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1 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.

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1 1 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.

2 2 Safe Harbor Statements The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

3 Improve your operational effectiveness with Oracle ERP Analytics Paul Rodwick – VP, BI Product Management July 2013

4 4 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Agenda  Introduction to Oracle BI Applications – What are BI Applications? – Recent Releases – BI Applications as a Stepping Stone to Fusion Applications  Customer Success  Roadmap and Future Investments  Q&A

5 5 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Key Corporate Objective Maximizing Customer Value & Operational Efficiency Primary Role: Identify, acquire & support customers Key Objective: Grow revenues and profit by maximizing customer value Primary Functions: Sales, Marketing, Service, Contact Center Primary Role: Buy, make, and deliver products, support the workforce, and manage finances Key Objectives: Maximize operational efficiency, quality & accuracy while controlling costs Primary Functions: Finance, HR, Supply Chain Operations, Procurement, Order Management Customers Front Office / CRM Back Office / ERP Back Office / ERP Suppliers

6 6 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Critical ERP Supported Back Office Functions Procurement Supply Chain FinanceHuman ResourcesManufacturing Project Management

7 7 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Critical ERP Supported Back Office Functions Procurement Supply Chain FinanceHuman ResourcesManufacturing Project Management How can I increase cash flow with more effective receivables, payables and inventory analysis? What operating expenses are over budget? Which business units are enhancing profitability ? How can I increase cash flow with more effective receivables, payables and inventory analysis? What operating expenses are over budget? Which business units are enhancing profitability ?

8 8 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Critical ERP Supported Back Office Functions Procurement Supply Chain FinanceHuman ResourcesManufacturing Project Management Who are our top performers by Job category? How do we show the value of HR to upper management? What is the employee turnover rate by business unit? Who are our top performers by Job category? How do we show the value of HR to upper management? What is the employee turnover rate by business unit?

9 9 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Critical ERP Supported Back Office Functions Procurement Supply Chain FinanceHuman ResourcesManufacturing Project Management How can we avoid supply bottlenecks and increase cost effectiveness? How are our suppliers performing? What is our optimal inventory level across all product lines? How can we avoid supply bottlenecks and increase cost effectiveness? How are our suppliers performing? What is our optimal inventory level across all product lines?

10 10 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Critical ERP Supported Back Office Functions Procurement Supply Chain FinanceHuman ResourcesManufacturing Project Management Which suppliers are not delivering quality goods on time? What is the pattern of Spend trend from year to year? Are we fully utilizing strategic contracts to get the best value?

11 11 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Business Requirement: Visibility Across Functional Areas Supply Chain Procurement Financials Human Resources Reallocate personnel to company growth areas Optimize variable compensation Respond to customer issues before they become problems Optimize Inventory levels based on customer purchasing behavior Align training plans to skill gaps in critical product areas Optimize contingent workforce for product “seasonality” Correlate staffing levels with order volume and product plans Control Product Expenses before they impact earnings Identify underperforming suppliers to improve cash cycle Review revenue & margin trends by product line

12 12 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.  Benefits – Add insight to CRM and ERP applications – Easy to adapt and extend  Unique features – Tight integration with OLTP systems – Works with existing IT environment – Fast time to value; Low TCO – Over 4,000 customers Introducing: Oracle BI Applications Prebuilt Solutions for EBS, PeopleSoft, Siebel, JD Edwards, Fusion & more

13 13 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Oracle BI Applications Unlocking Back Office Business Insights through BI Alignment Across Functions Optimize profitability and operational efficiencies Visibility into direct / indirect spend Optimize supplier selection and performance Identify at risk projects and initiate corrective actions Control cost before profitability impact Improve retention rate Pin-point top and bottom performing students / programs Visibility into supply/demand to better manage inventory Accelerate order to cash Procurement and Spend Analytics Project Analytics Student Information Analytics SCM & OM Analytics Analyze intra-period financial data by department or role Maximize efficiency of collections Analyze workforce performance Reduce cost of compliance reporting HR Analytics Financial Analytics EAM Analytics Manufacturing Analytics Achieve optimal asset portfolio Improve effectiveness of maintenance planning Analyze current state manufacturing against targets and historical trends Maximize service levels

