Presentation on theme: "Overview 1. Building a social impact strategy."— Presentation transcript:
1Demonstrating Social Value Marcus Hulme, Social Impact Director Big Society Capital
2Overview 1. Building a social impact strategy. 2. Measuring social impact.Communicating social impact.Questions.
3EVIDENCING IMPACT & LEARNING Building a social impact strategyHave you set clear indicators to measure change?How are you progressing?How are you learning and changing?What problem do you want to address? What is the context and evidence?What change do you want to make and for whom?Does your mission reflect the need?MISSIONOUTCOMESACTIVITIESEVIDENCING IMPACT & LEARNINGWhat changes are you trying to achieve?Do your outcomes logically address the need?Are they realistic and achievable?How do your activities reflect your mission and outcomes?Is there a clear ‘impact chain’ between your activities and outcomes?Have you involved beneficiaries in shaping your services?
4Planning social impact Aim or MissionOutcomesActivities, outputs or servicesCharities Evaluation Service PlanningTriangle (adapted)
5Example logic model Veterans Targeted Programme N E D / C O T X Aim/ MissionActivities/OutputsImproved physical and mental well being for older people in communities.Older people feel less isolated from participating in engaging activities.Reduction in the amount of falls and injury's for older people.Greater awareness about the benefits of physical activity amongst health and social care practitioners.Short term outcomesLong term outcomesService that promote the physical and mental health of older people are replicated across the region.Older people feel more happy and healthy through taking part in sessions.Reduction in costs to health and social care budgets due to increase in physical and mental well being amongst older people.To improve the physical and mental well being of older people who are socially isolated.Run outreach work in care homes, GP practices and community centres to build customer base.Deliver physical activity sessions in community settings and care homes.Organise reminisce sessions in community sessions and care homes.Offer tailored one to one sessions for older people with specific support needs.Measure the social impact of the service (for both individuals and as a whole) to refine approach and improve activities.InputsComplete needs assessment in target communities, develop business plan including aims, outcomes, activities, timing, and governance structures.Secure finance from social investment funds.Recruit staff, volunteers and run induction and training sessions.Run promotional activities for service in community and launch.IndicatorsAmount of physical activity amongst older people.Number of older people who report improved mental well being.% change in physical activity participation for older people.% reduction in falls for older people taking part in the service.Level of awareness about the benefit of physical activity for older people amongst practitioners.Level of health and social care expenditure on older people.Number of sessions delivered across region.
6Assessing social impact Social MissionWhat is the promise of change? Defined strategy, understanding need and context.GovernanceWhat is the management of change? Mission Locks, Board suitability and exit.ActivitiesHow will the organisation deliver the social mission? Management team, track record, extent to social impact performance mission is integral to financial success and visa versa.Social impactWhat is the extent of change that will be delivered? Depth and breath of impact, innovation and change, organisational development.Impact measurementHow will impact be assessed and measured? Impact assessment and screening, planning and targeting, monitoring and reporting, auditing and learning.
7Outcomes Matrix For the wider market… For Big Society Capital and IntermediariesFor the wider market…Comprehensive and standardised framework for outcomes in the UKBest practice tool for defining and evidencing impactStandardise essential aspects of impact reportingEnsure transparency around our social assessment processSingle framework for all SIFIs to use to identify, define, monitor and report their impactHelp evaluate potential dealsCollate impact information across out portfolioMonitor and report on BSC’s impactEnsure impact assessment and strategy is rooted in an outcomes-based perspective
8Measuring social impact Physical disabilities or sensory impairmentOutcome AreasEmployment, training and educationHousing and local facilitiesIncome and financial inclusionPhysical healthMental health and well beingFamily, friends and relationshipsCitizenship and communityArts, heritage sports and faithConservation of the natural environmentLong-term health issues, life threatening or terminal illnessVoluntary carersHomelessVulnerable parentsElderly (including those with dementia)Long-term unemployedVulnerable young people and NEETsEx-offendersGeneral Public / AllLearning disabilities or mental health needsLiving in poverty/are financially excludedVulnerable childrenThe Process:We started with the beneficiary groups. Once we had agreed the high-level outcome areas in July with you, the team, with further input from Triangle Consulting, began an in-depth look at indicators for each beneficiary groupBeginning with the Outcome Maps developed earlier this year, we pulled out the most relevant indicators for each group, mapped against each outcome areaWe then looked at front-line impact reports to pull out any further indicators that are in useAddiction issuesExperienced crime or abuse
9Tracking progress Tracking progress Indicators help you to understand the extent of change being achieved by your organisations and track progress.Indicators should link to your outcomes and be specific, proportionate, practical, useful and relevant.A good way to set your indicators is by asking yourself: how will we know the change is happening?Methods to gather data include surveys, focus groups, observation and analysing secondary data, plus many more.There are lots of existing indicators you can use from websites such as the Global Values Exchange:A good impact measurement plan should include details of aim, outcome, activities, targets, methods of data collection, responsibility for data collection and frequency of reporting.
10Communicating and influencing Identify who you are trying to influence.Engage key stakeholders from the outset.Use appropriate methods for measuring impact.Be responsive to the external context.Build on existing evidence.Tailor findings and communications to different audiences.Include case studies of beneficiaries.Have a clear ongoing communications strategy.Link evidence to the wider context.Highlight cost savings/ benefit where possible.
11Summary Identify need, define mission, outcomes and indicators Setting out your purposeProving you are making a changeBoth qualitative and quantitativeUse of appropriate indicatorsIdentify stakeholdersBaseline/comparison groupSamplingInvolvementGather dataInterviewsSurveysQuestionnairesFocus groupsCase studiesTrack performance and communicateMeasure social performance against missionShow change over time; acknowledge learningSet new targets
12Big Society Capital Limited is registered in England and Wales at Companies House number Our registered office is 5th Floor, Chronicle House, Fleet Street, London EC4Y 1HY. Big Society Capital is authorised and regulated by Financial Conduct Authority number