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Published byRalf Augustine Stevens Modified over 9 years ago
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Delivering Strategy Execution Through Human Capital Architecture
Edward B. Yost, Ph. D., SPHR November 2013
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Determine the Critical Components of Strategy Execution
Step #1 Determine the Critical Components of Strategy Execution
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Strategic Success Hierarchy
Industry Firm/Company Business Unit/Function Position Person
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Defining the Business Strategy
Strategy is: The central, integrated, and externally oriented concept of how we will achieve our objectives. (Hambrick & Fredrickson)
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Strategic Success Looking for operational, financial customer, workforce success through… Betting on the incompetence of competitors Acquiring and utilizing the resources & competencies of others Using existing resources & competencies differently
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Organizational Resources and Competencies
Tangible and intangible resources and capabilities that enable the organization to develop, choose and, implement value enhancing STRATEGIES through resource deployments, systems and processes that cannot be imitated.
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Strategy Simplified Resources Cost Advantage Value
Creation Distinctive Competence Differentiation Advantage Capabilities
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What is Strategic Success?
Delivering high value results to significant stakeholders Financial Success = Market Value; ROI Operational Success = Costs; Quality Customer Success = Value Added Workforce Success = Q.W.L.; Performance
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What is “Strategic Competitive Advantage?”
Enacted or Utilized Distinctive Competency that: Allows the organization to differentiate itself from competitors Cannot be readily duplicated or imitated Provides a positive economic benefit(s)
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Action Item #1 Building the Strategy
What Resources does your organization have? What are your organization’s Key Capabilities and Competency? How are the resources, capabilities and competencies used to create value (the strategy)?
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Strategic Success Chain
The Ultimate Goal is Survival Sustainability Goes beyond the traditional financial measures of firm performance and shareholder value - focused on achieving high levels of success in the short term without compromising the future
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Strategic Success Chain
Strategy Execution Competitive Advantage Sustainability
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Strategy Execution Enacted responses (behaviors) to internal requirements and external constraints by individuals and teams based on the existing capabilities in the workforce moderated by the underlying culture of the organization that drives organizational performance We will see this again later!
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Competitive Advantage Human Capital Components
Strategy Execution Competitive Advantage Sustainability Human Capital Components Human Capital Capabilities Human Capital Behaviors Workforce Culture (Performance Drivers) Pivotal Positions Pivotal Talent Pools
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Constructing Human Capital Architecture
Strategic Direction Pivotal Talent Pool(s) Pivotal Position Strategy Execution Pivotal Role Challenges Implement & Adjust HCA Capabilities Behaviors Culture Congruence and Consistency of HCA Components
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Step #2 Effectively Managing, Talent Pools, Human Capital and Pivotal Positions
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The Secret Revealed! What is the SECRET of obtaining a Strategic Competitive Advantage? Not just having a strategy but executing the strategy All depends on the Human Capital Architecture to enhance the exploitation of these resources and capabilities.
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Human Capital & Strategy Execution
Resources + Capabilities = Human Capital Systems + Processes + Practices = Human Capital Architecture Human Capital X Human Capital Architecture = Strategy Execution
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Talent Segmentation Talent segmentation involves identifying pivotal talent pools where human capital makes the biggest difference to strategy execution Where would a significant improvement in quality or availability make the BIGGEST difference to strategy execution?
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Pivotal Talent Pools Talent segmentation is as vital as customer segmentation Pivotal Talent Pools are embedded in the Primary and Support activities of the Value Chain
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The Value Chain
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Research & Development Group
Critical Outcomes for Strategy Execution at Big Pharma 1. New Product Applications 2. Reduce Time to Market
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Focus on a Strategic Business Unit at Big Pharma
Strategy Execution Enables the Value Proposition for Stakeholders Operations Research & Development Marketing Human Resources
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Pivotal Talent Pools Identify two pivotal talent pools in your organization using the “Value Chain Model”
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Constructing Human Capital Architecture
Strategic Direction Pivotal Talent Pool(s) Pivotal Position Strategy Execution Pivotal Role Challenges Implement & Adjust HCA Capabilities Behaviors Culture Congruence and Consistency of HCA Components
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Pivotal Talent Pool Critical Outcome A? Critical Outcome B?
Action Item #2 Pivotal Talent Pools and Critical Outcomes (from item #1) Pivotal Talent Pool Critical Outcome A? Critical Outcome B?
