Presentation is loading. Please wait.

Presentation is loading. Please wait.

IMS enabling FMC services: solutions and real cases November 9 th 2006 – Brasilia Italtel, Italtel logo and iMSS (Italtel Multi-Service Solutions) are.

Similar presentations


Presentation on theme: "IMS enabling FMC services: solutions and real cases November 9 th 2006 – Brasilia Italtel, Italtel logo and iMSS (Italtel Multi-Service Solutions) are."— Presentation transcript:

1 IMS enabling FMC services: solutions and real cases November 9 th 2006 – Brasilia Italtel, Italtel logo and iMSS (Italtel Multi-Service Solutions) are registered trademarks owned by Italtel S.p.A. All other trademarks mentioned in this document are property of their respective owners. Italtel S.p.A. cannot guarantee the accuracy of the information presented, which may change without notice. All contents are © Copyright 2006 Italtel S.p.A. - All rights reserved.

2 Sales Operations – Market Development – CONFIDENTIAL 2 About Italtel Italtel mission is the provision to Telco SP’s on Core next generation networks and services based on proprietary and best in class OEM products, fully compliant with standards and according to customer/market requirements, integrated and complemented by a supportive range of Professional Services Italtel is leader in EMEA and among the top players worldwide in the Voice over IP (VoIP) market and in the offer of NGN / NGS Solutions and Services Sales : 545,8 million euros (2005) EBITDA : 122,6 million euros (2005)  2,300 employees  43% in the Development & Innovation  640 skilled System Integration Resources: certified Cisco OSS/BSS Integration & Security specialists Shareholders Italtel is increasing its sales and profitability despite difficult market condition Mission About us Human resources Sales EBITDA

3 Sales Operations – Market Development – CONFIDENTIAL 3 Italtel End-to-end offer for IP-based Convergent Models Application Systems OSS & NG-OSS Mobile Access Fixed Access Data transport Network Control Layer IP Communications (IPC) Professional Services (PS) \ Multimedia Products & Solutions (MPS) SCOPEOffer IP-BASED NETWORK SOLUTIONS and SERVICES for BUSINESS TRANSFORMATION  Next Generation Networks  IMS  Next Generation Services  Operations Support Systems (OSS) and Business Support Systems (BSS)  OSS/BSS consolidation  Network security management  Carrier-grade IP networks (Cisco products)  Enterprise IP networks  Business Voice Solutions (BVS) LIFE CYCLE SERVICES: SOLUTION INTEGRATION NETWORK CARE ADVANCED PROFESSIONAL SERVICES END-TO-END INTEGRATION & DELIVERY

4 Sales Operations – Market Development – CONFIDENTIAL 4 Continuing to be leader in Next Generation Networks in 2Q 2006 (Dittberner) Vendor NameVoIP Ports% ITALTEL SIEMENS HUAWEI CIRPACK NORTEL NETCENTREX ALCATEL ERICSSON VERAZ ZTE SONUS CISCO SYSTEMS TEKELEC VERSO LUCENT MARCONI METASWITCH SAMSUNG ,5% 15,4% 14,8% 12,1% 9,7% 7,8% 4,5% 3,5% 2,0% 1,5% 1,0% 0,5% 0,4% 0,1% 0,0% Confirming #1 position despite NGN / NGS market consolidation Source: Dittberner Associates, Q2006 EMEA Softswitch Licences (%)

5 Sales Operations – Market Development – CONFIDENTIAL 5 Next Generation Services TDM voice switching Broadband Multimedia Innovative Traditional Fixed-Mobile Convergence & IP Multimedia Subsystems (IMS) ARPU INCREASE OPEX REDUCTION Italtel NGN Solutions : Application Areas PSTN Emulation (CL4/CL5 replacement & new lines)

6 Sales Operations – Market Development – CONFIDENTIAL 6 Product Strategy Evolution – Main Axes  Next Generation Services enrichment with reduced Time to Market: –Convergence services portfolio enrichment: Fixed Mobile Convergence and Multimedia over IP Video communication and Video Gateway Service Combinational services (POC, video/contents sharing) Personal Communication Realm - Unified Address Book Unified Communication  Evolution of NGN solutions toward open IMS standard: – Full IMS Fix / Mobile convergent in compliance with Standards  Next Generation Operations Support Systems (NG-OSS) Three evolution axes, open migration path instead of revolution

