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Expanding More than a name change. Welcome Gene Migliaccio, Dr. P.H. Director Federal Occupational Health.

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Presentation on theme: "Expanding More than a name change. Welcome Gene Migliaccio, Dr. P.H. Director Federal Occupational Health."— Presentation transcript:

1 Expanding More than a name change

2 Welcome Gene Migliaccio, Dr. P.H. Director Federal Occupational Health

3 Objectives Following this training, all health center staff will be able to: 1. Explain the FedStrive philosophy and brand experience, and the rationale for the transition from BOHCS to FedStrive Advantage 2. Recognize the four service categories included in the new FedStrive Work Order and provide 1-2 examples from each section. 3. List the service elements associated with the S.T.R.I.V.E. acronym and perform these service elements with each health center end-user. 4. List the three core health risk categories that constitute a completed Health Risk Appraisal (HRA).

4 Objectives 1. Explain the FedStrive philosophy and brand experience, and the rationale for the transition from BOHCS to FedStrive Advantage 2. Recognize the four service categories included in the new FedStrive Work Order and provide 1-2 examples from each section. 3. List the service elements associated with the S.T.R.I.V.E. acronym and perform these service elements with each health center end-user. 4. List the three core health risk categories that constitute a completed Health Risk Appraisal (HRA). Following this training, all health center staff will be able to:

5 Objectives 1. Explain the FedStrive philosophy and brand experience, and the rationale for the transition from BOHCS to FedStrive Advantage 2. Recognize the four service categories included in the new FedStrive Work Order and provide 1-2 examples from each section. 3. List service elements associated with the S.T.R.I.V.E. mnemonic & perform these service elements with each health center end-user. 4. List the three core health risk categories that constitute a completed Health Risk Appraisal (HRA). Following this training, all health center staff will be able to:

6 Objectives 1. Explain the FedStrive philosophy and brand experience, and the rationale for the transition from BOHCS to FedStrive Advantage 2. Recognize the four service categories included in the new FedStrive Work Order and provide 1-2 examples from each section. 3. List the service elements associated with the S.T.R.I.V.E. acronym and perform these service elements with each health center end-user. 4. List the three core health risk categories that constitute a completed Health Risk Appraisal (HRA). Please hold your questions until the end of the presentation. Following this training, all health center staff will be able to:

7 What Is FedStrive? Some history:

8 FedStrive’s mission aligns with the President’s wellness initiative: What Is FedStrive? 1. Keep the low-risk population at low risk 2. Reduce major behavioral risk factors among the moderate to high risk population 3. Provide evidence-based health promotion programming 4. Contain costs and effectively allocate resources Goals of the FedStrive program

9 Success of Pilot Program What Is FedStrive? Highlights: FedStrive Health Status Improvements (n = 444) Body Mass Index – changes in overweight (- 9.4%) and obesity (- 2.1%) Physical activity - participation in physical activity (≥ 3 times/week) increased from 56.1% to 63.0%. Total Cholesterol % of individuals with high cholesterol levels (≥ 200 mg/dl) subsequently reduced their total cholesterol below 200 mg/dl. Cholesterol lowering medication adherence improved by 60.8%. Nutrition - Increases in daily breakfast consumption from 79.2% to 84.0% and overall nutrition status from 60.7% to 78.3%. Decreases in excess stress from 18.1% to 14.9% and self-reported negative overall health effects from stress from 13.7% to 8.1%.

10 Expansion of the FedStrive Brand FedStrive brand becomes the face of integrated care at FOH NOT just a renaming of BOHCS; BOHCS is dead What Is FedStrive?

11 Expansion of the FedStrive Brand FedStrive brand becomes the face of integrated care at FOH Reflects the adoption of the integrated care philosophy throughout FOH NOT just a renaming of BOHCS; BOHCS is dead What Is FedStrive?

