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Amir Akbar. Key Dimensions Of Differences In Cultural Values Individualism / Collectivism Individualism People give priority to their own interest, more.

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Presentation on theme: "Amir Akbar. Key Dimensions Of Differences In Cultural Values Individualism / Collectivism Individualism People give priority to their own interest, more."— Presentation transcript:

1 Amir Akbar

2 Key Dimensions Of Differences In Cultural Values Individualism / Collectivism Individualism People give priority to their own interest, more concern with own career ( USA, CANADA, UK) Collectivism Top priority to group and society, greater concern about organization (Japan, Hong Kong, Mexico and Greece etc.)

3 Key Dimensions Of Differences In Cultural Values Power distance High Power distance Boss makes decision, group member readily comply (France, Spain, Japan, Mexico) Lower Power distance Accept direction when convinced (Israel, Ireland, USA, Germany)

4 Key Dimensions Of Differences In Cultural Values Uncertainty Avoidance Lower uncertainty Avoidance People accept unknown and tolerate risk. Not afraid to face unknown(USA, Canada Austria) High Uncertainty avoidance. Society contain majority of people who want predictable and certain futures (Japan, Italy, Israel, Argentine)

5 Key Dimensions Of Differences In Cultural Values Masculinity / Femininity Masculinity : Refers to an emphasis on assertiveness and acquisition of money and material objects. De-emphasizes caring for others. Japan Italy. Femininity: Refers to an emphasis on personal relationships, concern for others and high quality life Sweden, Denmark.

6 Key Dimensions Of Differences In Cultural Values Long Term / Short term Orientation Long Term : H ave long time perspective, do not demand quick return on investments (Pacific Rim Countries) Short Term : Demand immediate result (USA, Canada)

7 Key Dimensions Of Differences In Cultural Values Formality / Informality Formality. Country attaches considerable importance to a tradition, ceremony, social rules etc (Latin America) Informality : Refers to casual attitude toward traditions etc (USA –Canadian people)

8 Key Dimensions Of Differences In Cultural Values Urgent Time / Casual Time How much importance given to time Urgent time : People perceive time as an scare asset and tend to be impatient (USA imposes dead lines) Casual time : People view time as an ultimate and unending resources and tend to be patient (Asians, Middle East)

9 Dimensions of individual values Urgent time orientation High uncertainty avoidance Informality Long term orientation Masculinity High power distance Individualism Casual time orientation Low uncertainty avoidance Formality Short term orientation Femininity Low power distance Collectivism

10 Understanding Cultural Environment Organizations are no longer limited to national borders.

11 Understanding Cultural Environment BMW (German Company) making cars in South Carolina. MCDonald sells burger all around the world Toyota makes cars in Kentucky

12 Understanding Cultural Environment General Motors makes cars in Brazil Mercedeze Sports cars are made in Alabama

13 Understanding Cultural Environment Siemens, Motorola, Nokia sells its products all around the world.

14 Understanding Cultural Environment Siemens, Motorola, Nokia sells its products all around the world.

15 Understanding Cultural Environment All countries have different values, morals, political and economic system and laws. More appropiate way is to recognize the cultural dimensions of a country enviornment. In US individualistic society, in Japan people care for all individual.

16 Understanding Cultural Environment Managers should have understanding of the culture of the areas around the globe in which they may send employees They should also develop mechanism that will help multicultural individuals to work together.

17 Changing World of Technology 25 years ago no one had a Fax Machine Mobile Phone Email Internet

18 Changing World of Technology Silicon Chip has changed the whole future. The first wave was agriculture. 19th Century (1890s) 90% of people were employed in agriculture-related jobs. The second wave was industrialization. Societies moved from agriculture to industrial society,

19 Cultural Sensitivity Leaders, while attempting to influence others Must be alert to possible cultural differences Must acquire knowledge about local customs Must be patient, adaptable, flexible, willing to learn & listen Learn to speak native language Portray why people of another culture act as they do Knowledge of cultural sensitivity helps in making better relationship with other people

20 Cultural Sensitivity To know and understand why people of another culture act as they do leader should be watchful about : Language : Essential to understand each other Religion : Religion dominates life in many countries Work Habits : In some culture people are unwilling to spend personal time on work Women’s Roles : Women do not have similar independence or access to education and higher level jobs Personal Appearance and Behaviour : Grooming, eating habits, non-verbal communication

21 MANAGING FOR DIVERSITY Corporate success, profit and growth depend increasingly on the management of a diverse workforce Business has also become increasingly global Modern leader therefore must be multicultural

22 Ethics : Fair treatment is considered morally right by deontological view Deontological approach : Based on universal principles of honesty, fairness, justice and respect for person and property Such leaders feel compelled to use merit for making HR decisions For diverse workforce ethical and social responsibility goals are required Managing For Diversity

23 Social responsibility : Social responsibility and ethics relate to goodness and morality of leader and organization For organizations, it is the impact on society beyond doing what is ethical or legal For diverse workforce ethical and social responsibility goals are required Managing For Diversity

24 Thanks


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