Presentation on theme: "Summer Seminar 2014: Best Practices and the Model Development Department National Statistics, Survey Results and the API Philanthropic Giving Model Presentation."— Presentation transcript:
Summer Seminar 2014: Best Practices and the Model Development Department National Statistics, Survey Results and the API Philanthropic Giving Model Presentation
National Statistics 1,205 Catholic high schools in the country. Average Catholic High School Enrollment: 2010-11: 535 (down 12%) 2012-13: 554 (up 3.5%) Tuition and Costs: Mean tuition: $9,612 Per Pupil Cost: $11,277 (9.1% increase from ‘10-’12)(5% increase from ‘10-’12) Mean “Gap”: $1,665 per student (increase of 11% since ‘07)
45% of schools were conducting capital campaigns. Average endow: $4.6 mil. – half reported < $2.0 mil. in endowment. Average % of students requiring financial aid = 38% Schools able to meet on average 57% of the defined need. Average tuition increase = 4%. 56% have President/Principal operating model. Average enrollment 554.
Conclusions Enrollment trend is up slightly Demographics Competition Cost “Gap” is widening Upward pressure on costs Downward pressure on tuition Results: Increased pressure on recruiting/admissions Increased pressure on advancement
Trends Scope, sophistication and expectation of development has increased dramatically. Less emphasis on ‘periodic capital campaigns’. More emphasis on perpetual funding initiative – fund the strategic plan. The need is to increase all funding form all FR components – AG, MG,PG.
Advancement Trends Comprehensive funding initiatives – some schools aren’t calling it a ‘capital campaign’. Emerging from the institutional strategic plan. Emphasis on perpetual funding initiative – fund the strategic plan. Transition from ‘periodic capital campaign’ and periodic focus on major gifts to: ‘Maximize philanthropic potential on a yearly basis’ from each fundamental source: AG, MG, PG.
Where Investments Come From 80% of all financial donations (nation wide) come from individuals (5% from corps., 15% foundations). In a capital campaign/major gift initiative, 70% of the goal will come from the top 10-15 commitments (or top 8-10% of the giving pyramid). In education, alumni and parents are the primary prospects. Foundations are secondary prospects; corporations are seldom prospects.
Fundraising & Advancement Fundraising: –Is ‘mass communication’ oriented. –Makes few distinctions, considers all constituents equally. –Same approach to all. –Is activity oriented – events, premiums (raffles, golf tournaments) –Is “transactional” in nature –Tends to default to lower amounts –Has a low marginal cost effectiveness rate. –Is an effective method of raising some money. Advancement: –Is personal and relationship oriented. –Distinguishes higher potential. –Is strategic in nature: mission-centered and visionary. –Requires a customized approach to all. –Is “transformational” in nature. –Is the most cost effective method; will raise exponentially more money.
FOREVER TOMORROW TODAY RELATIONSHIPS AND PARTICIPATION Our Model Maximize Philanthropic Potential