Presentation on theme: "KITCHEN SINKS INTEGRITY BY COSENTINO 1. CONTENTS COMPETITIVE ADVANTAGES: Why INTEGRITY BY COSENTINO now? MANUFACTURING TECHNOLOGY: Innovative process."— Presentation transcript:
KITCHEN SINKS INTEGRITY BY COSENTINO 1
CONTENTS COMPETITIVE ADVANTAGES: Why INTEGRITY BY COSENTINO now? MANUFACTURING TECHNOLOGY: Innovative process & identical properties. ONE: OUR FIRST INTEGRITY CURRENT RANGE OF COLOURS “DO IT YOURSELF” INSTALLATION: UNDERMOUNT PACKAGING: What is included in the packaging? LAUNCH 2
3 INTEGRATION: Our clients are demanding more and more to have an increased number of elements harmoniously integrated into their kitchen. To offer both Silestone worktops and sinks is a competitive advantage. Unity in your kitchen through "ONE SINGLE PIECE". MODERN: The only quartz kitchen sink in the market made in one single piece. A new product with the same properties as the Silestone worktop. There is no better material or has the sheen, colour and texture of an Integrity kitchen sink. QUALITY: All Integrity sinks have the EC marking and approval. This guarantees that all the necessary tests for the marketing of the product have been carried out. However, its main guarantee is that it is made from Silestone. People are already aware of its hardwearing, non-porous and exceptional hygienic properties. The durability of INTEGRITY kitchen sinks is by far better than other quartz kitchen sinks currently on the market. Its novel manufacturing technology ensures there will be no problems typical of multi-piece products. POSITION IN THE MARKET: Integrity is launched in the market at a very competitive price. Cosentino is the worldwide leader in quartz surfacing and this puts us in a good position to achieve an excellent market share in the kitchen sink division. The ideal solution for a growing market. Marble masons and kitchen stores are already our clients for worktops: Integrity will be a key factor to attain new clients and create loyalty among current clients. COMPETITIVE ADVANTAGES
INNOVATIVE PROCESS AND IDENTICAL PROPERTIES 4 The INTEGRITY manufacturing process is a revolution in the world of quartz kitchen sinks. INTEGRITY is a product made from one piece of Silestone. There is no assembly of pieces. By using one volume for the sink unit, we achieve a product with the same properties as the Silestone worktops: HARDWEARING AND SCRATCH AND ACID-RESISTANT NON-POROUS AND EXCEPTIONAL HYGIENE NATURAL BEAUTY AND CONSISTENT COLOUR INDUSTRIAL PRODUCT=IDENTICAL DIMENSIONS, APPEARANCE AND QUALITIES. CONTINUOUS DEVELOPMENT OF NEW MODELS * The manufacturing process is currently being patented.
ONE, our first INTEGRITY 5 ONE is the name of the first INTEGRITY kitchen sink model. The interior measurements are 41x51x15.5 cm More models will be released during 2010: 40x34x15.5 cm and 40x40x15.5 cm New models...
6 Blanco Zeus, Amazon, Tigris Sand, Nile, Blanco Capri, Yukon, Haiku, Unsui, Gris Expo, Bianco Rivers, Blanco Norte, Gedatsu, Tao, Marrón Jupiter, Stellar Negro, Aluminio Nube, Kensho, Negro Tebas, Magenta, Fun, Rojo Vital, A minimum order of sinks is required for other colours. CURRENT RANGE OF COLOURS
UNDERMOUNT INSTALLATION, OUR CHOICE 7
WHAT IS INCLUDED IN THE PACKAGING? 8 Protective packaging Waste and overflow assembly kit Support bars for undermount installation (includes screws and bolts) Assembly and maintenance manual Silicone in the colour of the kitchen sink Cardboard template for the sink cut-out Screws and bolts
UNDERMOUNT INSTALLATION, A SAFE CHOICE 9 Fixed with silicone Telescopic clamping bars for securing the unit whilst adjusting the height The kitchen sink can be installed either integrated or undermount. We recommend undermount installation for the following reasons: EASY DISMANTLING: If the worktop or the sink gets damaged, the two parts do not need to be replaced. HOME INSTALLATION: The installation is carried out in the client's home making the transportation and packaging process a lot easier CONTINUITY: The differences in tones between the worktop and the sink are minimal COST: The cost and time of the installation is reduced (you can even do it yourself)
11 INSTALLATION 1.Positioning guides 2.Securing guides 3. Adjusting the telescopic clumping bars. 4. Checking the telescopic clumping bars. 5. Checking and positioning the kitchen sink 6. Securing the kitchen sink to the worktop with silicone resin.
12 ANOTHER INSTALLATION METHOD, INTEGRATED
GRADUAL LAUNCH: Gradual launch in different countries. MARKETING TOOLS: Display stands and brochures Webpages MARKETING: Fairs, Exhibitions, Ads. in press etc. and word of mouth! LAUNCH
ENDORSEMENT: The required tests have been carried out in official external laboratories. The sink has passed all the tests, including the 1000 thermal cycle test. The sink has the EC marking WARRANTY: The product is guaranteed providing the purchaser follows the guidelines in the user manual. WARRANTY AND CERTIFICATES