorship Is Available For The Short Track Nationals (STN)! …We’d Like The Opportunity To Showcase Your Company Through This Event! …We’d Like The Opportunity To Showcase Your Company Through This Event!

4 Short Track Nationals Event Information Our Vision Is To Have This Become The Premier Sprint Car Event Of The Year!  2006 Marks the 19 th Anniversary of the STN.  The STN takes place Thursday-Saturday, Oct. 26-28, 2006.  The STN is the richest short track sprint car event of the season. This year’s winner will take home over $15,000 and it pays at least $1,900 for 21 st.  The STN averages around 100 sprint car teams from all over the U.S. compete annually.  10,000+ avid sprint car fans attend.  2006 marks the 2 nd year for the STN Trade Show & Midway where vendors can sell and promote their product and services to the fans and drivers.

5 How We Can Help You Reach Potential Customers You Your Product Businesses utilizing the auto racing industry as an advertising medium develop long-term loyal customers.Businesses utilizing the auto racing industry as an advertising medium develop long-term loyal customers. Motorsports is the #1 spectator sport in the U.S. with over 52 million fans!Motorsports is the #1 spectator sport in the U.S. with over 52 million fans! Businesses of all sizes realize the benefit of becoming a part of the excitement auto racing generates!Businesses of all sizes realize the benefit of becoming a part of the excitement auto racing generates! Your Customer

6 Our Title Sponsorship Package Offers A Variety Of Effective & Revenue Generating Opportunities! You will receive STN event tickets valued at approximately $10,000 to distribute to customers, employees or however you see fit. Your name/logo in Radio & Print Collateral, as well as Out- Of-Home & Online Advertising. You will receive a display booth at the STN Trade Show & Midway. Availability for promotions at the track during the event. You will be able to purchase event apparel (t-shirts, hats, sweats) at 15% over cost to resell in any way you choose - at your stores, online, in your booth at the track; etc. You could make your sponsorship investment back in apparel sales alone!

7 STN Title Sponsorship Package Pricing If you are interested in the Title Sponsorship package for 2006, you will receive all of the before mentioned components for $18,000. If you are interested in Title Sponsorship for the STN event for a 3-year term, that option is available. The pricing then becomes $15,000 per year. If you select the 3-year term, you will also receive (at no extra charge) title sponsorship at one regular season event. That will entitle you to display space at the track, plus you will receive $2,500 in race night tickets on your sponsored race night. That makes the value of the 3-year contract $60,500; all for $15,000 per year - a savings of $15,500!

8 Bonus Opportunity Available: Presenting The STN Challenge! The Short Track Nationals Challenge is a special promotion we have developed to ‘hyper- charge’ your presence at the STN. It’s simple: Either of the front row starters in the STN Championship feature will be offered to relegate their front row starting position for a 21 st starting position. If that competitor ends up coming through the field to win the event, they will win the Short Track Nationals Challenge bonus. The bonus money is an insurance policy that I-30 Speedway will purchase from an industry event promotions company. (This company is known for this type of racing promotion.) The cost of the promotion is the same cost as the policy to I-30 Speedway. For example, a $25,000 policy will cost you $5,000 (or 20%). If won, the race winner will collect $40,000 instead of $15,000! The STN Challenge will be renamed with your company name. If you are interested in this add-on bonus, it is available in an amount starting at $15,000 (cost to you $3,000); up to any amount you would like to see the bonus become. We are hoping to see a $25-$35,000 bonus available to make it enticing for the drivers.

9 Don’t Let These Exciting Opportunities Pass You By! Cost Effective & Revenue Generating Marketing Opportunities Flexible Programs Available To Meet Your Specific Needs Generate Results Through Your Target Market By Becoming Title Sponsor Of The STN!

10 Get The Marketing Results You Need By Contacting Us Today! Let I-30 Speedway’s STN Showcase Your Business! We’ll Help Develop A Package That Works Best For You! Presentation by www.DarinShort.com.www.DarinShort.com Please Contact Us Today! Darin Short, STN Event Marketing PO Box 2061 Rockwall, TX 75087 dssm93@msn.com DarinShort.com 515-708-3206 Tracey Clay, Promoter I-30 Speedway 2900 Old Jacksonville Hwy. N. Little Rock, AR 72117 raceyTLC@sbcglobal.net i-30speedway.com 501-455-4567 This presentation can also be viewed online at DarinShort.com/i30.htmlDarinShort.com/i30.html


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