12 Expansion of the FedStrive Brand Reflects the adoption of the integrated care philosophy throughout FOH When potential customers/end users see the FedStrive brand on any FOH product or service, they will know: - What kind of brand experience they can expect - The difference between FOH and its competitors FedStrive brand becomes the face of integrated care at FOH NOT just a renaming of BOHCS; BOHCS is dead What Is FedStrive?

13 Brand Experience Prime Example: Apple When Steve Jobs returned: “By re-establishing the core values he had established at the beginning, Apple again pursued a direction which was clear and different from any other companies.”

14 Prime Example: Apple - Functional attributes of the product - How well the thing works - Experiential features How the production technology works Aesthetics (design, colors, shapes of the product) - Product Experience - The Look and Feel - Communications Experience - Customer Service Brand Experience

15 Prime Example: Apple Name Logo Signage Packaging Store design Web sites - Product Experience - Look and Feel - Communications Experience - Customer Service Brand Experience

16 Prime Example: Apple Advertising, B2B, & B2C Must provide value Must inform the customer Must entertain the customer - Product Experience - The Look and Feel - Communications - Customer Service Brand Experience

17 Prime Example: Apple “It is important not to forget the aspect of customer service in the overall brand experience. Specifically, the cradle-to-grave aspect of the customer chain should not be broken – this ensures that the “brand promise” is not broken.” - Product Experience - The Look and Feel - Communications Experience - Customer Service Brand Experience

18 Why Expand FedStrive? −Our HRA data demands it Leading Risk Factors For Federal Employees: BMI Physical inactivity Weight Stress

19 −Our services need to work together Integrated Health: “The seamless coordination of comprehensive services using a data-driven approach that assists agencies in achieving a culture of health and high performance.” Why Expand FedStrive?

20 −Delivering value for our customers Shrinking federal budgets mean our customers must do more with less. Why Expand FedStrive?

21 −Because FedStrive works! Why Expand FedStrive?

22 How Does This Affect YOU?

23 Refocusing Mostly a change in priorities Prevention Population-based health Partnering with FOH staff

24 Refocusing Clinical not doing this alone Every division will be trained to “own” the brand experience Mostly a change in priorities Prevention Population-based health Partnering with FOH staff

25 New Work Order Priority Items Get the “Green Light”

26 New Work Order - Health counseling based on HRA and biometrics - FOH3 is also being revised

27 Referrals −Expanded on new work order −Promote all services lines when appropriate / available

28 Health promotion classes/webinars - New focus - Consistent content - Partner with other staff on-site

29 QA tracking −A chance to get credit for many things you’re already doing without getting any credit −Look at metrics and accountability −Will translate well to EHR

30 What’s Going Away −Deprioritizing — Based on national guidelines: −Prostate Surface Antigen (PSA) screening −Pulmonary function testing (PFT) −Auditory testing −TB screening −Reprioritizing – Focus on population-based health

31 Timetable FSA – Overview Training ) FSA – Training(all HCs) Jan – Sept 2013: Ongoing FedStrive Advantage Training FSA – Training (all HCs)

32 Support Online toolkit at: fedstrive.foh.hhs.gov/toolkit

33 Toolkit Information on FedStrive Expansion and Integration

34 Toolkit Materials to help you Plan and run events

35 Toolkit Materials to help you disseminate information

36 Toolkit Presentation materials

37 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

38 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

39 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

40 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

41 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

42 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

43 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

44 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.

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46 Housekeeping −Location of recorded training Fedstrive.foh.hhs.gov/toolkit ANMs will be provided an template they can use to inform clinic nurses about how to take their training, how to access today’s presentation, and how to take a short follow up quiz. −For future questions about FedStrive Advantage, staff should be directed to follow their chain of command.

47 S.T.R.I.V.E. S urvey client health risks T alk about results and concerns R ecognize willingness to change behaviors I ntegrate services towards a measurable goal V alidate the plan, address interests and needs E ncourage return for follow up Apply this tool with every client to guide you in “owning” the clients’ brand experience.


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