Presentation on theme: "Global Service Jam – Madras Service Jam. How might we cherish the changes within us and around us as we grow up? Design Challenge."— Presentation transcript:
Global Service Jam – Madras Service Jam
How might we cherish the changes within us and around us as we grow up? Design Challenge
.me lets you store, view, cherish and share your journey of life. Solution Overview
Cost structure Revenue streams Key resources Channels Key activitiesKey partners Value proposition Customer relationships Customer segments Text Business Model Canvas Ebay Payback Gift vendors (online / offline) Astrology sites Social networking sites(Facebook) WhatsApp I.Q evaluating sites Album vendor (Picasa, Flickr) App stores Physical attributes measuring apps Maintenance (Server space up keep, production support) Dynamic integrations Charting engines Maintaining the story board Software team Research analysts Sales & Marketing Designers Customer interests and needs Research Business operations Maintenance Promotions Development Memories Track knowledge Motivation Free Confidential Social responsibility Statistics of different parameters Build stories Track hairstyle Filter people Filter by tag Personal Compare with different periods Cherish critical moments Financial growth Advertising Print albums Vendor who delivers the gift or pic Referrals for gifts for various events “All” users as “assets” Redirections (other sites, commercial products) Virtual gifts Donations Commercial/corporates (special page) Website Facebook share Mobile/TV/App store/OS Social networking site / apps Self – web support Directions through partners or channels Parents Web users who want to see/share stuff about themselves People who value memories People who want to track their progress (over period of life) Entities / Corporates
Persona Archan a years User Needs Track critical moments (like Christmas) Not just birthday (write a lot about that day) Track IQ levels (It’ll be lot of fun ) Track horoscope daily Track hairstyle Likes Dad’s handwriting on photos User Goals My stories / memories to live Expectations Pictures to tell stories Keep track of past Constraints/ Concerns Don’t publish to the whole group Filter people Analyst, Writer, Baker Extrovert Make lot of friends Organizer Not a party animal Talk to people about career Mentoring students Make good conversations Trust people Expect mutual trust Ambition: Wanted to be a nun, then wanted to be a doctor and finally now a business analyst!
Customer Journey Map Archana Analyst “I want to track all the critical moments of my life” “Anticipate” “I want a space to cherish my memories” Today is my b’day Enter Engage Exit I took lot of snaps with my friends I received some gifts from them Had my favorite cake on this day Uploaded to Facebook, but difficult to track I lost some of the snaps I took with my uncle last year Exciting day! I want to write a story about it But I forgot what I did last year Uh! I can’t recollect last year’s resolution -Food -IQ test -Book I’m reading -Favorite game -Highlight social problem Started using “.me” It prompts me to enter data on my b’day It also prompted me to upload photos with b’day dress I just uploaded my photo took on that day I don’t have enough time on that day to fill other data I came back 2 days later and entered some details Uploaded the photos Tagged and shared the story with my friends through FB I started entering all the details -Ambition -Study -Work -Hobby -# of people wished -First person to wish -People with you today -Where are you? Now all my data about me is on.me that I can cherish throughout my life. I can also compare some of my data with the past.