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Vivian Chang Yu-Tse Chien Hsin-Yu Huang WILLIAM ADDISON DWIGGINS.

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Presentation on theme: "Vivian Chang Yu-Tse Chien Hsin-Yu Huang WILLIAM ADDISON DWIGGINS."— Presentation transcript:

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2 Vivian Chang Yu-Tse Chien Hsin-Yu Huang WILLIAM ADDISON DWIGGINS

3  Biography  Fonts  Interview CONTENTS

4  Born on June, in Ohio  In 1904 moved to Massachusetts and started his career  Has strong passion on making books.  Disliked European typefaces such as Futura and Kabel.  Designed various kinds of types that were widely used  In the year 1922 he came up wit the term of “graphic design” because of his process of book-making. (Combining design, illustrations and typesetting together) BRIEF INTRODUCTION

5  1905~1916: being a commercial artist.  1917~1918: being the director of Harvard University Press  1922: the first person who used the term “graphic design”  1928: produces his first linotype  1929: He was awarded a gold metal by AIGA ( American Institute of Graphic Design).

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7 TYPES  Futura  Erbar  Kabel  Metro

8 ELECTRA  Times Roman

9 CARAVAN

10 TYPES  Scotch Roman  Caldonia

11  Metro  Caravan  Caldonia  Electra

12 WELCOME WILLIAM ADDISON DWIGGINS!!!!!

13 “Symmetry is static‚ that is to say, quiet; that is to say, inconspicuous” --- William A. Dwiggins

14  industrial-revolution/the-arts-and-crafts-movement/383- william-addison-dwiggins industrial-revolution/the-arts-and-crafts-movement/383- william-addison-dwiggins  faces faces  typography-and-type-design/ typography-and-type-design/  product.html product.html   https://bbboston.org/documents/bbbBooklet8_Dwiggins.pdf https://bbboston.org/documents/bbbBooklet8_Dwiggins.pdf  CITATION

15  1. When did Dwinggins designed his first type?  A] 1922 onward  B] 1925 onward  C] 1926 on ward  D]1927 onward  E] 1928 onward  2. What was the first typeface that Dwiggins designed?  A] Electra  B] caravan  C]Futura  D] Metro  E] kabel QUESTIONS

16  3.How did Dwiggins came up with the term “graphic design”?  A. while he was reading a book.  B. while he was doing a book design.  C. while he was book making  D. he just came up with it  E. while he was researching for a type.  4.According to Dwiggins, what is graphic design?  A. combining illustration and type  B. combining illustration with design  C. combining type with design  D. combining all of above  E. combining modern typefaces with a proper layout.

17  5.What work conveys Dwiggins’s personality the most?  A. The typeface metro  B. the book, layout in advertising  C. the system of ornament  D. inventing the phrase “graphic design”  E. the typeface electra


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