1. Decision Making Tools for Strategic Planning 2014 Nonprofit Capacity Conference Margo Bailey, PhD April 21, 2014 Clarify your strategic plan hierarchy of goals, objectives, and strategies Integrate logic model thinking into your strategic plan decision making Develop realistic strategic planning timelines and milestones

2. Questions to Ask When Developing a Strategic Plan 2 What is the current situation?What results do we want?Do we know “what works”?What methods will we use?What actions will we take? What progress are we making, and should we make adjustments? margobailey@mac.com

3. STRATEGIC PLAN HIERARCHY Clarify your hierarchy of goals, objectives, and strategies 3margobailey@mac.com

4. A Living Plan - Framework For Implementation Evaluate Re-Align Vision Mission Goals Objectives Strategies Actions Progress Reports Reports on action step progress, successes, and challenges Activities that will be done to achieve your objectives Choices about how to best accomplish objectives Changes, outcomes, and impact a plan is trying to achieve Broad initiatives that enable a plan’s mission and vision to be realized Goal/Strategy Strategic initiative Objective/Action Activities 4 margobailey@mac.com

5. LOGIC MODELS Integrate logic model thinking into your strategic plan decision making 5margobailey@mac.com

6. Helps Answer Strategic Planning Questions 6 Short-Term INPUTS Medium-TermLong-Term OUTCOMES - IMPACT OUTPUTS CONTEXT Activities Participation What is the current situation? What results do we want? What methods will we use Do we know “what works?” What actions will we take? What progress are we making, and should we make adjustments? margobailey@mac.com

7. 7 MISSION : Plan’s purpose VISION: What will be different if the Plan’s goals and objectives are achieved? GOAL: Broad initiatives that enable the plan’s mission and vision to be realized Strategic Goal; Change social norms around tobacco use Strategic Goal; Leverage HHS systems and resources to create a society free of tobacco- related disease and death OBJECTIVE: change, outcome, impact the plan is trying to achieve STRATEGIES: Set of related activities needed to fulfill the objectives PERFORMANCE MEASURES & TARGETS Outcome Indicator Input Indicator Efficiency Indicator Milestone INPUTSACTIVITIESOUTPUTSOUTCOMES PROGRESS REPORTS & PERFORMANCE MEASURES margobailey@mac.com

8. 8 MISSION VISION GOAL Strategic Goal; Change social norms around tobacco use Strategic Goal; Leverage HHS systems and resources to create a society free of tobacco- related disease and death OBJECTIVE STRATEGIES PERFORMANCE MEASURES & TARGETS Output Indicator Outcome Indicator Input Indicator Efficiency Indicator Milestone INPUTSACTIVITIESOUTPUTSOUTCOMES margobailey@mac.com

9. MISSION What is the Plan’s purpose? Why does the Plan exist? GOALS What are the broad initiatives to enable the Plan’s mission to be realized? INTERMEDIATE OUTCOMES What benchmarks or data should be reported to show the Plan is on track to meet its goals? STRATEGIES What are the set of related activities the contributors will focus on to meet the Plan’s objectives? END OUTCOMES What must be tracked and reported on at the beginning and end of the Plan timeline to show mission/vision achievement? OBJECTIVES What changed conditions do the contributors want to see to show they are achieving the Plan’s goals? What are the internal external barriers and challenges? VISION Does your plan need a vision statement? INTERMEDIATE MEASURES/ MILESTONES “progress against achieving an intermediate outcome that contributes to an ultimate outcome” OUTCOME MEASURES “Progress against achieving the intended result of a program” INPUTS What investments are available to achieve the Plan’s goals? Who will contribute? ACTIVITIES What works? What must the contributors do well to help change the conditions the Plan is to address? Who must they engage in the process? OUTPUTS What will be developed or delivered from the Plan’s completed activities and strategies? OUTPUT MEASURES “describe the level of product or activity that will be provided over a period of time” 9 Focus on answering logic model questions, not developing a logic model margobailey@mac.com

10. STRATEGIC PLANNING WORKFLOW Develop realistic planning timelines 10margobailey@mac.com

11. Your Plan Prepare Engage Develop Implement  Prepare : includes pre-planning, affirming plan purpose, summarizing accomplishments, reviewing existing performance, and identifying challenges, gaps, opportunities.  Engage: Clarifying roles and timelines, manage expectations, identifying key partners and stakeholders  Develop Plan : Setting goals, objectives and strategies, identifying risks, and completing consultations.  Implementation: Developing implementation plans, reporting progress, reviewing plan, and updating Strategic Planning Process 11 margobailey@mac.com

