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Strategic Management Modern Approaches for the New Rapidly-changing Innovation-driven Economy Ten3 Business e-Coach – the world’s leading source of inspiration,

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Presentation on theme: "Strategic Management Modern Approaches for the New Rapidly-changing Innovation-driven Economy Ten3 Business e-Coach – the world’s leading source of inspiration,"— Presentation transcript:

1 Strategic Management Modern Approaches for the New Rapidly-changing Innovation-driven Economy Ten3 Business e-Coach – the world’s leading source of inspiration, innovation, and unlimited growth! © 2007 Vadim Kotelnikov, Inventor, Author & Founder, Ten 3 Business e-Coach, Kotelnikovwww.1000ventures.com 65 PowerPoint slides + 65 Half-page Executive Summaries This is a demo version (5 slides only, no Executive Summaries) Click hereClick here to see the complete list of slides

2 1.Strategy Management: Two Approaches 2.Strategy Schools: An Overview 3.Environmental Analysis 4.Strategy Formulation 5.Strategy Implementation 6.Strategic Achievement & Strategy Innovation Click © 2006 Vadim Kotelnikov, Inventor, Author & Founder, Ten 3 Business e-Coach, Kotelnikovwww.1000ventures.com Strategic Management Modern Approaches for the New Rapidly Changing Innovation-driven Economy Click hereClick here to see the complete list of slides

3 Corporate Vision Providing Purpose, Direction and Motivation Vision is a short and inspiring statement of what your organization intends to become and to achieve at some point in the future. Corporate Vision May Contain Commitment to:  Creating an outstanding value for customers and other stakeholders  Developing a great new product or service  Developing a great company GE We bring good things to life. Ford Motor Co To become the world's leading consumer company for automotive products and services. Microsoft To enable people and businesses throughout the world to realize their full potential. Ten3 To create a global Virtual Venture Valley inspiring innovation. Examples of a Corporate Vision More information at 1000ventures.com: “Vision, Mission, Goals”Vision, Mission, Goals

4 Mastering Your Enterprise Strategy The Three Hierarchical Levels of Strategy Corporate Strategy Business you should be in Business Strategy Tactics to beat the competition Functional Strategy Operational methods to implement the tactics Enterprise strategy is concerned with the match between your company’s internal capabilities and its external environment Strategy is a set of analytic techniques for understanding and influencing your company’s position in the market place More information at 1000ventures.com: “Enterprise Strategy”Enterprise Strategy

5 The Corporate Strategy Logic Strategy Pyramid (old) vs. Strategy Stretch (new) STRATEGY PYRAMID Top-down Old Strategy-based Business Development Model Effective in known & stable environment Builds on existing competencies New Opportunity-driven Business Development Model Effective in new & unstable environment Builds on new competencies Strategic Intent Opportunities Challenges STRATEGY STRETCH Top-down + Bottom-up Vision Mission Goals Strategies Tactics Action plans 1000ventures.com

6 Opportunity-driven Business Development Choosing Between Strategy and Opportunity Approach Adapted from “Changing Strategic Direction”, Peter Skat-Rørdam Use Strategy ApproachUse Opportunity Approach Known environmentUnknown environment Stable environmentUnstable environment Building on existing competencies, capabilities, products, markets Building on new competences, capabilities, products, markets Need consolidationNeed rapid growth Need stability and certaintyNeed change, accept uncertainty Lack capacity for flexibility, corporate venturing, and speed Established capacity for flexibility, corporate venturing, and speed

7 Strategic Management Strategy Programming vs. Strategy Innovation 1000ventures.com Analysis Strategy Implementation Strategy Formulation Analysis & Strategic Learning STRATEGY PROGRAMMINGSTRATEGY INNOVATION CONDITIONSSTRATEGY PROGRAMMINGSTRATEGY INNOVATION EnvironmentSimple & stableComplex & dynamic OrganizationUnadaptiveAdaptive ChangeSlowFast InnovationIncrementalRadical © Vadim Kotelnikov Dynamic Strategy Formulation Experimental Strategy Implementation AREAS OF EFFECTIVE APPLICATION

8 Instead of Introduction For the vast majority of companies, having well-defined visions and mission statements changes nothing. The exercise of crafting them is a complete waste of time and talent if visions and mission statements are used for nothing but being published in the annual report and displayed in a reception area. To be able to energize employees to work towards corporate goals, visions and missions should be more than a sign on the wall. Executives and managers should live them, be seen living them, and constantly communicate them to their employees. Vision Vision is a short, succinct, and inspiring statement of what the organization intends to become and to achieve at some point in the future, often stated in competitive terms. Vision refers to the category of intentions that are broad, all-intrusive and forward-thinking. It is the image that a business must have of its goals before it sets out to reach them. It describes aspirations for the future, without specifying the means that will be used to achieve those desired ends. Mission Statement A mission statement is an organization's vision translated into written form. It makes concrete the leader's view of the direction and purpose of the organization. For many corporate leaders it is a vital element in any attempt to motivate employees and to give them a sense of priorities Setting Goals The major outcome of strategic road-mapping and strategic planning, after gathering all necessary information, is the setting of goals for the organization based on its vision and mission statement. A goal is a long-range aim for a specific period. It must be specific and realistic. Long-range goals set through strategic planning are translated into activities that will ensure reaching the goal through operational planning. Strategic Intent A strategic intent is a company's vision of what it wants to achieve in the long term. It must convey a significant stretch for your company, a sense of direction, discovery, and opportunity that can be communicated as worthwhile to all employees. It should not focus so much on today's problems but rather on tomorrow's opportunities. Strategic Management Click hereClick here to see the complete set Ten3 Mini-courses 1000ventures.com This is a demo version (5 slides only, no Executive Summaries) Sample Ten3 slide with a half-page Executive Summary Buy now this Ten3 Mini-course  65 PowerPoint slides +  65 Half-page Executive Summaries Learn & Teach – FAST! US$ 29 only! Click hereClick here to see the complete list of slides


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