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Copyright Northeastern University, 2008. Northeastern University Confidential NERCOMP 2008 Enhancing Retention: A Tool for Communication between Faculty.

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Presentation on theme: "Copyright Northeastern University, 2008. Northeastern University Confidential NERCOMP 2008 Enhancing Retention: A Tool for Communication between Faculty."— Presentation transcript:

1 Copyright Northeastern University, Northeastern University Confidential NERCOMP 2008 Enhancing Retention: A Tool for Communication between Faculty and Advisors Kostia Bergman Vanessa Ritz

2 Copyright Northeastern University, Northeastern University Confidential Introductions  Kostia Bergman Associate Professor Biology – College of Arts and Sciences Northeastern University  Vanessa Ritz Lead – Customer Relationship Management Information Services Northeastern University

3 Copyright Northeastern University, Northeastern University Confidential About Northeastern University  Founded in 1898 in Boston  5th largest private university in the United States  Northeastern is renowned for: Experiential Learning (#1 in Coop per US News and World Report) Interdisciplinary Research (over $70 million sponsored annually) Urban Engagement in the heart of Boston

4 Copyright Northeastern University, Northeastern University Confidential Project Background  Northeastern lacked the capacity to effectively identify and intervene with students who showed signs of poor academic performance, attendance, or other issues in a timely, consistent manner across campus  Every percentage point increase in the rate of graduation is worth $1 million to the University  A solution was needed to help identify and intervene with students who matriculate and then find themselves unable to adjust to the academic rigors of higher education

5 Copyright Northeastern University, Northeastern University Confidential Project Background, cont’d  The College of Engineering (COE) developed a system in 2001 to provide a safety net for freshman engineering students  Technical and security issues made scaling this to a university-wide solution impractical if not impossible  A basic pilot application was put in place for Fall 2005 across all colleges for select freshmen-level courses  Faculty were asked to use both the university-wide (feature poor) and engineering applications (feature rich) for students  The university chose to deploy a new, expanded application for the Fall 2007 term to cover all undergraduate students  Received a grant from the Davis Educational Foundation  Salesforce.com was chosen as the application platform

6 Copyright Northeastern University, Northeastern University Confidential Project Background, cont’d  Salesforce.com provided the platform to meet many of the critical success factors as defined by a user task force made up of faculty, advisors, and administrators  Web-based, user-friendly tool that is highly customizable  Easily integrated to provide visibility to near real-time data updates  Ability to track and view student interactions  Allow for the ability to increase communication between faculty and advisors  Automatic based on database triggers, customizable by college  Easy-to-use, real-time reporting

7 Copyright Northeastern University, Northeastern University Confidential Project Approach  Project coordinated by an Information Services resource  User task force created from a key user base of faculty, advisors, and administrators that met regularly to review deliverables and development efforts  Followed methodology to allow for iterative development

8 Copyright Northeastern University, Northeastern University Confidential What is FACT?  “Faculty/Advisor Communication Tool”  Name selected to demonstrate expanded functionality  Replaced/expanded on former “Early Warning” systems  Includes progress reports for select students as well as non- participation concerns in the beginning of each term  Incorporates two-way communication between faculty and advisors  Consists of two applications:  Faculty J2EE Web Application for submission of cases  Salesforce.com front-end for advisors and administrators

9 Copyright Northeastern University, Northeastern University Confidential Demonstration  Custom faculty application  Web-based  Accessed through the Northeastern Faculty Portal  Accesses Salesforce.com data via the API (only references data from Salesforce.com)  Salesforce.com for advisors  Web-based  Requires license and Northeastern credentials (authenticated through Northeastern LDAP) 

10 Copyright Northeastern University, Northeastern University Confidential Analysis  We are currently in the second active term using FACT across the university  We had very strong compliance in the first term among courses that were a part of the former early warning program  Compliance constitutes submitting cases, or stating that no cases exist for a course  Overall compliance was not as strong due to a variety of factors – more senior-level courses, decreased “marketing” efforts, resistant faculty

11 Copyright Northeastern University, Northeastern University Confidential Analysis, cont’d

12 Copyright Northeastern University, Northeastern University Confidential Next Steps  Feature enhancements planned for each term  Spring 2008 included new functionality for first month and mid-semester reporting for athletics  Future versions may include special reporting for students on scholarship and academic probation  Formation of a steering committee  Regular meetings to be scheduled around releases made up of members from the original user task force and other champions  New “marketing campaign” targeting both faculty and advisors with the benefits of the tool

13 Copyright Northeastern University, Northeastern University Confidential Q & A


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