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Information Session Music Industry Development (MID) Program - 2010 Department of Wellness, Culture and Sport.

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Presentation on theme: "Information Session Music Industry Development (MID) Program - 2010 Department of Wellness, Culture and Sport."— Presentation transcript:

1 Information Session Music Industry Development (MID) Program Department of Wellness, Culture and Sport

2 © Mathieu D’Astous web site By the end of this meeting… you should be familiar with the key points of Music Industry Development (MID) Program you will have a better understanding on how to fill the grant form you will have had the opportunity to ask questions related to the program

3 In the next few minutes background mandate and objectives two components of the program eligibility criteria granting priorities application process deadline Excel interactive form overview about successful applications about unsuccessful applications dos and don’ts of writing an application resources questions

4 Department’s structure Department of Wellness, Culture and Sport WellnessCulture Heritage Branch Arts Development Branch New Brunswick Museum Arts Council Sport

5 Arts Development Branch Project Based Funding NB-Quebec Coop Agreement Partnership for Community Cultural Activities Presentation by Invitation for Non-Professional Artists Business and Professional Development for Publishers Arts Organizations and Associations Professional Development Cultural Industries Music and Sound Recording Book and Periodical Publishers Fine Crafts Arts Festival Operational Funding Professional Arts Organizations Professional Artists Associations Provincial Community Arts Organizations

6 Arts Development Branch Project Based Funding NB-Quebec Coop Agreement Partnership for Community Cultural Activities Presentation by Invitation for Non-Professional Artists Business and Professional Development for Publishers Arts Organizations and Associations Professional Development Cultural Industries Music and Sound Recording Book and Periodical Publishers Fine Crafts Arts Festivals Operational Funding Professional Arts Organizations Professional Artists Associations Provincial Community Arts Organizations

7 MID Program Mandate “ (…) to contribute to the development of New Brunswick’s music industry through sound recordings of musical works by encouraging artistic expression with commercial potential.” © Mathieu D’Astous web site

8 © The Divorcees MID Program Objectives enhance quality of New Brunswick musical works encourage and support the use of online technologies ensure that artists, and music industry entrepreneurs of New Brunswick have the skills, know-how, and tools to succeed in a global digital envrionment encourage the career development of New Brunswick artists and the emergence of new talent enable the industry to play a greater role in developing its own musical talent and in strengthening the music industry

9 Two distinct components Music Industry Program Development (DIM) Production and Promotion Grants for Music Sound Recordings Professional Development Grants for Music Industry Professionals

10 Two distinct components Music Industry Program Development (DIM) Production and Promotion Grants for Music Sound Recordings Professional Development Grants for Music Industry Professionals

11 Music Industry Program Development (DIM) Production and Promotion Grants for Music Sound Recordings Production and Promotion Grants for Music Sound Recordings Component overview multiyear grant for New Brunswick music industry entrepreneurs to help achieve critical and commercial success in a global and digital economy financing to help cover the cost of production, marketing and promotion of music sound recordings

12 Eligibility Criteria for this Component (summary) Eligible ApplicantEligible projectEligible Sound Recording Eligible N.B. Artist music industry entrepreneur (maker of a sound recording or a record company) music business skills financial and human resources capacity production, marketing and promotion (traditional and online marketing) touring, showcasing attending conferences and trade shows effectiveness and alignment with granting priorities existing or new release * New Brunswick content sound recording commercial type of music artistic quality and originality relative to the genre * eligible marketing period for an existing recording is 24 months of being released and no more than 18 months prior April 1 st.. (i.e. for the 2010 deadline, recordings released before October 2008 are not eligible) impact on music scene critical and commercial success

13 Music Industry Program Development (DIM Production and Promotion Grants for Music Sound Recordings Production and Promotion Grants for Music Sound Recordings Granting Priorities based on Expected outcomes increased collaboration between the various links in the music industry chain artists and industry professionals assume a greater professional commitment better positioning to succeed in a global and digital environment quality New Brunswick musical works are available to New Brunswickers and to the world

14 Funding Single application for multiple activities (maximum 3 years) Competitive process month up to $ 20K month up to $ 40K month up to $ 60K * Assistance up to 50 % of eligible expenses

15 Application Process Interactive Excel FormInteractive Excel Form 1.Applicant Identification 2.Projet Proposal 3.Workplan 4.Audio Support Material (MP3) 5.Publishing Details 6.Budget 7.Applicant Statement 8.Required Attachements

16 Annual Deadline February 15 st Applications must be submitted by February 15 st. Applications received after the deadline will not be accepted.

17 The New Look of the Application Form An overview of the interactive Excel Form.

18 A Completed Application is: a duly completed application form with appropriate attachments. Retain a copy for your records. Submit your application files electronically by Internet on the following FTP server: ftp://ftp.gnb.ca (Note: FTP stands for "File Transfer Protocol" and is a way to share files over a network. ) By mail: Statement of Applicant tab and attachments that can not be submitted electronically.

19 Evaluation Process Officials from the Department convene an Evaluation Committee made up of representatives from the music industry in the areas of creation, marketing and promotion. All applications are evaluated against criteria Program objectives and Component criteria and expected outcomes (granting priorities). When process is completed by May- June (after successful recipients have accepted grant offer) results are then announced.

20 If you are successful If you are successful Application becomes part of the contract with the Department Initial cheque is sent one month after reception of the signed offer. For a multiyear grant, subsequent yearly cheque is sent 4 to 6 weeks after reception and approval of Yearly report and updated yearly workplan. Yearly Report : presented yearly at the latest 15 days following the end of the government fiscal year (April 15th)

21 About Unsuccessful Applications About Unsuccessful Applications What went wrong? Very often, nothing. Program budget is limited (Success rate: 35% - 40%). Sometimes, for practical reasons : application is incomplete or one that doesn't qualify. Sometimes, for technical reasons : Application was received after the deadline for submission; Application did not include the necessary attachments that are required; Application did not provide all the information we need to reach an informed decision. The applicant does not meet the MID Program guidelines for eligibility.

22 Dos and Don’ts The Dos: Do read through the Program Guidelines prior to completion of application. Use the simplicity or complexity of your project to guide you about the level of information you provide. Do answer the questions actually being asked. Be concise: Remember that yours is not the only application anyone is going to read Be clear: proof read and make sure you’re saying everything you need to say correctly Make sure that financial projections are appropriate to your company's ressources and that costs reflect the proposed project workplan. Take a careful look at the application for list of all required documents. Be sure your application includes ALL of these documents and complete answers to ALL questions.

23 Dos and Don’ts (continued) Take the application seriously: don’t just throw together an application in the last moment. We get lots of strong applications and the best ones are those that are well considered and well written. Put real effort into your proposal; others are putting effort into theirs. The Don’ts Don’t expect the evaluation committee to fill in the blanks: if we don’t think you’re going to be able to accomplish what you want to accomplish, we’re not going to fund it. Don’t assume anything about who is reading your proposal: Be explicit about what you want and why it’s valuable.

24 Resources Community Economic Development Agency Guide « Creating a Successful Business Plan » SaskMusic Music NB (MNB) Arts Development Branch (individual consultation)

25 Questions and comments Thanks for your presence today! 2010 Deadline February 15th

26 Murielle Savoie Place 2000 P.O. Box King Street - 4 th floor Fredericton, New Brunswick E3B 5H1 keyword: sound recording


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