MORE ABOUT THE COMMUNITY FOUNDATION OF GREATER DES MOINES Administers more than 1,200 charitable funds $300 M + in assets under management & administration $21 million in grants in 2013 Facilitated gifts of more than $55 million in 2013 39 affiliates throughout Iowa
WEALTH TRANSFER DEFINED Wealth transferred from one generation to the next Community Vitality Center Wealth Transfer Study based on county probate records and demographic trends Projections for the next 50 years (study released in 2003)
THE STUDY SHOWED… On average, Iowans transfer $4.9 billion each year and over the 50 year period, $531 billion will be transferred. Dallas County - $74.6 million Mitchell County - $34 million Henry County - $47.6 million
WHAT ELSE DO WE KNOW? We know that Iowans are moving more and some may not always stay in Iowa. We know that over 80% of people will give to charity during their life time but only _____% of people will leave a charity in their will. How can we attract Iowans to make gifts to endowments that will support our favorite nonprofit, school and community for many years to come?
Then donors can be eligible for: 25% tax credit for contribution- in addition to federal deduction for the charitable gift (can carry forward for up to 5 years) Gifts of cash, appreciated securities, real estate, grain, farmland and retirement assets are eligible to qualify Limit each year, per taxpayer and also statewide
Endow Iowa With Endow Iowa, donations to community foundation endowments cost donors less. $1,000 Less tax benefits: Net federal tax savings -396 Endow Iowa Tax Credit -250 Net Cost of Gift $354 Note: Use appreciated assets subject to capital gains and the savings are even better!
Background Counties without a gambling institution receive portion of gambling tax revenue Currently 85 counties are eligible In 2013 each county received $132,327.46 25% goes into a permanent endowment 75% is to be granted out into the community
Grants Available Visit IowaCommunityFoundation.org You will be able to locate the contact information for your local community foundation Each county has its own grant timeline and guideline
Ways to Raise Money Sponsorships Special Events Bake Sale Annual Mailings Direct Fundraising (Proactive) Grant Writing
Direct Fundraising (Proactive) Three steps for making a successful ask 1.Preparation 2.The “Ask” 3.Follow-Up
Preparation for the “Ask” Questions to ask your board/staff How much money needs to be raised? Who will you ask? Who will make the ask? Why are you asking for money? Define a case for support Have a plan put in place Keep it simple Stick to it
The “Ask” Tips for a successful ask People give to people Making the “ask” is much simpler when you have developed a relationship with the donor It is a fundraisers job to provide the donor the opportunity to give There must be an actual “ask” Incorrect: It would be great if you would make a gift to our organization. Correct: Would you please consider a gift of a $100 to assist our organization in feeding the hungry?
Example of Messaging Paint a picture for the donor Use statistics Quotes from those who have been served Relate their gift to a tangible item
Follow-Up Thank your donors time and time again Ways to thank donors Handwritten thank you notes Listing donors on newsletter/annual report Donor recognition event Invite them to visit your organization Don’t forget about them Cultivate loyal donors Provide them information of how their gift is making an impact Be responsive
Grant Writing Resources The Foundation Center – Funding Information Network Database of all funders nationally Public libraries typically have a subscription Ability to sort funders by grant guidelines County Endowment Fund Program Iowacommunityfoundation.org Funders typically do not fund operations Great resource for startup programs or expansion projects
Questions? Joe Sorenson, Manager of Affiliate Relations Community Foundation of Greater Des Moines Phone: 515-447-4210 Email: firstname.lastname@example.org@desmoinesfoundation.org Website: www.desmoinesfoundation.org