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December 4, 2002 Biotechnology Workshop IAFE Annual Conference Sharing Biotechnology at Fairs & Expositions International Association of Fairs & Expositions.

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Presentation on theme: "December 4, 2002 Biotechnology Workshop IAFE Annual Conference Sharing Biotechnology at Fairs & Expositions International Association of Fairs & Expositions."— Presentation transcript:

1 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Sharing Biotechnology at Fairs & Expositions International Association of Fairs & Expositions December 4, 2002 Tom Zinnen Biotechnology Policy & Outreach University of Wisconsin-Madison& University of Wisconsin-Extension

2 December 4, 2002 Biotechnology Workshop IAFE Annual Conference To Educate To Inform To Entertain IAFE Missions:

3 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Biotechnology Is Controversial Biotechnology is changing how we look at life and how we lead our lives. It’s about our bodies, our families, our land, our sense of right and wrong.

4 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Biotechnology is Controversial Its controversial nature makes it an opportunity for learning and for what Cooperative Extension folks call “engagement”.

5 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Inform & Entertain: It’s also an opportunity for some fun with science.

6 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Our Mission at BioTrek: –Sharing Science with Wisconsin Our Goal: –Transforming How People View & Do Science Our Objective: –Enabling People to Use Science Better in Making Personal Choices & Public Policies

7 December 4, 2002 Biotechnology Workshop IAFE Annual Conference At BioTrek, we ask: What is science? How is science different from other ways of knowing? Is science about answering “What do you know?” Or is science more about asking “How do you know that? Show that? Test that?”

8 December 4, 2002 Biotechnology Workshop IAFE Annual Conference What makes a good experiment? What makes a good experiment better?

9 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Here’s what we avoid: Explainaholism

10 December 4, 2002 Biotechnology Workshop IAFE Annual Conference We embrace Exploration. What’s the Difference Between a Problem and a Puzzle? We Present Parables, Puzzles, & Paradoxes

11 December 4, 2002 Biotechnology Workshop IAFE Annual Conference What we do: Tours & Workshops at the Biotechnology Center on Campus Hands-on Science Workshops Anywhere in Wisconsin Website of Resources:

12 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

13 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

14 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

15 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Special Events: Farm Progress Days UW Day at the Wisconsin State Fair Campus Open House Family Science Nights UW On the Road Future Fair

16 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

17 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

18 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Here’s where we do Special Events: In a Tent in an Alfalfa Field In the UW Stock Pavilion In a school gymnasium At museums In convention centers

19 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

20 December 4, 2002 Biotechnology Workshop IAFE Annual Conference We work with: Flow-by audiences Family groups Small mixed groups Clumps of students

21 December 4, 2002 Biotechnology Workshop IAFE Annual Conference We collaborate with: Our staffOur staff Extension colleaguesExtension colleagues Adult volunteersAdult volunteers Youth volunteersYouth volunteers University researchersUniversity researchers Children of University researchersChildren of University researchers

22 December 4, 2002 Biotechnology Workshop IAFE Annual Conference We do two types of Exploration Stations: 1.Hands-on Exploration Stations 2. ReSearch Exploration Stations

23 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Both Require An Engaging Person A Puzzle Giver for Hands-on Exploration StationsA Puzzle Giver for Hands-on Exploration Stations A Researcher for ReSearch Exploration StationsA Researcher for ReSearch Exploration Stations This is the strength, and this is the weakness, of the Exploration Stations model.This is the strength, and this is the weakness, of the Exploration Stations model.

24 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Exploration Stations: Our competition at Farm Progress Days, at UW Day at the Wisconsin State Fair, and at other Special Events are not passive museum-type exhibits. The competition is the people who staff the other booths and exhibits and activities. No kiosk can compete with a Live Person.

25 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Hands-on Exploration Stations: Extracting DNA from Wheat GermExtracting DNA from Wheat Germ

26 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Hands-on Exploration Stations Using a $200 Micropipette: Learning to Measure & Move a Millionth of a LiterUsing a $200 Micropipette: Learning to Measure & Move a Millionth of a Liter

27 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Hands-on Exploration Stations: The Glo Germ Handwashing Challenge

28 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Hands-on Exploration Stations: Manduca Life CycleManduca Life Cycle

29 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

30 December 4, 2002 Biotechnology Workshop IAFE Annual Conference ReSearch Exploration Stations: Alfalfa Arabidopsis in Space C. elegans: The See-through Worm of Insight Zebrafish: From Fry to Fish in a Flash Colorful Carrots Gene Screening: Wisconsin Newborn Screening Program

31 December 4, 2002 Biotechnology Workshop IAFE Annual Conference ReSearch Exploration Stations

32 December 4, 2002 Biotechnology Workshop IAFE Annual Conference ReSearch Exploratio n Stations:

33 December 4, 2002 Biotechnology Workshop IAFE Annual Conference ReSearch Exploratio n Stations:

34 December 4, 2002 Biotechnology Workshop IAFE Annual Conference ReSearch Exploratio n Stations:

35 December 4, 2002 Biotechnology Workshop IAFE Annual Conference ReSearch Exploration Stations: Gene Screening: Wisconsin Newborn Screening Program

36 December 4, 2002 Biotechnology Workshop IAFE Annual Conference We work with the press to amplify our impact: Press conference a month before Farm Progress Days Wisconsin Public Radio call-in shows a week before special events Newspaper and Radio coverage on the first of three days of Farm Progress Days

37 December 4, 2002 Biotechnology Workshop IAFE Annual Conference

38 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Some things we haven’t figured out how to do yet: Ethics in Under Five Minutes Scheduled talks Learner-driven computer-based interactive exhibits Evaluation of satisfaction Evaluation of transformation

39 December 4, 2002 Biotechnology Workshop IAFE Annual Conference On the horizon: Genomics Proteomics Stem Cells Drug Development Designer Foods Industrial Feedstocks from Crops Bioterrorism Invasive Species Diatoms: Nanotechnology Driven by Microbial Savvy

40 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Benefits to your clients: Science Savvy –Enabling people to use science better in making personal choices and public policies –Awareness and insight into ethical analyses of current and upcoming technologies.

41 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Benefits to you: Relevance through Being at the Edge Working with Researchers and Outreachers to Engage Your Visitors

42 December 4, 2002 Biotechnology Workshop IAFE Annual Conference Contact information: Tom Zinnen Biotechnology Policy & Outreach 425 Henry Mall Madison, WI


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