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Mauricio Sucasas Dir, ISV & Dev. Relations Growth Markets Unit New Horizons for IT Entrepreneurship “42” Conference 28 May 2012 Moscow
© 2012 IBM Corporation 42 Conference, Moscow, 28 May 2012 Analytics 2 More than 90% of business leaders contend information is a strategic asset, yet fewer than 10% will quantify its economic value Big Data 1 More than 85 % of Fortune 500 will fail to effectively exploit big data for competitive advantage Mobile Enterprise 5 66% of CIOs ranked mobility as a top investment priority in 2012 Social Business 3 20% of business users will replace as the primary interpersonal communications with social networking 8 major trends will affect IBM’s markets thru Security 7 Through 2016, the financial impact of cybercrime will grow 10 percent per year, due to the continuing discovery of new vulnerabilities Cloud 6 63% of companies already are using (Cloud) or expect to use it in 2012, up from 49% last year Growth Markets 8 IDC expects emerging markets to generate over 33% of all IT spending Smarter Planet 4 Over $100 billion: Global investment in technology to support smart city development by 2020 Software Technology Services Hardware Business Services
© 2012 IBM Corporation 42 Conference, Moscow, 28 May IBM in Growth Markets: over 140 countries Latin America Australia / New Zealand ASEAN Greater China Group South Korea Central & Eastern Europe India / South Asia Middle East & Africa
© 2012 IBM Corporation 42 Conference, Moscow, 28 May The opportunity for Growth is significant 5.9 billion $6.5 trillion 87 % of the world's population Real GDP growth 2010 to 2015 Over 57% of World GDP growth 100 million The number of people moving to urban cities every year, equivalent to 10 NYC's Source: Demographic Data, United Nations; GDP Data, IBM Finance, Chief Economist, March IT Market Data, IBM Market Insights Market View (Jan 2011) at Constant Currency Real GDP Growth ‘10-'15Served IT Growth ‘10-'15 Served IT as % of Real GDP ‘10 Growth Markets Major Markets Growth Markets Major Markets Growth Markets Major Markets 2.7% 6.0% 3.6% 8.7% 2.3% 0.7%
© 2012 IBM Corporation 42 Conference, Moscow, 28 May Roadmap ~ $15B incremental revenue Grow faster than the market, gain share Outpace major markets growth > 8 pts Approach 30% of IBM geographic revenue Drive margin expansion Double Greater China Capture Africa’s growth Country / Market Selection Industry Leadership Market Expansion Expand beyond major cities Expand into new countries Integrated offering & capabilities Integrated routes- to-market IT Infrastructure Development High-end Systems Software solutions Large Services Projects Investing in skills Leading in key industries Creating new IT markets Strategic Priorities Value Creation Smarter Planet, Business Analytics, Cloud Computing Resource Allocation Sales Eminence Integrity & Compliance Enterprise Risk Management Margin Expansion Growth Markets Strategies
© 2012 IBM Corporation 42 Conference, Moscow, 28 May The world is getting smarter. The world is flatter : Smarter Planet
© 2012 IBM Corporation 42 Conference, Moscow, 28 May Significant trends driving the market for Smarter Planet Source: 1) Pike Research “Cleantech Update – 2 Aug 2011”, 2) Pike Research “Smart Cities - Research Report, 2Q11”, 3) IBM Market Analysis “2H11 GMV Trends”, 4) Gartner “Getting Down to Business on the Smarter Planet, 12 Oct 2010” 500 million Smart meters installed, globally, by billion connected devices, including M2M, by $100 billion Global investment in technology to support smart city development by $10 trillion Investment opportunity in the low-carbon economy during the next two decades 4
© 2012 IBM Corporation 42 Conference, Moscow, 28 May th era may increase IT’s share of worldwide GDP to 4% by st era of IT Mainframe 2 nd era of IT Personal Computing 3 rd era of IT Internet Computing 4 th era of IT Smarter Planet IBM 7000 mainframes with transistors New IT/business architectures Vertical solutions Cross-industry solutions Source: IBM Market Analysis extrapolated from IDC Black Book for IT and IBM Corp Finance for N-GDP, Forrester Research “Next Wave of IT Investment is Smart Computing” Jan 2010, IBM Research GTO 2011 “Frontiers of IT” Worldwide IT Spend as % of GDP DEC PDP-8 minicomputer UNIX OS Apple-1 IBM PC eBusiness Apps Cloud Computing Mobility Netscape IPO MS Windows 3.0; WW Web Learning systems Advanced robotics Smart-net
© 2012 IBM Corporation 42 Conference, Moscow, 28 May US$ 54,000,000,000, US$ 15,000,000,000, US$ 4,000,000,000,
© 2012 IBM Corporation 42 Conference, Moscow, 28 May
© 2012 IBM Corporation 42 Conference, Moscow, 28 May Why we partner with VC Community and Entrepreneur Ecosystem Build strong partnerships in developing markets Develop solution partnerships Grow ecosystems for IBM platforms Drive insights into our strategic development Advise our clients with ‘leapfrog’ innovation Fill acquisition pipeline IBM ecosystem drives the innovation
© 2012 IBM Corporation 42 Conference, Moscow, 28 May 2012 k fuels collaborative innovation 12
© 2012 IBM Corporation 42 Conference, Moscow, 28 May IBM Global Entrepreneur offers benefits to startups Mentoring and networking IBM industry insights Mentoring and networking IBM industry insights Local go-to-market support IBM Smarter Planet visibility Local go-to-market support IBM Smarter Planet visibility Access to IBM technical leaders Free software Access to IBM technical leaders Free software
© 2012 IBM Corporation 42 Conference, Moscow, 28 May 2012 We are Hosting 15 Events and 4 Regional Finals 2012 Schedule Smart Camp Events Miami (15 th May) New York (24 th May) Copenhagen (11 th June) Munich (20 th June) Bangalore (25 th July) Bangkok (08 th Sept) Sydney (11 th Sept) Tel Aviv (12 th Sept) Paris (28 th Sept) Istanbul (3 rd Oct) London (5 th Oct) Cape Town (10 th Oct) Mexico City (11 th Oct) Dublin (25th Oct) Moscow (30 th Oct) Regional Finals Asia – Beijing (23rd/24th Sept) Europe\Middle East – Berlin (13th/14thNov) North America – Boston (20th/21st June) South America / Africa– Sao Paolo (28th/29th Nov) Global Finals New York City, Feb 5-7, 2013 Moscow BeijingBangalore Cape Town Sao Paulo Mexico City Miami New York Paris London Dublin Berlin Istanbul Tel Aviv Sydney Munich Copenhagen Boston Bangkok
© 2012 IBM Corporation 42 Conference, Moscow, 28 May entrepreneurs in program SmartCamp finalists have raised more than $40 million in venture capital 400 world-class external mentors Active in 15 countries Promotion on corporate Smarter Planet blogs reaching audience of 220, start-ups with remote coverage, 119 start-ups with Direct coverage 47% SmartCamp local winners optimized solutions with IBM products Ref: Dow Jones "Big Blue Banks On Small Start-Ups For Growth" Entrepreneur Ecosystem : Driving Results
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