1. YOUTH & FAMILIES AGRICULTUREHEALTHECONOMYENVIRONMENTENERGY COMMUNITIES The Climate of Change and Challenge Linda Kirk Fox, November 2008

2. Change is the byword of the season in America We have a love/hate relationship with change We love the concept –It’s the details we can’t stand Change is good in others –Few welcome it for ourselves We think of change as a solution –But forget it is a process

3. What changes are on the horizons for WSU Extension? 1.Role of the Federal Government 2.“Browning” and “Greying” and “Greening” of America 3.Distribution of Wealth 4.Our children at risk 5.‘Make a job’ not ‘Take a job’ 6.Role of state, county, NGO’s fiscal realities 7.Your role as leaders!

4. 1. Federal Influence – Food, Conservation, and Energy Act of 2008 (FCEA) “Farm Bill”

5. Farm Bill will cause these changes in 2009 USDA CSREES (Cooperative States Research, Education and Extension Service) (our home agency) will cease to exist September 30, 2009 Replaced by the National Institute for Food and Agriculture (NIFA) The National Research Initiative Competitive Grants program (NRI) to be replaced by the Agriculture and Food Research Initiative (AFRI)

6. Farm Bill continued…. AFRI requires 1/3 of all grants to be integrated (think extension!) Turnaround time for AFRI announced grants and due dates will be SHORT! New mandatory funding $140Mil annually: –Specialty crops –Organic ag Encourage stakeholder input –e.g. New and beginning farmers and ranchers

7. Specialty Crops success story!

8. Some formula funded programs now competive! IPM, FRTEP

9. Changes over time in WSU Extension Federal Funding - 16.4% Smith Lever 3(b), (c), and (d) Funding to WSU (1997 Dollars)

10. Trend in Extramural Funding Awards – WSU Extension

11. WSU Extension Awards Contrasted to Remainder of WSU Other WSU WSU Extension

12. WSU Extension & 4-H – Private Fund Raising History *estimate FY’03FY’04FY’05FY’06 $2,085,480 $2,697,780 $3,034,862 $3,170,787 $4,166,052 $4,694,978 FY’07FY’08*

13. 2. “Browning” and “Greying” and “Greening” of America

14. Change in Hispanic Population in the West 1990-2000 From 1990 to 2000, the overall population of the West increased by 20% During the same period, the Hispanic population of the West increased by 52% In 1990, 10 million residents of the West were identified as being Hispanic (19% of the pop.) In 2000, 15.3 million residents of the West were identified as being Hispanic (24% of the pop.) (US Census Bureau, 2006)

15. Annual Birth Rate (Million Live Births) (Dept HHS, 2006) 68 55 yrs old 5118

16. “Green Jobs” The potential for job growth in green jobs is significant. According to a study released last month, 750,000 Americans work in what are considered green jobs. That number is expected to grow 4.2 million by 2038, accounting for 10 percent of new job growth over the next 30 years. "The development of green jobs will be one of the biggest changes in our economy since the industrial revolution," Governor Pawlenty, Minnesota.

17. “Green Jobs” -- Here in WA WIRED (Dept. of Labor) $195 million investment in 13 regional economies, encompassing 14 states, including $5Mil to WA Pacific Mountain WSU Clean Tech Initiative, Phase I Buildings: –Seven (7) university teaching, research and public service positions to develop new energy strategies, and –Assist local governments with aggressive new programs to encourage energy conservation. http://www.olympia.wsu.edu/Budgets/2009_Clean Tech_Three.aspxhttp://www.olympia.wsu.edu/Budgets/2009_Clean Tech_Three.aspx *WIRED: Workforce Innovation in Regional Economic Development

18. 3. Wealth Disparity Continues to Increase

19. Percentage of Persons Below Poverty Line 17-22% 14-17% 12-14% 10-11% < 10%

20. Distribution of Wealth and Income (Levy Economics Institute, 2004)

21. Annual Income Disparity is Related to Educational Attainment

22. Lifetime Earnings and Educational Attainment

23. 4. America’s Children – Redefine ‘failure to thrive’ to include lower educational attainment and increased health risks!

24. We have a response: Health Promotion Nutrition Education: Food $ense program (EFNEP, SNAP) Chronic Disease Prevention: Diabetes and Obesity Substance abuse prevention: Strengthening Families

25. Who We Reach Over ¾ million people annually Roughly one half from culturally diverse groups Priority audience is low income, e.g., at 120 percent of poverty or attend schools at or xxxxxxxbelow 50 percent free/reduced xxxxxxxlunch standard Partner with five tribes to reach Native American youth and families

26. Strengths of Health Promotion Programming Brings in $6.5 million in funding with another $6.5 million generated in local cost share Attracts excellent partners both internally and externally Offers opportunities for integrated research and extension programs Addresses needs of both youth and adult constituents in rural and urban counties, often in marginalized groups

27. 5. “Make a job” not “Take a job”

28. Entrepreneuriship Education – Expanding the Pipeline Network –Extension –Learning Centers –SBDC –eXtension Curricula –Existing –New products to develop –Youth

29. 6. State, county, NGO’s fiscal realities

30. Educating the Public for the Health of the Puget Sound Individual involvement is critical to the Puget Sound Partnership’s success. People are most likely to take action when they fully understand the problems and believe they can make a difference. Addressing state priorities: Beach Watchers

31. Researching and implementing new strategies for stormwater management Another example: Low Impact Development Extension developed the technical manual adopted by the state Stormwater grant at Puyallup Online certificate program for professional engineers thru WSU Extension and Puget Sound Partnership

32. State budget Projections of state revenue shortfall Budget cut from current fiscal year, $300,000 one- time monies Anticipate budget cut scenarios of 10% (more or less)

33. County budgets Projections of county revenue shortfall Budget cut in upcoming fiscal year…

34. Take Aways Extension must become more diverse and serve a more diverse society We must adapt education to serve needs of diverse learners—including online! We must prepare for turnover of our faculty and staff. Staff development and understanding of the connection to WSU will be important for our continued and collective success

35. Take aways continued We must embrace new priorities –Energy –Workforce development Entrepreneurial education 4-H SET –Economics of industry and communities –Health –Sustainability and environmental priorities

36. Take aways continued Communications –Tools –Resources: Kathy Barnard, Marketing and News Services, WSU Extension, Pullman and staff (Brian Clark, Denny Fleenor, Dennis Brown) Messages

37. Question for you: Given…. New opportunities New ways of doing business New ways of being organized Can we be ‘one’ Extension?

38. It will depend upon: Our collective understanding of –and Our commitment to the land-grant ideals: –Advancing knowledge (discovery and application of quality science) –Assuring relevance –Providing access to all to education –Adjusting to the public and private funding sectors

39. How will we manage the next set of budgetary challenges? Management of change in the hands of leadership! –That means all of US!! Your input is needed!