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The Importance of Human Capital
Pivotal Talent Pools Pivotal Positions Determine the Pivotal Positions to Deliver Strategy Execution
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Social networks (capital) Desire and visions
What is Human Capital? Talents and abilities Knowledge and skills Social networks (capital) Desire and visions
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Human Capital Defined The collective sum of the attributes, life experience, knowledge, inventiveness, energy, and enthusiasm that people choose to invest in their work Weatherly 2003
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Human Capital Has Value
“People are our most valuable asset INVESTORS!” PROVE IT! Must be demonstrated by management practices and actions that compose the Human Capital Architecture
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Human Capital and The Bottom Line
To create value through Human Capital requires a fundamental change in how it is recognized and managed in most organizations. The firm’s human assets have a value that corresponds to the present value of future net cash flows and are derived from the skills, motivation and adaptability of the firm’s workforce.
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Constructing Human Capital Architecture
Strategic Direction Pivotal Talent Pool(s) Pivotal Position Strategy Execution Pivotal Role Challenges Implement & Adjust HCA Capabilities Behaviors Culture Congruence and Consistency of HCA Components
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What is a Pivotal Position?
Not necessarily the highest paid/ranked position Not necessarily most critical Not necessarily the most common/number Not necessarily the most visible Not necessarily the most obvious Not ever a person
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Talent Segmentation Talent segmentation is as vital to strategic success as customer segmentation. Talent segmentation involves identifying pivotal positions where human capital makes the biggest difference to strategy execution
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Pivotal Positions Positions in the organization where quality or availability of human capital makes the biggest difference to strategy execution Positions that leverage the strategy execution
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Pivotal Positions Those talent pools that with a 20% improvement in quality or availability (quantity) would make the biggest difference in strategy execution and organizational success
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Drill Down More Research Scientist
What are the Pivotal Positions for executing strategy? Provides the most significant (relative to others) improvement in strategy execution Leveraged by the HCA Research Scientist
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Talent – Performance Yield
Yield Curve - understanding where differences in quality or quantity of talent and organization have the greatest impact on strategy execution (steepness, elasticity, D, slope) Find the Pivotal Position
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Yield Curve Big Pharma Strategic Value Best RS 20% Worst RS
Worst Sales Rep Best Sales Rep Strategic Value Sales Representative Best RS Research Scientist 20% Worst RS Performance
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Finding Pivotal Positions
Clearly understanding where differences in quality or quantity of the talent pool will have the greatest strategic impact (steepness, elasticity, D, slope)
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Action Item # 3 - Finding YOUR Pivotal Positions
Identify a Pivotal Position from within the Pivotal Talent Pool. Provide a rationale for this selection based on the critical outcome for strategy execution from Action Item #1
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Step #3 Pivotal Role Challenges: The Performance Drivers of Strategy Execution
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Constructing Human Capital Architecture
Strategic Direction Pivotal Talent Pool(s) Pivotal Position Strategy Execution Pivotal Role Challenges Implement & Adjust HCA Capabilities Behaviors Culture Congruence and Consistency of HCA Components
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Talentship Talentship requires a redefinition of the traditional service role of HR managers in organizations. This involves a process of "talent segmentation" and the need to focus managerial attention on "pivotal positions".
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Research & Development Group
Critical Outcomes for Strategy Execution at Big Pharma 1. New Product Applications 2. Reduce Time to Market
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Pivotal Role Challenges – Research Scientist
New Product Applications Discovery of unique and patentable uses of existing products Identify new markets for existing applications Seek and process information from diverse sources
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Pivotal Role Challenges
Performance Drivers Pivotal Role Challenges Culture Behavior Capability
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Finding Performance Drivers
Starting with the critical talent pools focus down to pivotal positions Within that position look for the pivotal role challenges Identify the specific capabilities, behaviors and culture necessary to succeed at the pivotal role challenge.
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Strategy Execution Enables the Value Proposition for Stakeholders Identify the required Culture & Mix of Capabilities & Behaviors Behavior Capability Culture Determine the most critical Capabilities, Behaviors, and Culture to support Strategy Execution for the Pivotal Position
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Constructing the Factors of Strategy Execution
Capability = knowledge, skill, ability or competency inherent in a unit of human capital Behavior = Actions, reactions, interactions exhibited by a unit of human capital Culture = a system of shared values, understandings and affect that distinguishes the unit that contains human capital
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Finding Performance Drivers
Capabilities – Nouns; Capabilities are either resident in the human capital or can be acquired through knowledge management interventions Capabilities can be bought or they can be made.
