1. O4O Context Mapping Update Sarah-Anne Munoz

2. Context Maps Project Manager interviews Thank you! Highlight themes - social enterprise Discussion points for you!

3. Context Mapping Establishing the context for O4Os in different countries Comparing what happens ‘on-the-ground’ with context Learning about each other’s context To produce transnational policy briefs Three phases are now complete

4. THE MEANING(S) OF SOCIAL ENTERPRISE Working for a social purpose (ALL) Using business practice (Finland; Sweden; Scotl; NI); grant-funded (Greenland) ‘Work integration’ function (Finland; Sweden; Greenland; NI): As a legal obligation – Finland 30% employees disabled or long-term unemployed Regulated use of the term ‘social enterprise’ (Finland) Government incentives to employ hard-to-reach (Finland) Could work integration social enterprises be successful O4Os?

5. EXAMPLES OF YOUR SOCIAL ENTERPRISES Karjatila Karhinen (North Karelia) – cattle ranch Multi workshops for young people (Greenland) Rag Tag ‘n’ Textile (Highland) Backrow Recreation Centre (Northern Ireland) Lulea Hunddagis: kindergarten for dogs (Lulea)

6. PREVALANCE OF SOCIAL ENTERPRISES WITHIN OUR O4O COUNTRIES FEW 209 in Finland FEW 170 in Sweden Virtually none 3,000 in Scotland 35% rural 500 to 1,000

7. SOCIAL ENTERPRISE, OLDER PEOPLE’S CARE (AND PROFIT) Currently providing older people’s care? YES - Within region (Highland – homecare; Ireland – social care support) YES - Within country (Finland; Sweden) NO - Greenland Are they permitted to make a profit? YES – same as a business (Finland; Sweden; Greenland; Scotl; NI) NB but reinvest for social benefit (regulated in Greenland) Why are there no social enterprises providing elderly care in some of our regions? What other areas of elderly care could social enterprises be successful?

8. SUPPORT FOR SOCIAL ENTERPRISES FUNDING SOCIAL ENTERPRISE DEVELOPMENT STATE (Finland; Highland; NI; Greenland) Co-financing of projects (Sweden) CHARITIES, TRUSTS, LOTTERY etc. (Finland; Highland; NI; Greenland) Which types of funding work best for remote and rural social enterprises? How could support for social enterprises be improved? What types of support are needed for remote and rural social enterprises?

9. O4O PROCESSES – A RESPONSE TO CONTEXT? Importance of bottom-up work All this takes time… Importance of individual “champions” Thinking creatively with the communities about using existing resources/assets differently Development of partnerships with other agencies Involvement of young people with the elderly How does this compare with your experiences within O4O?

10. O4O BARRIERS AND PROMOTERS – A RESPONSE TO CONTEXT? BARRIERS Maintaining focus Resource constraints within the O4O project Long distances Getting people to volunteer People are very busy Personalities and local politics Legislation and bureaucracy Attitudes towards commercial enterprises The political landscape How do we get over these types of barriers?

11. O4O BARRIERS AND PROMOTERS – A RESPONSE TO CONTEXT? PROMOTERS Contacts Cash injections Partnership working Developing business and management capacity within communities Building on people’s passion for their village or community Good work and volunteering happening in communities How does this compare with your experiences within O4O?

12. CONTEXT AND O4O SUSTAINABILITY People with time are not necessarily people with skills Shortage of people in rural areas Importance of business models/mindset Importance of people’s basic willingness to help one another Need to keep engaging politically Need to look at how “rural” is experienced differently in different countries What does sustainability mean for your O4O?

13. REMINDER OF DISCUSSION TOPICS Would you like to use the social enterprise organisational model? Can work integration social enterprises be successful O4Os? Why are there no social enterprises providing elderly care in some of our regions? What other areas of elderly care could social enterprises be successful in? Which types of funding work best for remote and rural social enterprises? How could support for social enterprises be improved in our O4O countries? What types of particular support are needed for remote and rural social enterprises? How does this compare with your experiences within O4O? Promoters, barriers How do we get over these types of barriers? What does sustainability mean for your O4O?