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BENARAS ACTION PLAN CITIZEN INITIATED DRIVE “SWACH-SUNDAR KASHI ABHIYAN”

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Presentation on theme: "BENARAS ACTION PLAN CITIZEN INITIATED DRIVE “SWACH-SUNDAR KASHI ABHIYAN”"— Presentation transcript:

1 BENARAS ACTION PLAN CITIZEN INITIATED DRIVE “SWACH-SUNDAR KASHI ABHIYAN”

2 BEAUTIFUL CITY OR PLACES First criteria is cleanliness. It is NOT big structures or monuments. Citizens are the main doers. Government is to support. All sections of society be involved: Businessmen, Educators, Managers, Journalists, Entertainers, Physicians, Govmt.officials, Religious leaders and COMMON MAN.

3 HOW TO PROCEED EDUCATION ADVERTISEMENT TARGET SETTING EXECUTION MONITOR

4 EDUCATION NGO: Students, teachers, Managers and Bosses. Businesses: Cinema owners, Private businesses, Hospitals. Government: Offices, courts, Bus station and train station, Air port.

5 EDUCATION CONTENT EMPHASIS ON “GERMS”. THEIR SPREAD THROUGH OPEN GARBAGE AND EXCRETA. COMMON PRACTICES CAUSING THE SPREAD: THROWING UNBAGGED GARBAGE, SPITTING, OPEN URINATION AND DEFECATION. DO NOT LITTER. DO”BAG” YOUR GARBAGE

6 ADVERTISEMENT CINEMAS: CARTOONS, VIDEOS NEWS PAPERS WALL POSTERS: No Spitting, No littering, Bag your garbage, Use bins to throw garbage or Spit ( Anti littering campaign). POSTERS on Buses (and Trains). NO Spitting/ Throwing trash out (They must have dust bins and spit bins). Local food and Paan shops and venders: Posters and bins ( with bag). A good advertisement. Big businesses can sponsor.

7 TARGET SETTING Decide on Phases on implementation: (a) Extent of implementation: Must be step wise to give people time to grasp the new concept of living. (b) Area of implementation: varanasi is a big city. We may have to divide it into smaller areas for a phase wise implementation, or have separate groups in charge of separate areas.

8 PHASES OF EXECUTION Preparatory Phase: (3-6 Months starting immediately). Education, Recruitment, Garbage bins, Spit bins, Garbage bags etc. Phase 1: INAUGERATION, Voluntary.(6-12 months). Anti littering, Anti spitting, bagging, Phase2: Enforcement and “fine”. Also target open urinations and defecation. Provide Sulabh Shauchalayas and Mutralayas. Phase3: Tackle difficult issues. Animal control, Sewer in Ganges, Train station etc.

9 MONITORING Decide of parameters : Number of bins put in, Percentage of garbage in bags, Number of food shops using gloves, Numbers of shops using bin liner etc. Make public the results.


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