14 14 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. How’s the revenue as compared to the plan? [Source: Projects] How’s the revenue as compared to the plan? [Source: Projects] Are expenses under control? [Source: Procurement] Are expenses under control? [Source: Procurement] Who owes us money. Where do I have to take action? [Source: Financials] Who owes us money. Where do I have to take action? [Source: Financials] What are our top service sales opportunities? [Source: CRM] What are our top service sales opportunities? [Source: CRM] How’s our utilization? Planned for PS1 [Source: Projects] How’s our utilization? Planned for PS1 [Source: Projects] Where do we need people and how quickly are we finding them? [Source: HCM] Where do we need people and how quickly are we finding them? [Source: HCM] Example of ERP Related Business Questions

15 15 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Oracle BI Applications Product Family Rapid Performance Insight CRM ANALYTICS ORACLE BUSINESS INTELLIGENCE FOUNDATION AND OTHER OPERATIONAL AND ANALYTIC SOURCES SOURCE ADAPTERS: SALES Pipeline Analysis Forecast Accuracy Up-sell/Cross-sell Cycle Times Lead Conversion Sales Team Effectiveness MARKETING Campaign Effectiveness Customer Insight Product Propensity Market Basket Analysis Campaign ROI SERVICE & CONTACT CENTER Service Effectiveness Customer Satisfaction Resolution Rates Service Rep Efficiency Service Cost Service Trends PRICE Price Segments Price Waterfall Analysis Deal Life Cycle Deal Desk Analysis Product Pricing Performance LOYALTY Member Demographics Membership Trends Promotion Cost Promotion Effectiveness Points Analysis ERP ANALYTICS FINANCIALS General Ledger Accounts Receivable Accounts Payable Cash Flow Profitability Expense Management PROCUREMENT & SPEND Direct & Indirect Spend Buyer Productivity Contract Compliance Supplier Perf. Purch. Cycle Time Employee Expense SUPPLY CHAIN & ORDER MGMT Revenue & Backlog Inventory Analysis Fulfillment Status Customer Status Order Cycle Time BOM Analysis PROJECTS Project Funding and Budget Product Cost Project Revenue Project Billing Project Profitability HUMAN RESOURCES Employee Productivity Compensation Talent Management Recruiting Analysis Learning Analysis Workforce Profile MANUFACTURING Plan to Produce Work Orders Inventory and WIP Quality Resource Usage Bill of Material Costing Kanban ENTERPRISE ASSET MANAGEMENT Maintenance History Maintenance Costing Asset Genealogy Breakdown & Preventive Quality Inventory STUDENT INFORMATION ANALYTICS Admissions and Recruiting Student Records Student Financials

16 16 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Pre-Built Analytic Warehouse 1 Business Analytics Warehouse Over 100 star schemas Designed for analysis and reporting 2 Role-Based DashboardsBest Practice Metrics 34 Over 9,000 metrics Additional pre-defined calculations Based on best practices Deeper than Dashboards Pre-mapped integration Fusion, EBS, PSFT, SEBL, JDE, SAP, IBM Role-based Security Over 500 Dashboards and Pages Over 3,000 reports Across Lines of Business Oracle BI Applications Certified Application Integration

17 17 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Oracle Embedded Business Analytics Intelligence Embedded In Business Processes 3 Optimize 1 What Happened 2 Why Did It Happen? 4 Take Action ORACLE APPLICATIONS BUSINESS PROCESSES

18 18 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Oracle Embedded Business Analytics Insight to Action” With Contextual Integration Finance INSIGHT ACTION HRSalesService Supply Chain Marketing Late Payment Trend Hold Credit Headcount Budget Analysis Forecast Update Product Safety Supply Shortfall Poor Campaign Results Escalate Issue Change Request Approve Hire Approve Discount Redirect Funds

19 19 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. All BI Applications are BI Mobile Certified

