5Make Text Big This is Arial 44 This is Arial 36 This is Arial 32 Too SmallThis is Arial 12This is Arial 18This is Arial 24This is Arial 32This is Arial 36This is Arial 44
6How to Check Font Size Look at slides from 6 – 7 feet away If you can read it, you’re good-to-goPhoto by Jeff BettensPhoto courtesy Stock.xchng
7Headlines bigger than text Headlines shouldbe bigger than textHeadlines: pt.Text: pt.Photo courtesy of Stock.xchng
8Using Font Styles Never use all caps ALL CAPITAL LETTERS ARE DIFFICULT TO READUpper and lower case letters are easierUse san serif fontsVerdanaArialHelvetica
9T T Make Fonts Clear Easy to read Hard to read Sanserif font
10Use Easy-to-read Fonts Serif fonts are difficult to read on screenSanserif fonts are clearerItalics are difficult to read on screenNormal or bold fonts are clearerUnderlining signifies hyperlinksInstead, use colours to emphasize
11Make Lists Clear Use numbers for lists with sequence For example: How do you put an elephant into a fridge?1. Open the door of the fridge2. Put the elephant in3. Close the doorFrom Chen, Victor. Effective PowerPoint Design.
12Make Lists Clear How do you put a giraffe into a fridge? 1. Open the door of the fridge2. Take out the elephant3. Put the giraffe in4. Close the doorFrom Chen, Victor. Effective PowerPoint Design.
13Use Bullets Effectively Use bullets to show a list withoutPrioritySequenceHierarchy, …..From Chen, Victor. Effective PowerPoint Design.
14Avoid Too Many Fonts and Styles Keep Text SimpleFollow the 666 ruleNo more than 6 lines per slideNo more than 6 words per lineNo more than 6 text slides in a rowAvoid TOO many colorsAvoid Too Many Fonts and Styles
15Way too many details! Do Not Overdo Text Lindstrom (2000) states that each of the optic nerves uses 1,000,000 nerve fibers to send information simultaneously to the cerebral cortex of the brain. In contrast, each auditory nerve consists of only 30,000 fibers. In the brain’s cortex, about 30 percent of the nerve cells are devoted to visual processing, whereas touch accounts for eight percent and hearing only three percent. Humans experience the world visually, reading five times faster than the average person speaks and registering a full-color image, a megabyte of data in a mere fraction of a second. In addition, seeing photos often triggers emotional responses in individuals.Way too many details!
16Much Simpler to follow Use Bullets to Explain Eyes have 1,000,000 fibers to brain.Process visuals 60,000 times faster than text.Ears have 30,000 fibers to the brain.Words processed sequentially.Images processed simultaneously..Much Simpler to follow
17Keep Text Simple Headline Times New Roman The most elegant design Uses same font throughoutEmphasizes differences using styleBold, italic, bold italic, normalOr headlines one font, text another:Headline Times New RomanText Arial
18Use Contrasting Text This is hard to read. This is easy to read. Use contrasting coloursThis is hard to read.This is easy to read.
19This is even easier to read. Use Contrasting TextDark on light better than light on darkThis is easy to read.This is even easier to read.
20Use Differences Differences draw attention Differences may imply importanceUse surprises to attract not distractThe check draws attention
21Do Not Use Too Many Differences draw attention Differences may imply importanceUse surprises to attract not distractToo many differences distract
22Different Colors for Focus Differences draw attentionDifferences may imply importanceUse surprises to attract not distractThis implies importance
23Too Much Color Distracts Differences draw attentionDifferences may imply importanceUse surprises to attract not distractToo many differences Distract
25Do Not Overuse Graphics Graphics may distract your audienceArtistry does not substitute for content
26Be Consistent in Style Graphics have different looks Graphics and photos don’t mix well
27Be Consistent in Style Graphics have different “looks” Use graphics that have similar stylesThis graphic doesn’t “fit”
28Use Big Pictures Big pictures imply importance Big pictures are easier to seeBig pictures have greater impactPhoto by Jason Hochman
29Use Focal Points Focal point directs attention To here… Photo from
30Focal Points Emphasize Focal point lead the eyePhoto fromOff the page…
31RAM sales after Vista released Make Simple ChartsRAM sales after Vista releasedMonthBuyBestUSA CompCity CircuitFebruary$ 12,$ 23,456,654$ 3,123,456Mar$ 11,234,456$ 12,654,321$ 16,678,910April$ 14,321,444$ 6,543,423$ 12,123,543May$ 16,188,888$ 11,654,545$ 9,944,444June$ 4,736,799$ 12,234,567$ 10,876,678July$ 9,234,345$ 1,554,165$ 1,123,456August$ 8,732,355$ 12,344,343$ 12,123,456$ 7,654,244$ 12,207,222Too much detail
32RAM sales after Vista released Simple is Easier to ReadRAM sales after Vista releasedDollars in 103BuyBestUSA CompCity CircuitFebruary12,65213,45714,123Mar11,23412,65416,679April14,32111,54312,124May16,18911,65512,944June9,73712,23410,877July9,23411,55411,123August10,73212,34412,12314,65412,20712,23514,23415,543Much easierto process
33RAM sales after Vista released Make Simple GraphsRAM sales after Vista releasedToo much detail
34Graphs Should Be Simple RAM sales after Vista releasedMuch easier to process
36Use Transitions Carefully This transition is annoying, not enhancingSo is thisAnd this, too."Appear" and "Disappear" are betterFade can be used (sparingly)Zoom can be used more sparingly
37Use Animations for Effect This is a photograph.Too distracting !This is clipartPhotograph by Randy Aryanto.
