Presentation on theme: "UNLEASH the POWER of the The Role of Creativity in Strategic Thinking."— Presentation transcript:
UNLEASH the POWER of the The Role of Creativity in Strategic Thinking
Agenda 1.Think Strategically 2.Right Brain/Left Brain 3.Innovation and Creativity 4.Primary Principles of Innovation 5.Creativity Generator 6.It’s All About Possibility 7.Wrap Up and Questions
Strategy Determination of the basic long-term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals Strategic thinking and creativity are requirements of doing this activity well
Strategic Thinking Answers four key questions: Where are we now? Where do we want to be? How do we get there? How will we know?
Reorganizing Klee’s Colour Table There are many ways to see the same thing
Right Brain or Left Brain? Are you predominantly right brain or left brain? Do you see the image rotating clockwise or counter clockwise? If it spins clockwise, you supposedly use more of your right brain If it spins counter clockwise, you’re more of a left brain person
LEFT BRAIN FUNCTIONS Uses logic Detail oriented Facts rule Words and language Present and past Math and science Can comprehend Knowing Acknowledges Order/pattern perception Knows object name Reality based Forms strategies Practical Safe RIGHT BRAIN FUNCTIONS Uses feeling “Big picture" oriented Imagination rules Symbols and images Present and future Philosophy and religion Can "get it" (i.e. meaning) Believes Appreciates Spatial perception Knows object function Fantasy based Presents possibilities Impetuous Risk taking
We need both types of people in a planning process Those who can see the forest (big picture) and those who can see the trees (details)
Think Strategically You can use innovation to meet the gap between increased or new community needs and a lack of financial resources
Innovation Creativity Innovation = the development of new ideas or methods, that when implemented, create value Creativity = the ability to transcend traditional ideas. Creativity is the starting point for innovation and is applied throughout the innovation process
Primary Principles of Innovation Everything is connected to everything New thoughts, new action, new results Everyone is creative and innovative
Everything is Connected to Everything Everything in the universe affects everything else because they are part of the same unbroken whole We live based on an explicit order – based on our thoughts and perceptions (filters) Need to move to an implicate order – start with the fact that you don’t know the answer and that you are only able to see a piece of a fuller range of possibility What’s the bigger picture?
Small Group Discussion Everything is connected to everything What are the implications of this principle for our planning process?
New Thoughts, New Actions, New Results Thought is the starting point of every new creation. Thought creates If our thinking doesn’t change neither will the results The range of our present possibilities does not extend far beyond the range of our present thoughts Thinking determines actions. Actions determine results
Nine Dot Puzzle Directions: Connect the 9 dots using four straight lines without lifting the pencil from the paper
Ah, the phenomenon of the mind...we see a box with dots in four corners even when it doesn’t exist
Small Group Discussion New thoughts, new actions, new results What are the implications of this principle for our planning process?
Everyone is Creative and Innovative Creativity and innovation are not rare Creativity and innovation can be studied Can be developed by anyone Less than 5% of people over 45 years are creative. At age 5 it was 90%. What is the conclusion?
Small Group Discussion Everyone is creative and innovative What are the implications of this principle for our planning process?
Creativity What is the difference between the right answer and the best answer? Don’t stop generating ideas with the first one that you think is “right”. The first “right” answer is not necessarily the best answer What is half of 8?
Creativity Generator Scan: need to define the right question Focus: need to use the right criteria Act: build, test, draft, learn Always start with an individual generated list and then work as a group to scan and focus Do not use phrases that shut down the discussion
Scanning Guidelines Quantity not quality counts Don’t be logical or evaluate Scanning is not about being right Create a free association of ideas Welcome radical ideas
Focusing Guidelines First, select the right criteria Quality counts – use best judgement Listen carefully Value differences Let your thoughts be known Do not focus while scanning!
Activity Scan: Write down all the uses you can think of for my belt Focus Criteria: Most unique idea Do a personal scan and focus (top 3 choices) and then a group scan and focus (top 3 choices)
Questions to Stimulate Creativity What would you do if there was no money or time limitations? How can we improve this work AND make it more fun? What is the great “gift” in this problem? How else might we define the problem we are discussing? How else might we solve this problem?
It’s All About Possibility The Art of Possibility - YouTube The Art of Possibility - YouTube
Discussion Question How can innovation and creativity be used in your planning process?
Reflection What learnings and reflections do I have from this session? What are some potential actions for my Regional Network?
Wrap Up and Questions
References GoInnovate! (2003). Making Innovation Happen Seminar and Workbook. Winer, Michael and Karen Ray. (1994). Collaboration Handbook: Creating, Sustaining and Enjoying the Journey. Minnesota: Amherst H. Wilder Foundation. Zander, Rosamunde Stone and Benjamin Zander. (2000). The Art of Possibility. New York: Penguin Books.