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Electronic Commerce Payment Systems
Learning Objectives 1. Understand the shifts that are occurring with regard to online payments. 2. Discuss the players and processes involved in using credit cards online. 3. Discuss the different categories and potential uses of smart cards. 4. Discuss stored-value cards and identify under what circumstances they are best used. Copyright © 2012 Pearson Education10-1
Learning Objectives 5. Describe the situations where e-micropayments are used and the alternative ways for handling these situations. 6. Describe the processes and parties involved in e-checking. 5. Understand the major types of mobile payments. 6. Describe payment methods in B2B EC, including payments for global trade. Copyright © 2012 Pearson Education10-2
The Payment Revolution Critical factors that come into play in determining whether a particular method of e-payment achieves critical mass: Independence Interoperability and Portability Security. How safe is the transfer? Anonymity Divisibility Ease of Use Transaction Fees International Support Regulations Copyright © 2012 Pearson Education10-3
Using Payment Cards Online payment card Electronic card that contains information that can be used for payment purposes Credit cards Charge cards Debit cards Copyright © 2012 Pearson Education10-4
Using Payment Cards Online PROCESSING CARDS ONLINE authorization Determines whether a buyer’s card is active and whether the customer has sufficient funds settlement Transferring money from the buyer’s to the merchant’s account Copyright © 2012 Pearson Education10-5
Using Payment Cards Online Three basic configurations for processing online payments. The EC merchant may: Own the payment software Use a point-of-sale system (POS) operated by an acquirer payment service provider (PSP) A third-party service connecting a merchant’s EC system to the appropriate acquiring bank or financial institution; PSPs must be registered with the various card associations they support Copyright © 2012 Pearson Education10-6
Using Payment Cards Online FRAUDULENT CARD TRANSACTIONS Key tools used in combating fraud: Address Verification System (AVS) Detects fraud by comparing the address entered on a Web page with the address information on file with the cardholder’s issuing bank Manual review Copyright © 2012 Pearson Education10-7
Using Payment Cards Online Fraud screens and automated decision models card verification number (CVN) Detects fraud by comparing the verification number printed on the signature strip on the back of the card with the information on file with the cardholder’s issuing bank Card association payer authentication services Negative lists Copyright © 2012 Pearson Education10-8
Smart Cards smart card An electronic card containing an embedded microchip that enables predefined operations or the addition, deletion, or manipulation of information on the card Copyright © 2012 Pearson Education10-9
Copyright © 2012 Pearson Education10-10
Smart Cards TYPES OF SMART CARDS contact card A smart card containing a small gold plate on the face that when inserted in a smart card reader makes contact and passes data to and from the embedded microchip contactless (proximity) card A smart card with an embedded antenna, by means of which data and applications are passed to and from a card reader unit or other device without contact between the card and the card reader Copyright © 2012 Pearson Education10-11
Smart Cards smart card reader Activates and reads the contents of the chip on a smart card, usually passing the information on to a host system smart card operating system Special system that handles file management, security, input/output (I/O), and command execution and provides an application programming interface (API) for a smart card Copyright © 2012 Pearson Education10-12
Smart Cards APPLICATIONS OF SMART CARDS Retail Purchases Transit Fares Copyright © 2012 Pearson Education10-13
Stored-Value Cards stored-value card A card that has monetary value loaded onto it and that is usually rechargeable Stored-value cards come in two varieties: Closed loop are single-purpose cards issued by a specific merchant or merchant group Open loop are multipurpose cards that can be used to make debit transactions at a variety of retailers Copyright © 2012 Pearson Education10-14
E-Micropayments e-micropayments Small online payments, typically under $10 Five basic micropayment models that do not depend solely or directly on credit or debit cards 1. Aggregation 2. Direct payment 3. Stored value 4. Subscriptions 5. À la carte Copyright © 2012 Pearson Education10-15
E-Checking e-check A legally valid electronic version or representation of a paper check Automated Clearing House (ACH) Network A nationwide batch-oriented electronic funds transfer system that provides for the interbank clearing of electronic payments for participating financial institutions Copyright © 2012 Pearson Education10-16
Copyright © 2012 Pearson Education10-17
Mobile Payments Mobile payment: payment transactions initiated or confirmed using a person’s cell phone or smartphone MOBILE PROXIMITY PAYMENTS Mobile proximity payments are used for making purchases in physical stores or transportation services. Proximity payments involve a special mobile phone equipped with an integrated chip or smart card, a specialized reader that recognizes the chip when the chip comes within a short distance of the reader, and a network for handling the payment. Copyright © 2012 Pearson Education10-18
Mobile Payments MOBILE REMOTE PAYMENTS Making Mobile Payments 1. The payer initiating the payment sets up an account with a mobile payment service provider (MPSP). 2. The user selects an item to purchase. The merchant asks for a payment. 3. To make the payment, the payer sends a text message (or a command) to the MPSP that includes the dollar amount and the receiver’s mobile phone number. Copyright © 2012 Pearson Education10-19
Mobile Payments 4. The MPSP receives the information and sends a message back to the payer, confirming the request and asking for the customer’s PIN. 5. The payer receives the request on his or her mobile device and enters the PIN. 6. After the MPSP receives the payer’s PIN, money is transferred to the receiver’s account (credit card or bank account). The payer’s account is debited. 7. After the transaction occurs, the payment information is sent to the payer’s mobile device and his or her account at MPSP is debited. MOBILE POS PAYMENTS Copyright © 2012 Pearson Education10-20
B2B Electronic Payments CURRENT B2B PAYMENT PRACTICES enterprise invoice presentment and payment (EIPP) Presenting and paying B2B invoices online Copyright © 2012 Pearson Education10-21
B2B Electronic Payments EIPP Models Seller Direct Buyer Direct Consolidator Copyright © 2012 Pearson Education10-22
B2B Electronic Payments EIPP Options ACH Network purchasing cards (p-cards) Special-purpose payment cards issued to a company’s employees to be used solely for purchasing nonstrategic materials and services up to a preset dollar limit Fedwire or Wire Transfer letter of credit (L/C) A written agreement by a bank to pay the seller, on account of the buyer, a sum of money upon presentation of certain documents Copyright © 2012 Pearson Education10-23
Managerial Issues 1. What payment methods should your B2C site support? 2. What e-micropayment strategy should your e- marketplace support? 3. What payment methods should the C2C marketplace support? 4. Should we outsource our payment gateway service? 5. How secure are e-payments? 6. What B2B payment methods should we use? Copyright © 2012 Pearson Education10-24
Summary 1. Payment revolution 2. Using payment cards online 3. Smart cards 4. Stored-value cards 5. E-micropayments 6. E-checking 7. Mobile payments 8. B2B electronic payments Copyright © 2012 Pearson Education10-25
Copyright © 2012 Pearson Education10-26 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher. Printed in the United States of America. Copyright © 2012 Pearson Education
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