4 BRIEF HISTORICAL PERSPECTIVE No Industry in Brazil – Sudden Awakening – The First Industry Association ’s – A Visionnary – Abolition Of Slavery 19XX – The Second Sao Paulo Industrial Fair ’s – The First World War Effort1940’s – The Second World War Effort ’s – The Bossa Nova Years
5 1785 - Edict of the Queen of Portugal prohibiting industrial activities in Brazil.
6 1808 – Royal Familyof Portugalarrivesin Rio,fleeing fromNapoleon’sArmy.
7 1824 – First Industry Support Association founded in Rio.
8 1860’s – Baron of Mauá, an industry tycoon ahead of his times in Brazil.
9 1888 – Slavery is finally abolished in Brazil (and Monarchy will go with it).
10 19XXCertificate ofSecond Industrial Fair in Sao Paulo.
11 1920’s – Brazil takes part in I World War efforts (and starts to modernize its industry).
12 1940’s – Brazilian Airforce supports initiative to manufacture Airplanes in the country.
13 1950’s – Brazilian Presidente and Architect Lucio Costa in “Brasília”.
19 Brazilian Economic and Social Development Low inflation rates during the last 12 years (3,2% in 2006)Reduction of external vulnerabilityBrazil’s risk fell down and keeps falling ( 216)Exports and trade superavit boomReduction of social inequality: the lowest level in 30 years70% of the population had income growth ( )Reduction of poverty: the lowest level everRevenue of the poorest grew more than 10% (2001-4)5 million people left a situation of extreme poverty1,2 million people entered into the formal work market (2006)S&T DevelopmentMore than new Drs. / year19
20 Current Vision Industrial Strategy Brazilian industry is threatened “from the bottom” part by the competition of products/process with low cost production structure and low wages and “from the top” part by countries / companies with high level of innovation and product differentiationCurrentVision
21 Future Vision Industrial Strategy Change Brazilian industry pattern of competition through innovation, strength of productive chains andenabling the environment for private and public investments, in order to be competitive in the international marketFutureVision
22 Focus of the New Initiative Improvements in competitiveness Industrial, Technological and Foreign Trade PolicyFocus of the New InitiativeIndustrialModernizationInnovation andtechnologicaldevelopmentTargetsOs pontos de modernização, desenvolvimento tec. e incentivo ao investimento eles são elementos que contribuem para capacidade de inovação. E a partir do processo de inovação geramos a melhor inserção externa (competitiva), fortalecemos a PME´S e as escolha das opções gera necessariamente a melhoria a capacidade de inovação da matriz produtiva.Economic growth,Improvements in competitivenessand efficiency22
23 pharmaceutics and medicines Future bearing activities Industrial, Technology and Foreign Trade PolicyHorizontal PolicyStrategic Optionssoftwarecapital goodspharmaceutics and medicinessemiconductorsFuture bearing activitiesnanotechbiomassbiotech
25 Some Projects Nanotechnology Labs network, linking with industry BiotechnologyNational Forum: policy guidelinesInfrastructure, basic research, regulation, metrology, linking with industryInformation and communication technologies: education as a driving forceRenewable energy: biofuelsObservatory of competitiveness and innovation
26 The Genolyptus Project Building Resources for Molecular Breeding of EucalyptusThe Genolyptus ProjectExample of pre-competitive cooperation between Universities and Companies, involves 13 enterprises, 7 universities and 3 research centers from National Research Institute for Agriculture (Embrapa):a suite of genomic, field and information resources to discover, sequence, map, validate and understand the underlying variation of genes and genomic regions of economic importance in Eucalyptus with a focus on wood and disease resistance.
27 Computational Fluid Dynamics (CFD) Prize CNI 20058 Institutions: Embraer, CTA, USP – Poli & São Carlos, UNICAMP, UFSC, UFU, PUC-Rio3 enterprises: ESSS, CITS & DELTACORE.100 specialists.
32 Brazil and the BRICs R. Dauscha (ANPEI) 3ª CNCTI Population AustraliaCanadaSpainSouth CoreaItalyUnitedKingdomHollandGermanyFranceIndiaMexicoJapanNigeriaPakistanBangladeshIndonesiaRussiaUSABrazilChinaAreaover 4 million km2Populationover 100 millionGDP*> US$ 400 bilhõesSource: Investe Brasil*Nominal GDPR. Dauscha (ANPEI) 3ª CNCTI
33 Brazilian Industries - Sucessful Cases The Placement of Brazil in World Industry Selected sectorsRecycling of aluminium cansJeans, iron ore, compressors for refrigeratorsFootwearCommercial jets, beerRadiosCementPulpChemical IndustySteelVehicles, capital goodsTransnational companies whose Brazilian branches are among the 5 biggest in the worldAvonFiat3MTelefonicaAccorXeroxGoodyearNestléSiemensUnysisCoca-ColaVolkswagenSource: Investe BrasilR. Dauscha (ANPEI) 3ª CNCTI
34 Obstacles to innovation Need to educate more & better;Little and not diversified financing (FINEP/BNDES/FAP’s);Bureaucracy (150 days in Brazil x 3 days in Australia);Tight fiscal policy (38% of GDP);Lack on infrastructure and logistics.
35 Goals for InnovationIncrease in number of companies that innovate and differentiate their products;Increase in the quantity of patents (levels compatible to Brazilian participation in world GDP);Increase in cientifical and technological in the products, processes and services in Brazil, specially exports;Increase on national expenditures in Cience, Tecnology and Innovation – to reach 2% of GDPIncrease in business investments – from 40% to 60%Increase in the GDP to 5% year