4 Facts7-Eleven is the largest chain stores in convenience retailing industry.Approximately 26,000 7-Eleven franchise stores are operating worldwide, generated total sales of more than $36 billion in 2003Claire
14 Bridging the Gap Strategies Use existing distribution system Creating new marketLow cost to consumerConvenienceIs plan Short Sighted?Sarah
15 Bridging the Gap Moving in a new direction Cash Payments Human Contact Sarah
16 Bridging the Gap Examples AOL ??? Angie DVD players, vonage, Windows platformWill the 7dream.com implement change in the culture?How do you feel about the cash based society?Use the markers to write down class suggestions for companies.
17 Unique use of existing technology applied to culture. ConclusionUnique use of existing technology applied to culture.Jolie
18 45 minutes total7 minutes- discuss wistle at beginning (jolie)- introduce team mates- remove shoes- questionnaire- snacks5 minutes- facts (claire)- china vs. japan (sabrina)- us vs japan (angie)5 minutes (jolie)- us centric culture5 minutes (sarah)- bridging the gap5 minutes (angie)- briding the gap examples(aol - use pen)(backup ideas -If extra time, backup questions: (angie)- How do you feel about Japan being a cash based society?- Do you feel 7dream.com will have an impact on the Japanese culture?1 minute (jolie)- conclusion statement
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