20 20 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. What Does Exalytics Mean for BI Applications? 1. Make Existing Deployments Blazing Fast – Orders of magnitude faster end user response times – Exalytics up and running in days 2. Reduce Development Time on BI Applications Extensions – New dashboard development cost reduced (less dashboards, less tuning) – Practically eliminate need for custom aggregate tables 3. Get Ready for Enterprise Adoption! – Up to 50,000 users on a single Exalytics machine (but can start small) – More end user interactivity and instant responsiveness means higher user adoption – Enables immersive mobile experience 4. Supports a New Class of BI Applications – Real-time forecasting, optimization and scenario modeling on large data sets Speed of Thought Analysis

21 21 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Typical Effort & Customization balance Extension of DW Schema for extension columns, additional tables, aggregates, indices, etc. Extension of ETL for extension columns, descriptive flexfields, additional tables, etc. Additional derived metrics, custom drill paths, exposing extensions in physical, logical and presentation layer, etc. Additional dashboards and reports, guided and conditional navigations, iBots, etc. Level of Effort Degree of Customization Easy Moderate Intermediate Involved Dashboards & Reports OBIEE Metadata DW Schema ETL

22 22 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Speeds Time To Value and Lowers TCO Build from Scratch with Traditional BI Tools Oracle BI Applications Prebuilt Business Adapters for Oracle EBS, PeopleSoft, JD Edwards. Siebel, SAP, others Role-based dashboards and thousands of pre- defined metrics Easy to use, easy to adapt Weeks or Months Back-end ETL and Mapping DW Design Define Metrics & Dashboards Back-end ETL and Mapping DW Design Define Metrics & Dashboards Training / Roll-out Training / Rollout Quarters or Years Faster deployment Lower TCO Assured business value Source: Patricia Seybold Research, Merrill Lynch, Oracle Analysis

23 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 23 Total Economic Impact of Oracle BI Apps Validated Benefits  Lower Procurement Spend - 5% lower procurement costs in Year 1 of the study and increased to 7% in Year 2.  Accounts Payable Savings - Savings of more than $1 million per year by the third year of the study  IT and business labor savings - Apps created efficiencies in both the IT and business sides of the organization.  Lower Inventory Working Capital – 15% reduction in inventory for the affected product categories  Increased gross sales and prices- 0.3% increase in average sales price and 0.4% lift in sales at affected parts of the organization 97% ROI with a 20 Months Payback Period* Source: The Total Economic Impact of Oracle BI Applications," commissioned study conducted by Forrester Consulting on behalf of Oracle, October Based on commissioned study conducted by Forrester Consulting *Composite Organization Three-Year Risk-Adjusted ROI

24 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 24 Agenda  Introduction to Oracle BI Applications – What are BI Applications? – Recent Releases – BI Applications as a Stepping Stone to Fusion Applications  Customer Success  Roadmap and Future Investments  Q&A

25 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 25 What’s New in BI Applications New Content Enhancements New Data Integration New TCO Tools New Applications New OBIEE Oracle Data Integrator Oracle GoldenGate Student Information Analytics Indirect Spend Planning  Financials  HR  Projects  CRM  Procurement & Spend  Supply Chain & Order Management  Data Lineage  ETL Validation  GUI Based Configuration  Functional Setup Tool

26 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 26 BI Applications  Most significant BI Applications release in three years.  Significant expansion of content and new products  Completely re-architected solution leveraging the power of ODI  Released on the latest version of OBIEE  Number of new out-of-the-box tools to increase productivity and drive down TCO  Golden Gate option available for customers that have significant ETL time pressures Summary of Features

27 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 27 Oracle BI Applications PS1 ( ) Additional Content for Applications Unlimited Customers FINANCIALS – Commitment Control & Public Sector Financial/Budget Analysis (EBS & PSFT) – Fixed Assets (EBS) HR – Time & Labor (EBS & PSFT) – Global Payroll (PSFT) – Transfers (EBS & PSFT) PROJECTS –Resource Management (EBS & PSFT) –Cross Charge (EBS & PSFT) –Forecasting Enhancements & Commitments (PSFT) – GL Reconciliation (EBS & PSFT) CRM –Service Analytics Enhancements (EBS) –Price Analytics (EBS) PROCUREMENT & SPEND – Sourcing Analytics – Enhancements to Change Orders and Agreements SUPPLYCHAIN AND ORDER MANAGEMENT – Costing –Inventory Cycle Count –Other Enhancements STUDENT INFORMATION ANALYTICS –Admissions, Recruiting, Records, partial Financials (PSFT) OPERATIONAL PLANNING –Indirect Spend Planning

