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Promotional Campaign January Meeting Bond & Levies February 11, 2014 Countdown: 5 weeks until election day!

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Presentation on theme: "Promotional Campaign January Meeting Bond & Levies February 11, 2014 Countdown: 5 weeks until election day!"— Presentation transcript:

1 Promotional Campaign January Meeting Bond & Levies February 11, 2014 Countdown: 5 weeks until election day!

2 3 Funding Measures in February 2014 EP&O Levy* Authorizes collection of annual levy each year for general operations Authorizes collection of annual levy each year for technology Authorizes collection of annual levy each year for major facility repairs, upgrades Capital Projects Levy* Bond Authorizes issuance of long-term debt for new schools, building replacements *Current levies expire at the end of 2014

3 Two Kinds of Campaigns Informational Campaign Led by the District Provide information about the measures – Information is shared by district people, on district time, using district resources Informational Activities – Superintendent – District Staff – Building Principals Staffs and PTSAs Promotional Campaign Led by the Lake Washington Citizen’s Levy Committee Promote the measures – Requests to support the measures is made by LWCLC members Promotional Activities – ALL Volunteers! Board, LWSD, PTSA, LWEA, district staff, parents, students

4 “We’re All in This Together”

5 Promotional Campaign Shared Interest and Main Goal: Pass the EP&O Levy Pass the Capital Projects Levy Pass the Bond 50% 60%

6 “We’re All in This Together” Meeting Agenda: – Update on LWCLC activities – Review of materials and tasks for building teams – Review of Public Disclosure Commission (PDC) guidelines – Time for Q & A – Time for building teams to discuss and strategize

7 “We’re All in This Together” Lake Washington Citizen’s Levy Committee Co-Chairs – Jackie Pendergrass LWSD Board President – Byron Shutz LWSD parent, advocate, and Redmond City Council Member

8 “We’re All in This Together” LWCLC Promotional Activities Buttons Postcards Flyers Door-Knob Hangers Support Yard Signs Letters to Editor Get out the Votes Television Ads Mailers Robocalls Items coordinated by LWCLC volunteers, funded by contributions to LWCLC

9 “We’re All in This Together” Building Team Approach – Principal – Teacher – PTSA Liaison

10 “We’re All in This Together” Building Team Tasks and Timelines: TaskTimeline Distribute Doorknob HangersBetween January Wear Campaign ButtonsBetween now and election day Mail PostcardsBetween January 17 – 24 Distribute FlyersASAP in January Wave SignsJanuary 23/24 and February 10/11

11 “We’re All in This Together” PDC Guidelines

12 “We’re All in This Together”

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21 Communication: Jackie & Byron PTSA Liaison Kevin Teacher Reps Traci Principals

22 “We’re All in This Together” Q & A

23 “We’re All in This Together” Building Team Time to Discuss and Strategize

24 “We’re All in This Together”


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