7 Sales Operations – Market Development – CONFIDENTIAL 7 IMS Italtel vision on IMS IMS 3.Common platform for multiple services IMS Convergence Device Convergence 2.Dual-mode terminal 2.Unique services offer between Fixed & Mobile domains Service Convergence Backbone Convergence 1.Operational Expenses Reduction  Common foundation for fixed, mobile and enterprise services  Cost effective and quick introduction of new innovative services  Service interoperability  Multi-vendor integration through standard architecture  Key aspect for mass-market, person-to-person services  Keeps charging relation with user  Adds flexible charging possibilities; offline and online, volume, time, per event, etc. Operator view  New unified services combining  voice, text, images, video, games, etc.  Presence information personalized by the users according her/his preferences and terminal availability  Services are Access and terminal agnostic  Services presented to fit terminal and access situation and capabilities  Easy to use  Keep the services simple and fun to use User view

8 Sales Operations – Market Development – CONFIDENTIAL 8 Service Layer User profiles Transport Layer Transfer Functions Applications User Equipment Network Attachment Subsystem Resource and Admission Control Subsystem PSTN/ISDN Emulation subsystem Other networks Core IMS Other subsystems TISPAN NGN Architecture - ETSI ES V1.1.1 ( )

9 Sales Operations – Market Development – CONFIDENTIAL 9 i-BCS i-UDB PSTN ISDN CS PLMN SCP IP- based networks IMS SIP H.323 T-MGF, SGF I-BGF Border Call Server: IWF, IBCF, MGCF, SGF, BGCF, SSF, I-CSCF, SPDF Core IMS : S/I- CSCF, BGCF P-CSCF, PES : AGCF, PSTN Emulation logic, … A-MGF C-BGF i-PES C5 profiles UPSF/HSS, SLF i-AS ASF (service enablers, PSTN Simul., etc.) i-UMS Transfer Functions Transport Control Service Layer User Equipment TDM/IP PBX Legacy terminals IMS UE H.323, MGCP, SIP no IMS UE RACS NASS MRF Italtel IMS: reference architecture overview (PES as a “black box”) i-UDB : Italtel Universal DB i-UMS: Italtel Universal Multimedia Server i-AS: Italtel Application Server Legenda

10 Sales Operations – Market Development – CONFIDENTIAL 10 i-BCS i-UDB PSTN ISDN CS PLMN SCP IP- based networks IMS SIP H.323 T-MGF, SGF I-BGF Border Call Server: IWF, IBCF, MGCF, SGF, BGCF, SSF, I-CSCF, SPDF Core IMS : S/I- CSCF, BGCF P-CSCF, AGCF A-MGF C-BGF i-AGCF UPSF/HS S, SLF i-AS i-UMS Transfer Functions Transport Control Service Layer User Equipment Legacy terminals IMS UE RACS NASS MRF Italtel IMS: reference architecture overview (IMS based PSTN Emulation) i-UDB : Italtel Universal DB i-UMS: Italtel Universal Multimedia Server i-AS: Italtel Application Server Legenda ASF (service enablers, PSTN Simul. & Emu l., etc.)

11 Sales Operations – Market Development – CONFIDENTIAL 11 IMS as a smooth evolution: preserve pre-IMS investment i-SSW i-UDB TGW & AGW SBC SoftSwitch: C5 server C4 Server C5 Profiles T-MGF, SGF A-MGF I/C-BGF PES (AGCF, PSTN Em.,..) Border Call Server (MGCF, SGF,IBCF, IWF,SSF,..) C5 Profiles UPSF/HSS SLF i-BCS & i-PES i-UDB SBC I/C-BGF i-UMS Core IMS: S/I/P-CSCF BGCF i-AGCF AGCF pre-IMS Fully IMS TGW & AGW T-MGF, SGF A-MGF … New components RACS MRF i-AS ASF

12 Sales Operations – Market Development – CONFIDENTIAL 12 Enabling FMC services in a Pre IMS architecture  What are FMC services?  Voice  Combinational  IT-based (Centralized Address Book, etc.)  Presence Management & Messaging (IM, SMS & MMS)  Etc.  FMC voice services:  Solutions based on Voice Call Continuity 3GPP standard  VCC is defined for IMS architecture but Italtel has extended its application to a pre- IMS solution based i-SSW product  Addressable market: any user – residential, SOHO & business  Basic FMC voice services for:  Fixed operator  Fixed operator with MVNO license  Convergent operator