28 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 28 Performance Tiles Waterfall & Stacked Bar Freeze-Header Tables Updated Styles Precision Layouts Improved Printing Full Featured Excel Interaction Visualizations & Interactions Enabled by OBIEE in BI Applications PS1

29 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 29 Next Generation Data Integration Oracle Data Integrator provides  In-database E-LT Transformation vs. E-T-L  Best in class performance, scalability, availability  Lightweight deployment for lower TCO  Faster time-to-value through declarative design Oracle Golden Gate option for BI Apps  Reduce load on source system by streaming data continuously into persistent store in the DW  More reliable change data capture and delete support  Enables near real time DW refresh BI Applications with Oracle Data Integrator and Golden Gate

30 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 30 Agenda  Introduction to Oracle BI Applications – What are BI Applications? – Recent Releases – BI Applications as a Stepping Stone to Fusion Applications  Customer Success  Roadmap and Future Investments  Q&A

31 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 31 Embedded, Actionable BI Surmounts the Challenges of Traditional BI Integrated. Closed Loop. THE NEW WAY THE OLD WAY Disconnected. Open Ended Search Navigation Transactions Analytics Tools Reports

32 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 32 Better Analytics in Fusion Applications Better Decisions

33 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 33 Engineered as a Single System BI Embedded Throughout Oracle Fusion Financial Management General Ledger Accounts Payable Payments & Collections Asset Management Accounts Receivable Cash & Expense Management Common ModulesBusiness Intelligence Oracle Fusion Human Capital Management Oracle Fusion Supply Chain Management Product Master Data Management Distributed Order Orchestration Inventory Management Global Order Promising Cost Management Shipping & Receiving Business Intelligence Oracle Fusion Project Portfolio Management Project Costing Project Billing Project Control Project Performance Reporting Project Integration Gateway Project Contracts Business Intelligence Oracle Fusion Customer Relationship Mgmt Customer MasterSalesMarketing Incentive Compensation Mobile & Outlook Integration Territory & Quota Mgmt Business Intelligence Global Human Resources Workforce Lifecycle Manager Benefits Management Compensation Management Talent Review Performance & Goal Mgmt Global Payroll Work Business Intelligence Oracle Fusion Procurement Purchasing Self-service Procurement Sourcing Supplier Portal Spend & Performance Analysis Business Intelligence Procurement Contracts

34 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 34 Fusion Reporting and Analytics Consistent, Timely, Complete Real time, self service reporting directly off Fusion Apps data Pre-packaged content covering major Fusion Applications Built on Oracle BI EE technology Oracle Transactional BI (OTBI) Unlimited historical analysis, including trending and cross-domain insight Pre-packaged data warehouse, ETL, metrics, and interactive dashboards Available for EBS, Peoplesoft, JD Edwards, Siebel & now extending to Fusion Built on Oracle BI EE technology Oracle BI Applications (OBIA) Financial statements, sales territory planning, project performance, and more built on Essbase technology Whitespace analysis built on Real-Time Decisions and Oracle Data Mining technologies Specialized Analytics.

