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THE PITCH. TYPES OF PITCHES Pitch your campaign idea to an employer or client Pitch your story to media outlets Pitch yourself to a potential employer.

Published byCarmel Hancock Modified over 9 years ago

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Presentation on theme: "THE PITCH. TYPES OF PITCHES Pitch your campaign idea to an employer or client Pitch your story to media outlets Pitch yourself to a potential employer."— Presentation transcript:

1 THE PITCH

2

3 TYPES OF PITCHES Pitch your campaign idea to an employer or client Pitch your story to media outlets Pitch yourself to a potential employer or client

4 ELEVATOR PITCH

5

6 YOUR AGENCY PITCHES Should be/include: Cohesively put together PowerPoint presentation Start with your elevator pitch Agency background Research Objective Strategy Overview of tactics- including examples Conclusion- sell it!

7 WHAT IS LEFT TO WRITE? Executive summary Tactics Tactical examples- need to be full examples Conclusion WRITING STYLE, CONTENT AND PRESENTATION MATTER!

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