13 Sales Operations – Market Development – CONFIDENTIAL 13 Voice Call Continuity (VCC) Highlights  Applies to Dual Mode CS/WiFi terminals  Currently applies to Voice only  3GPP has selected the “IMS Static Anchoring Model”  Extended applicability to subscribers with a Mobile GSM/UMTS phone and a Fixed phone  Corporate and Residential Applications  Simultaneous Ringing  Call Pick-up  Fixed Mobile Convergence flavor  Network Domain Transfer / Handover  From CS to WiFi when entering WiFi coverage  From WiFi to CS when about to exit WiFi coverage  Network Domain Selection  Allows IMS and CS originated voice calls to be routed to either IMS/WiFi or CS domain based upon network policy and/or user preference

14 Sales Operations – Market Development – CONFIDENTIAL 14 FMC voice services: a show case for Corporate PSTN PLMN HLR IP backbone MSC WiFi AP DMT i-SSW Cellular or DMT not in WiFi Enterprise site CPE Cellular Cisco IP phone Enterprise site VCC AS Cisco Call Manager A Cisco IP phone SIP SIP/ H.323 JTAPI CAP MAP SIP AS FMC user

15 Sales Operations – Market Development – CONFIDENTIAL 15 FMC voice services: a case for residential PSTN PLMN IP backbone WiFi AP DMT i-SSW Cellular or DMT not in WiFi CPE Cellular POTS/ISDN phone FMC user POTS/ISDN phone SIP FMC user HLR MSC VCC AS CAP MAP i-UDB

16 Sales Operations – Market Development – CONFIDENTIAL 16 PCR implementation for residential users of European incumbent  Convergent web portal: integration of fixed, mobile and ISP portal  Centralized Address Book (CAB):  Centralized management and repository of personal information data such as contacts, calendar, to-do’s and appointments  Personal information synchronization between multiple access devices and CAB guaranteed by ActiveSync (Windows) and SyncML (Symbian) clients  Messaging services: SMS, MMS, Fax, & 3GMail  Notification services: SMS for incoming mail, MMS for web access  Single Sign-on authentication  End User Control  Users can create/modify sub-accounts, associating CLI extensions  Mail Push and Password Management  Foreseen service: presence-based communication activated by click-to-dial, collaboration services  Convergent web portal: integration of fixed, mobile and ISP portal  Centralized Address Book (CAB):  Centralized management and repository of personal information data such as contacts, calendar, to-do’s and appointments  Personal information synchronization between multiple access devices and CAB guaranteed by ActiveSync (Windows) and SyncML (Symbian) clients  Messaging services: SMS, MMS, Fax, & 3GMail  Notification services: SMS for incoming mail, MMS for web access  Single Sign-on authentication  End User Control  Users can create/modify sub-accounts, associating CLI extensions  Mail Push and Password Management  Foreseen service: presence-based communication activated by click-to-dial, collaboration services The convergent offer of advanced messaging and communication services for both fixed and mobile users of a major European incumbent Users can take advantage of their services from fixed IP phones, softphones, internet and mobile terminals The convergent offer of advanced messaging and communication services for both fixed and mobile users of a major European incumbent Users can take advantage of their services from fixed IP phones, softphones, internet and mobile terminals What is it? Services & Functionalities Services & Functionalities

17 Sales Operations – Market Development – CONFIDENTIAL 17 Worldwide Italtel Sales Operation Sales Activities in EMEA, Russia and Latin America On-going marketing activities in other regions Argentina Colombia Guatemala Middle East Saudi Arabia Russia Spain France Germany UK Italy Greece Mediterranean - Balkans Africa Belgium Central Eastern Europe Netherlands Brazil Italtel Brasil (21 people)

18 Sales Operations – Market Development – CONFIDENTIAL 18 Thank You Convergent Solutions by Italtel


Download ppt "IMS enabling FMC services: solutions and real cases November 9 th 2006 – Brasilia Italtel, Italtel logo and iMSS (Italtel Multi-Service Solutions) are."

Similar presentations


Ads by Google