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Finding Performance Drivers
Behaviors – Verbs; Behaviors are conscious and sub conscious actions of human capital units Behaviors originate at the individual level and have intensity, direction and persistence
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Finding Performance Drivers
Culture Prototypes Innovation, Risk Taking Attention to Detail Outcome Orientation People Oriented Team Oriented Aggressive Stability
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Strategy Execution Enables the Value Proposition for Stakeholders Creates a Culture & Mix of Capabilities & Behaviors Behavior Capability Culture Determine the most critical Capabilities, Behaviors, and Culture to support Strategy Execution for the Pivotal Position
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Example: New Product Applications
Capabilities: 1. Deep knowledge of specific products, 2. Creativity and Innovation Skills, Behaviors: 1. Scans multiple sources for potential applications beyond present uses, 2. Share tacit knowledge with the team Culture: 1. Innovation and risk taking, 2. Team orientation
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Action Item #4 Critical Challenges & Performance Drivers
Role Challenge to deliver the critical outcome for pivotal position Performance Drivers Capability Behavior Culture
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Understanding the Human Capital Architecture and Strategic Alignment
Step #4 Understanding the Human Capital Architecture and Strategic Alignment
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Human Capital Architecture
The unique combination of practices, policies, and procedures that the organization uses to procure talent, develop talent, manage performance and reward performance of the human capital employed to deliver strategy execution.
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Constructing Human Capital Architecture
Strategic Direction Pivotal Talent Pool(s) Pivotal Position Strategy Execution Pivotal Role Challenges Implement & Adjust HCA Capabilities Behaviors Culture Congruence and Consistency of HCA Components
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Human Capital Architecture
Procurement & Retention
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Procurement & Retention
Buying Human Capital A procurement function An inventory management and valuation function Matches human capital resources to needs Provides for retention and divesting of human capital
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Human Capital Architecture
Procurement & Retention Knowledge Management
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Knowledge Management Creating Human Capital
Matching competencies and skills to strategic needs Capturing, maintaining, allocating and protecting knowledge Preparing for the future
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Human Capital Architecture
Procurement & Retention Knowledge Management Performance Management
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Performance Management
Measuring the critical behaviors that support strategic success Evaluates the effectiveness of staffing Identifies training & development needs Evaluates the effectiveness of training & development Provides a basis for allocation of rewards
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Human Capital Architecture
Procurement & Retention Compensation & Rewards Knowledge Management Performance Management
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Compensation & Rewards
Provides a culture and mind-set to support strategic execution Encourages critical behaviors Attracts critical and capable human capital Retains effective and removes ineffective human capital
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Why is Human Capital Architecture Critical?
Provide a basis for a sustained competitive advantage Things like financial structure operational processes and technology can be easily copied or purchased
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The Key Question is… What is the appropriate Human Capital Architecture required to support pivotal positions to successfully execute strategy?
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Strategy Execution Enables the Value Proposition for Stakeholders
Creates a Culture & Mix of Capabilities & Behaviors Behavior Capability Culture Human Capital Architecture is the Unique Differentiated Mix for Pivotal Positions Procure & Retain Knowledge Mgmt. Perform. Mgmt Comp. & Reward Enables Strategy Execution by Creating and Supporting Performance Drivers
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Action Item # 5 HCA Components
Procurement & Retention Compensation & Rewards Knowledge Management Performance Management Identify 3 or 4 Components of Human Capital Architecture for each of the pivotal positions in your organization
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Step #5 Designing the New Human Capital Architecture – Vertical Alignment & Congruence
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Align HC Architecture with HR Deliverables
Congruence is the causal linkages between the HR systems and the realization of the strategic competitive advantage Consistency is the extent to which the HR policies and practices interact and support the other HR policies and practices
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Constructing Human Capital Architecture
Strategic Direction Pivotal Talent Pool(s) Pivotal Position Strategy Execution Pivotal Role Challenges Implement & Adjust HCA Capabilities Behaviors Culture Congruence and Consistency of HCA Components
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Congruent & Differentiated
Vertical Alignment: Differentially Constructed for the Pivotal Position Human Capital Architecture Performance Drivers Strategy Execution
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Vertical; Congruence with Strategy Execution
Enables the Value Proposition for Stakeholders Creates a Culture & Mix of Capabilities & Behaviors Behavior Capability Culture Vertical; Congruence with Strategy Execution Human Capital Architecture is the Unique Differentiated Mix for Pivotal Positions Procure & Retain Knowledge Mgmt. Perform. Mgmt Comp. & Reward
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Vertical Alignment - Congruence
Retain practices that have the most significant impact on strategy execution. Remove or modify practices that have a negative impact on strategy execution Ignore or modify practices that have no impact on strategy execution
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Vertical; Congruence with Strategy Execution
Enables the Value Proposition for Stakeholders Creates a Culture & Mix of Capabilities & Behaviors Behavior Capability Culture Vertical; Congruence with Strategy Execution Human Capital Architecture is the Unique Differentiated Mix for Pivotal Positions Procure & Retain Knowledge Mgmt. Perform. Mgmt Comp. & Reward Horizontal; Consistency across HCA Components
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Designing an Effective Human Capital Architecture
Remember the prize ! Develop an integrated mix of human capital architecture components that is differentiated to deliver the performance drivers for the pivotal positions to execute strategy Vertical Alignment; Congruence Horizontal Alignment; Consistency
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