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Notes CNN en esp has responded with ROS for CI Spots, World Cup Soccer sponsorship for 20 spots, 40 BB’s and Game Clock for 1 hour. 12 Value Added spots.

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Presentation on theme: "Notes CNN en esp has responded with ROS for CI Spots, World Cup Soccer sponsorship for 20 spots, 40 BB’s and Game Clock for 1 hour. 12 Value Added spots."— Presentation transcript:

1 Notes CNN en esp has responded with ROS for CI Spots, World Cup Soccer sponsorship for 20 spots, 40 BB’s and Game Clock for 1 hour. 12 Value Added spots negotiated. Avg. spot rate $1,200. Close Region Market StationBudget%Actual%  Latin America352,00035%350,00035% Pan-Latin America282,00028%350,00035% CNN en esp280,00028%272,70027% Canal Fox 72,0007%77,3008% Argentina100,00010%90,00010% TYC100,00010%90,00010%  Europe348,00035%  Asia300,00030%  Pan-Asia230,00023% 1,000,000100%350,00035% Save HMC 2001 CI Television Proposal Budget: $1,000,000 ($690,000) Target: Male, 22 – 55, 70% Flight: 10/01/01-12/31/01 Spot: varied length x x x x x x x Avg.$ +++ Pop-up Multiple Selection List Pop-up Multiple Selection List * Save and [+] buttons are not available if viewing past versions. * [+] Region and Station buttons active only if parent selected. * Actual” column is in Green if under and in Red if over Budget. * “Spot” figures show roll over with Prime %. “Avg. $” shows Added value items. “Disc.” shows Retail and Negotiated prices. “TTRP” shows Target values. Spots $/SpotDiscTTRP % % % % %66.1 CustomOverall Prime 70% 30 BBs; 25 A; 14 C T Open: 700 ; Nego: 500 M, 15+

2 Costs Program Deportes World Sport Ratings Program Deportes World Sport Avg. $Spots OctNovDecTotal OctNovDecTotal  Latin America Pan-Latin Am CNN en esp Canal Fox Argentina TYC  Europe  Asia  Pan-Asia HH (000) TargetUni.v (000) Imp. (000) GRPCPMCPP (000) TTRP 29,580M ,3416, $30.75$4.7129,580 1,461M 14+1,4613,1005$32.26$20.001,461 Total Spots Open Rate Rate Disc % Total Cost Total Savings % %

3 Name: Phone: HMC 2001 CICNN en ESP [Plan V.2] Station: $280,000 Target: Male, 22 – 55, 70% Flight: 10/01/01-12/31/01 Spot: varied length URI Contact: Kelly ???? Active: Yes RatingsCostsSchedule V * Or URI Proxy User with CNN login Day Part :30 Spots. Plan Day Part :05 Spots Plan Prime 23 50% Prime 50% Morning Prime 10 20% Morning Prime 11% 20% Daytime 5 20% Daytime 5% 10% 10% Late Fringe 5 10% Late Fringe 5% 10% 10% Day Part Request: (Re-calculates) ProgramScheduleOctNovDecProgram DayTimeDay PtDurType M M MTotRateCost DeportesMon Prime:30Spot ,533235,200 World SportTue Prime:05BB ,50037,500 monthly totals ,700 11/2/01: Please move extra Deportes spots to World Sport to replace Deportes for last 2 weeks of Dec. Message from URI: Reset Larisa Montes, CNN Submit Plan Message to URI: Please note the new spots on World Sport for the second half of December. Add

4 CloseSave As URI Name: Kelly ??? CNN Contact: CNN: Deportes is showing on Mondays through first half of December then starts again Jan URI: Move extra spots to World Sport to replace Deportes for last 2 weeks of Dec. CNN: Please note the new spots on World Sport for the second half of December. Notes: Approved: Save RFP V. 1 Proposal V. 1 RFP V. 2 Proposal V.2 Confirmed V.2 HMC 2001 CICNN en ESP [RFP Confirm] Station: $280,000 (-7,300) Status: Working Version Target: Male, 22 – 55, 70% Flight: 10/01/01-12/31/01 Spot: varied length Active: Send RFP * Save, Send RFP Add Program and Table Editing are not available if viewing RFP with sent status. * Save As is not available if viewing most recent working version (RFP not sent) RatingsCostsSchedule Version Compare * If Approved Box is checked, Send RFP generates confirmation message to media and version Title in “Confirmed V. x” format. Message to CNN: Add Note Reset This looks great; it’s a go! We’ll talk to you about extending this campaign in December. X Day Part :30 Spots Plan Day Part :05 Spots Plan Prime 23 50% Prime 14 50% Morning Prime 10 20% Morning Prime 11 20% Daytime 5 20% Daytime 5 10% Late Fringe 5 10% Larisa Montes * Working version must be saved to enable Compare function. * If Status is Sent, header also shows date) - - Program ScheduleOctNovDecProgram DayTimeDay PtDurType M M MTotRateCost DeportesMon Prime:30Spot ,533235,200 World SportTue Prime:05BB ,50037,500 totals ,700 V.2 - 8


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