Presentation on theme: "Business English Writing Skills 商業英語書寫技巧"— Presentation transcript:
1Business English Writing Skills 商業英語書寫技巧 傅友祥 教授臺大外國語文學系暨研究所
2教師簡介Dr. Bennett Yu-Hsiang Fu is Associate Professor in the Department of Foreign Languages and Literatures at National Taiwan University. He received his M.A. in English and American Literature from the University of Rochester (U.S.A.) and Ph.D. in English Studies from the University of Montreal in Canada. Before joining NTU, he had taught academic writing and literature at McGill University, University of Montreal, and Concordia University in Montreal. His critical essays have been published in seven countries: USA, UK, Canada, Portugal, Amsterdam, Korea, and Taiwan. He is the author of the book Transgressive Transcripts (New York/Amsterdam: Rodopi Press) published in Currently he also serves as the English editor-in-chief for National Taiwan University Press.
3課程介紹(一)This course is designed for students in a business field who will or need to write in their (future) employment. Successful employees know how to communicate clearly and effectively, changing writing style and content for varying audiences and purposes. This class will focus on the difficult task of meeting readers’ needs while simultaneously representing your best interests and those of your employer. To meet that end, the assignments will cover a variety of tasks produced under different circumstances, some done quickly during class and some polished and perfected over time. Students completing the semester's work should see a visible improvement in their writing, especially in terms of clarity and precision. The class will have several stages of development.
4課程介紹(二)The writing process: presentation and practice of key vocabulary for the course (style, draft, linking...); detailed work on the stages of writing; identifying and analyzing the reader(s); considering different structures for a document.Applying for a job: Identifying the key aspects of successful résumé writing through examination of a model résumé; the importance of layout and how to format a résumé effectively; analyzing and writing covering letters.Successful letters: the basics: Introduction to the parts of a business letter and associated vocabulary; correspondence phrases and key functional language; analyzing a letter of complaint and identifying the problems; functional language for apologizing.
5課程介紹(三)Successful s: the basics: Introduction to good and bad practice; the issue of formality and informality in s; comprehension activity on an exchange of s; abbreviations and emoticons; analyzing the parts of an ; the importance of avoiding sexist language.s and letters: case studies: Focus on letters of enquiry and responses to an enquiry; presentation and practice of key language for these text types; practice activity where learners write four s of enquiry; analyzing learners’ own letters of enquiry and responses.Writing proposals: Focus on successful, formal proposal writing; the concept of sentence and paragraph, and how the learners can make the writing straightforward and readable.Reports: organizing information Presentation of the sections of a report and their functions; the logic of a report and how sections interrelate; practice activities based on authentic reports; analyzing different report types.
6課程介紹(四)Key sections of a report Focus on five key sections (Summary, Objectives, Conclusions, Recommendations, Table of Contents); presentation and practice of key aspects of each (e.g. in the Recommendations section, learners look at the relationship between writer and reader).Perfecting your document: Presentation and practice of the four elements of formatting (white space, page parts, text features, system of heads); the functions of punctuation marks; introduction to proofreading techniques; differences between British and North American English.
7課前規定This course requires intensive, weekly writing. Unlike speaking and listening, writing definitely takes time and determination. The 15-week intensive training will force you to look at English writing from a totally different perspective. To write fluently and coherently, the student needs to have discipline and perseverance. If you skip too many classes, you will not learn too much because we do require weekly writing. If you are tenacious and learn well, you certainly will see the visible progress. If the student does not hand in the weekly writing required for that week, no comments will be provided. You need to have some basic grammatical knowledge to be registered in this class. The class will be lectured entirely in English.
8評分標準 Attendance and discussion: 10% Midterm: 15% Final Exam: 15% Writing assignments: 60% (5% for each)
9課程進度 商業英語書寫技巧 1 Introduction; diagnosis writing 2 單元主題1Introduction; diagnosis writing2General guidelines and presentations of writing mechanics3writing; summary 1 (in class)4CV writing; discussion of summary 1submission writing5Job application letter; summary 2 (in class)submission CV writing and summary 1 typed6Letter of recommendation; discussion of summary 2submission of job application letter7Presentation skills (organization); Summary 3 (in class)submission of letter of recommendation and summary 2 typed
10課程進度(續) 商業英語書寫技巧 8 Use of commercial terms in context 單元主題8Use of commercial terms in contextsubmission of summary 3 typed9Midterm exam: in-class writing assignment10Report Writing I; summary 411Report Writing II; discussion of summary 4submission of report writing I12Proposal Writing I; Summary 5submission of report II and summary 413Proposal Writing II; discussion of summary 5submission of proposal writing I14Review and Portfolio;submission of proposal writing II and summary 515Final Exam: in-class writing assignment