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1/5/1904:Birth 1926:Fleer Company 1928:Bankruptcy 12/26/28: Corner Store Sell-Out 1929: The Great Depression 1998: Death
Walter Diemer was born on January 5, 1904. Twenty-two years later he would become an assistant to the Fleer company and become successful in producing bubble gum. Kids Blowing Gum: Living the Life
The Fleer Company was founded by Frank Fleer. Originally, the Fleer Company was a family owned business until it opened up to the public and became a privately owned company. At the time, Gilber Mustin was the president of the Fleer Company and Diemer was his assistant. Fleer Company: Multiple Products!
Unfortunately, two years later, Fleer almost went bankrupt because of wasting money buying a gum base from another company. Mustin was determined to create his own gum base to save money (because of how cheap it really was) but soon got bored, so Diemer took over in making the gum base. He soon became successful in producing the very first batch of the now loved Dubble Bubble. Bankruptcy: Just to See How it Is
On December 26, 1928, the Fleer Company gave a batch of 100 pieces to a small store in Philidelphia. According to the public reaction, everyone loved the idea of bubble gum. By the end of the afternoon, the small and simple store was sold out of Dubble Bubble. No More: Ran Out of Gum!
The Great Depression was said to have originally started in the early 1920s, but it didn't really take place until 1929. The depression lasted until 1941 (the beginning of WWII for the U.S.). This caused a little trouble for the Fleer Company, but they fought through it for their favorite buyers. The Great Depression: The Cold TImes
Throughout his life, Diemer was very successful with his new invention of Dubble Bubble. He became the vice president of the Fleer Company and lived his life making gum until his family died. He soon moved to a retirement home where he met his second wife. After a few years together, Diemer died due to a heart condition. Diemer: Dies With Success