2 BEAUTIFUL CITY OR PLACES First criteria is cleanliness. It is NOT big structures or monuments.Citizens are the main doers. Government is to support.All sections of society be involved: Businessmen, Educators, Managers, Journalists, Entertainers, Physicians, Govmt.officials, Religious leaders and COMMON MAN.
3 HOW TO PROCEED EDUCATION ADVERTISEMENT TARGET SETTING EXECUTION MONITOR
4 EDUCATION NGO: Students, teachers, Managers and Bosses. Businesses: Cinema owners, Private businesses, Hospitals.Government: Offices, courts, Bus station and train station, Air port.
5 EDUCATION CONTENTEMPHASIS ON “GERMS”. THEIR SPREAD THROUGH OPEN GARBAGE AND EXCRETA.COMMON PRACTICES CAUSING THE SPREAD: THROWING UNBAGGED GARBAGE, SPITTING, OPEN URINATION AND DEFECATION.DO NOT LITTER.DO”BAG” YOUR GARBAGE
6 ADVERTISEMENT CINEMAS: CARTOONS , VIDEOS NEWS PAPERS WALL POSTERS: No Spitting, No littering, Bag your garbage, Use bins to throw garbage or Spit ( Anti littering campaign).POSTERS on Buses (and Trains). NO Spitting/ Throwing trash out (They must have dust bins and spit bins).Local food and Paan shops and venders: Posters and bins ( with bag) . A good advertisement. Big businesses can sponsor.
7 TARGET SETTING Decide on Phases on implementation: (a) Extent of implementation: Must be step wise to give people time to grasp the new concept of living.(b) Area of implementation: varanasi is a big city. We may have to divide it into smaller areas for a phase wise implementation, or have separate groups in charge of separate areas.
8 PHASES OF EXECUTIONPreparatory Phase: (3-6 Months starting immediately). Education, Recruitment, Garbage bins, Spit bins, Garbage bags etc.Phase 1: INAUGERATION, Voluntary.(6-12 months). Anti littering, Anti spitting, bagging,Phase2: Enforcement and “fine”. Also target open urinations and defecation. Provide Sulabh Shauchalayas and Mutralayas.Phase3: Tackle difficult issues. Animal control, Sewer in Ganges, Train station etc.
9 MONITORINGDecide of parameters : Number of bins put in, Percentage of garbage in bags, Number of food shops using gloves, Numbers of shops using bin liner etc.Make public the results.
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