35 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 35 Agenda  Introduction to Oracle BI Applications – What are BI Applications? – Recent Releases – BI Applications as a Stepping Stone to Fusion Applications  Customer Success  Roadmap and Future Investments  Q&A

36 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 36 Key Trends and Product Momentum Oracle BI Applications “Buy & Extend” growing in popularity over “Build” FY12: 530+ (30% YoY growth) unique net new customers Nearly half of customers license 3 or more BI Applications Significant expansion in global markets FY11: ~50% growth rates Proven products means more complex, enterprise wide deployments 10+ heterogeneous sources is not uncommon Growing partner ecosystem (internal and external) Bolt-on BI Applications for industry-specific and vertical areas BI 11g is driving a lot of upgrade interest Fresh UI, Essbase integration, Mobile and now Exalytics

37 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 37 RetailAero / IndustrialInsurance / HealthLife Sciences Travel & Transport CommunicationsPublic SectorFinance / Banking Consumer GoodsHigh Tech

38 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 38 Rapid Deployments in Weeks Against Oracle Applications Unlimited and Non-Oracle Sources 12 weeks 11 weeks 100 days 75 days 14 weeks 16 weeks

39 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 39 Over 4,000 BI Applications Customers - 3 EBS instances, SAP and legacy - 6 JDE instances and 1 EBS - 15 EBS instances - Multiple Siebel instances - EBS and PeopleSoft - 5 ERPs -EBS, SAP, Navision, Legacy - JDE and legacy Implementations Range from Single Source to Distributed Multi- Source / Multi-Instance EBS PSFT SIEBEL JDE SAP Legacy Multi Sourced Oracle BI Applications Multi Instance & Version EBS Americas EMEA APAC

40 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 40 Agenda  Introduction to Oracle BI Applications – What are BI Applications? – Recent Releases – BI Applications as a Stepping Stone to Fusion Applications  Customer Success  Roadmap and Future Investments  Q&A

41 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 41 Oracle Applications Planning BI Applications Current Releases and Roadmap For Applications Unlimited customers ETL with Informatica New Manufacturing Analytics New Enterprise Asset Management Analytics New SLA support for EBS R12 (patch) For SAP customers ETL with ODI Financials, Procurement & Spend, Supply Chain & Order Management Analytics For Application Unlimited customers ETL with ODI For Applications Unlimited customers ETL with Informatica New Manufacturing Analytics New Enterprise Asset Management Analytics New SLA support for EBS R12 (patch) For SAP customers ETL with ODI Financials, Procurement & Spend, Supply Chain & Order Management Analytics For Application Unlimited customers ETL with ODI Data model and release integration across Fusion and Applications Unlimited ODI and Informatica : release alignment New content: Talent Management, PLM Analytics integration, EAM enhancements, Student Analytics enhancements New adapters: Procurement & Spend Analytics for JDE, Supply Chain & Order Management Analytics for PeopleSoft New cloud adapters: Adapters to Fusion Cloud Service, Taleo adapter, RightNow adapter User Experience Redesign (partial) Cost of Ownership Improvements: Data Lineage, ETL Data Validation Data model and release integration across Fusion and Applications Unlimited ODI and Informatica : release alignment New content: Talent Management, PLM Analytics integration, EAM enhancements, Student Analytics enhancements New adapters: Procurement & Spend Analytics for JDE, Supply Chain & Order Management Analytics for PeopleSoft New cloud adapters: Adapters to Fusion Cloud Service, Taleo adapter, RightNow adapter User Experience Redesign (partial) Cost of Ownership Improvements: Data Lineage, ETL Data Validation BI Applications as Oracle Cloud Service New content/modules: Grants, Benefits, Depot Repair & Field Service, EVM & Project Scheduling New adapters: Manufacturing Analytics for JDE, Eloqua adapter Additional operational planning applications Unstructured/big data analytic applications Continue user experience redesign Additional cost of ownership improvements BI Applications as Oracle Cloud Service New content/modules: Grants, Benefits, Depot Repair & Field Service, EVM & Project Scheduling New adapters: Manufacturing Analytics for JDE, Eloqua adapter Additional operational planning applications Unstructured/big data analytic applications Continue user experience redesign Additional cost of ownership improvements BI Apps January 2013 What’s Next 0-12 month planning cycle What’s Next 0-12 month planning cycle Future Directions Post 12 month planning cycle BI Apps September 2012 BI Apps September 2012 BI Apps May 2013 BI Apps May 2013

42 42 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Safe Harbor Statements The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

43 43 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Questions

44 44 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.

45 45 Copyright © 2013, Oracle and/or its affiliates. All rights reserved.


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