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Not convinced ? About the distribution system in India.

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Presentation on theme: "Not convinced ? About the distribution system in India."— Presentation transcript:

1 Not convinced ? About the distribution system in India

2 Want to launch the company products / patented products All over India at once

3 Distribution problem Major worry

4 Company registration and product registration is long process. Complex system of distribution which involves appointment of C & F / Super Stockiest / Stockiest on operational basis. This involves spending more time and money. It will take more time to launch the molecule all over India which will increase marketing input cost. Different trade policies in different states which makes difficult to workout a uniform strategy in terms of margins to the distribution network Local associations approval to launch the products / company Difficult to workout a uniform strategy in reporting system. Current situation

5 Entry of a finest pharmaceutical & healthcare distribution network in India … R.S.M – INDIA Nationwide network

6 Nationwide network R.S.M – INDIA Nationwide network R.S.M – INDIA is the innovation of R.S.M Pharma Pvt.Ltd. Bangalore ; a Rs. 40 crore turnover distribution company and having a ambitious vision of reaching Rs.200 crores turnover by 2010.

7 Choice of distribution network 1 Company ware-house depot. Super stockiest / C & F StockiestRetailer 2 C & F / C & A Super stockiest StockiestRetailer

8 Choice of distribution network 1 Company ware house - 5% C & f / C & A - 2.5 % Stockiest - 10% Retailer - 20 %

9 Nationwide network R.S.M – INDIA Nationwide network RSM – INDIA C & F FOR THE STATE C & F FOR THE STATE STOCKIEST FOR THE CITY RETAILERS

10 R.S.M – INDIA Nationwide network R.S.M – INDIA will do company registration and product registration on behalf of the company. R.S.M – INDIA provides ready distribution network of C & F / super-stockiest / stockiest which will save time & money. R.S.M – INDIA provides Central ware-house at Bangalore which cuts infrastructure cost. R.S.M – INDIA can workout uniform margin to the distribution network. R.S.M – INDIA provides uniform reporting system which ensures all necessary reports reach in time. Company can readily launch its product all over India which cuts marketing input cost.

11 Choose Nationwide network R.S.M – INDIA Nationwide network


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