38Not distracting Keep Animation Simple This is a photograph. This is clipartNot distractingPhotograph by Randy Aryanto.
39Animated Gifs Distract Surgery as a CareerRequires substantial school after baccalaureateAllows you to work in hospital or private practiceCan specialize in surgical areaPays wellDistractingAnimated gif from
40Not Distracting Focus is on Content Surgery as a Career Requires substantial school after baccalaureateAllows you to work in hospital or private practiceCan specialize in surgical areaPays wellNot DistractingPhoto from
41Surprise Emphasizes Differences draw attention Differences may imply importanceUse surprises to attract not distractThis surprise attracts
42Do not Overdo “Surprise” Differences draw attentionDifferences may imply importanceUse surprises to attract not distractThese distract
43Use Sound Carefully Sound effects may distract too Narration or soft background music better
45Advance Organizer Too much at once data data data data data data Integrative Integrative IntegrativeReconciliation Reconciliation ReconciliationToo much at oncedata data data data data data dataIntegrative Reconciliationdatadata data data data data data datadata data data data datadata data dataSlide courtesy of Dr. Howard Jones
46Advance Organizer A bit easier to follow data data data data data data Integrative Integrative IntegrativeReconciliation Reconciliation ReconciliationA bit easier to followdata data data data data data dataIntegrative ReconciliationdataIntegrative Reconciliationdata data data data data data datadata data data data datadata data dataSlide courtesy of Dr. Howard Jones
47G-E-O Triangle Goal Experienced Observed Both teacherand observer recognize a bad lessonTeacher recalls a great lesson; observer recognizes a bad lessonGoalsatisfactioncompetenceExperiencedObservedrealismTeacher recalls a rotten lesson; observer recognizes a pretty good one lessonTeacher recalls a great lesson; observer recognizes a bad lesson
49 Goal G-E-O Triangle Experienced Observed Both teacher and observer recognize a good lessonExperiencedObserved
50 Goal G-E-O Triangle Experienced Observed Both teacher and observer recognize a bad lessonExperiencedObserved
51 Goal G-E-O Triangle Experienced Observed Teacher recalls a great lesson; observer recognizes a bad lessonObserved
52 Goal G-E-O Triangle Experienced Observed Teacher recalls a rotten lesson; observer recognizes a pretty good one lessonExperiencedG-E-O Triangle Slides Courtesy of Dr. Howard Jones
53Summarizing Use text effectively Use graphics effectively Use special effects carefullyIntroduce content gradually
54Some Final Words Communication is the purpose Use text to support communicationUse pictures to simplify complex conceptsUse animations for complex relationshipsUse visuals to support, not to distractUse sounds only when absolutely necessaryFrom Chen, Victor. Effective PowerPoint Design.
55ReferencesAtkinson, C. (n.d.). Sociable media. Retrieved August 4, 2007 fromBajaj, B. (n.d.) Using text effectively in PowerPoint. Retrieved August 10, 2007 fromBurmark, L. (2007). Visual literacy: Learn to see, see to learn. Thornburg Center for Professional Development:Chen, V. (n.d.). Designing effective PowerPoint presentations:
56Sommerville J. (n. d. ). Peak communication performance Sommerville J. (n.d.). Peak communication performance. Retrieved August fromUsing PowerPoint effectively (n.d.). Retrieved August 6, 2007 from