12The Bauhaus still was a huge part of the design process of this period The Bauhaus still was a huge part of the design process of this period. This school was the place to be, and all that came from it was the design standard.
13Bauhaus Cesca Chair:This was a fairly simple chair that is of perfect design. It’s timeless. How many of these have you seen?
14NYC was the place to be of this time. It’s culture takes off. New York CityNYC was the place to be of this time. It’s culture takes off.Art.Architecture.Design.Fashion.Theater.You had to be in New York.
15Madison Avenue was the Center of the Cultural Universe New York, New YorkMadison Avenue was the Center of the Cultural Universe
25Saul Bass was known for his AMAZING logos Saul Bass was known for his AMAZING logos. Many of which are still used today. He had his own style that many current designers try to reproduce.
26yeah...it’s a Saul Bass design Recognize this man?yeah...it’s a Saul Bass design
27-purely geometric design Raymond Loewy-purely geometric design-simple typography
28Raymond Loewy Designs(notice the similarity between the coke machine and the pencil sharpener!)
29Paul Rand -unique, witty, simple -collages, photo-gram, cutouts -revolutionized the way words and type went together.-“Intelligent” designer for intelligent audienceinfluenced generations of designers.