12. General Workflow – Nonprofit Strategic Planning Pre-planning & Initial Priority Setting Select representatives to Workgroup Select facilitation approach Complete and assess pre-planning activities Workgroup summarizes pre- planning results; identifies priorities Draft Plan Development Workgroup recommends vision Planning retreat to identify goals, objectives, strategies, risks Partnership assessment Alignment to program, budget planning Workgroup prepares draft plan Consultation Draft plan presented to Board, key stakeholders Comments from review incorporated into draft as appropriate Prepare revised draft Draft submitted for review Final Plan Development & Publication Comments incorporated into plan as appropriate Workgroup reviews and revises plan Board approves plan Prepare for publication and dissemination Implementation Staff, board draft implementation plans Review, address risks Alignment with program and budget planning Establish milestones, select performance measures targets Implementation plans approved Progress Reporting Data collection Review successes, challenges Identify solutions, improvements Adjust implementation, performance expectations 12 margobailey@mac.com

13. Pre-Planning & Initial Priority Setting Strategic Planning Question: What is the current situation? 13 Pre-Planning & Initial Priority Setting Select representatives to Workgroup Select facilitation approach Complete and assess pre- planning activities Workgroup summarizes pre-planning results, identifies priorities How will you organize to complete the strategic planning process and the strategic plan? Will there be board and staff representatives to a workgroup? At initial meeting, important to let representatives know meeting schedule, deadlines, expectations, responsibilities, deliverables Take time to build common understanding. Who will facilitate the process? Will it be helpful to have an consultant help with the process? What pre-planning activities will be conducted? How will it be determined that more information is needed? What gaps, challenges, and opportunities have been identified? What are the best ways to present the summary? Who will write the summary? What is the strategic planning process timeframe? 13 margobailey@mac.com

14. Draft Plan Development Strategic Planning Questions: What results do we want? Do we know “what works?” What methods will we use? Draft Plan Development Workgroup recommends vision Planning retreat to identify goals, objectives, strategies, risks Partnership assessment Alignment to program, budget planning Workgroup prepares draft plan To what extent does the Board want a Workgroup to make recommendations about strategic direction? Will our mission stay the same? Seeking agreement on the OUTCOMES and objectives of activities, not the activities themselves – e.g., what you want to change. Will a planning retreat be useful approach for board discussion and decision making? What are the best ways to engage staff and other stakeholders to provide specific input about their priorities and tasks? How important are partnerships with other organizations for achieving goals and objectives? Clarify alignment of plan priorities to budget, program and funding expectations? How will the plan be written? Who will write the plan sections? Can divide up the responsibility of writing, but one editor needs to put it in one voice at end Who will conduct the final edit? Who will review the draft plan? Allow ample time for reviews and revisions 14 margobailey@mac.com

15. Consultation 15 Consultation Draft plan presented to Board, key stakeholders Comments from review incorporated into draft as appropriate Draft submitted for another review Prepare revised draft Do you need to consult with anyone? Key partners? Funders? Parishes? Should you engage them earlier in the plan development? Do they need to see the entire plan or sections of the plan? Do you have to give multiple opportunities for comment? 15 margobailey@mac.com

16. Final Plan Development & Publication Comments incorporated into plan as appropriate Workgroup reviews and revises plan Board approves plan Prepare for publication and dissemination Sharing the plan Who will provide the final edits? Who should receive copies of the plan? Who will take the lead to disseminate the plan? How will you communicate the new plan with stakeholders? Will you prepare a one-page summary of the plan? 16 margobailey@mac.com

17. Implementation Strategic Planning Questions: What methods will we use? What actions will we take? Implementation Staff, board draft implementation plans Review, address risks Establish milestones, select performance measures, targets Implementation plans approved Implementation plan Clarifies the annual process for completing activities, and setting expectations for outputs, outcomes and commitments related to the strategic plan goals and objectives Identifies challenges to achieving the strategic plan Is a living document to reflect change Can remain an internal document Decide if existing performance measures are aligned, be revised, or develop new measures Engagement How much time do you want to spend on the implementation planning process? What are the best ways to leverage existing meetings? Who will write the draft and final implementation plans? What leadership has to see the implementation plan? Will the Workgroup continue to be engaged? 17 margobailey@mac.com

18. Progress Reporting Strategic Planning Question: What progress are we making? 18 Progress Reporting Data collection Review successes, challenges Identify solutions, improvements Adjust implementation, performance expectations Strategic Plan monitoring and reporting Clarify current data sources for reporting and reporting frequency Determine how to gather and track data, and facilitate reporting Develop reporting templates or consistent reporting formats Schedule regular times to review the plan’s progress Can a dashboard make reporting easier? Annual reporting of progress What are the best ways to share progress on the strategic plan? Will a formal report be useful? How much time do you want to spend? Use progress reporting information to make decisions Encourage sharing information about challenges, barriers, and risks Acknowledge external factors and the changes you can control 18 margobailey@mac.com