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Marketing ZEH... the Story of Nexus EnergyHomes Governor’s Housing Conference September 27,2013
NEXUS EnergyHomes Industry The Nexus EnergyHome Secret Sauce Products & Technologies Selling Value Marketing Performance 2
3 Residential Construction Industry
Nexus EnergyHomes Goal – Revolutionize home building Mission – Promote greener earth – Conserve resources – Save energy & money 6
Secret Sauce 7
Indoor/Outdoor Living 9
Story of North Pointe First Nexus Community Frederick, MD Affordable Housing High Performance Homes – Latest products & technologies
Super Insulated Building Enclosure Benefits: – Comfort – Quiet Technology: – SIPs – Spray foam – Spray sealant 11
Ultra-efficient Heating & Cooling Benefits: – Save energy – Optimize comfort Technology: – Geothermal heat pump 20
Continuous Ventilation Benefits: – Even temperatures – Fresh air – Enhanced IAQ Technology: – Energy recovery ventilation (ERV) 21
Superior IAQ Benefits: – Clean indoor air – Healthy – Reduced allergens Technology: – ERV system – HEPA filtration – Nexus CleanAir systems – Whole-house central vacuum 22
Nexus CleanAir Powered by Nautic Air – MERV 14 filtration – UV TiO2 purification Cleans down to 0.0001 Microns Clean Room Quality 23
Optimized Water Heating 24 Benefits: – Save energy Technology: – Desuperheater – Gas water heater
ENERGY STAR Lights & Appliances Benefits: – Reduces utility bill Technology: – Enhanced quality, and durability, and performance 25
PV Power Generation Benefits: – Near net-zero Technology: – PV generates electricity from the sun – Made in the U.S. 26
NexusVision Smart Systems Latest technology Whispering House – Security – Lights – Thermostat – PV Production – Energy Consumption 27 http://www.alarm.com/
29 http://www.eragy.com/consumer-energy-monitoring.html NexusVision: Energy Used
Selection Superior Product? – Energy efficient – Green – Value Whole House? – Integration – Installation 30
Continuous R&D What’s next What’s trending Solutions The Next Big Thing 31 Courtesy of Zagg Blog, www.zagg.comwww.zagg.com
Selling Value: Benefits Value is benefits... – Healthy Homes – Sustainable Lifestyle – Enhanced Comfort – Save Energy & Money. 32
Selling Value Green goddess Lower carbon footprint Lower energy use Costs – Utility bills – Incentives 33
Nexus News 35
Nexus Videos 36
Green Certification 37 National Green Building Standard (ICC 700-2008) – Bronze – Silver – Gold – Emerald Nexus Certification – 100% certified – Most Emerald Certified Homes in U.S.
Energy Certification: HERS 38 Existing Homes New Homes NEXUS Homes 25 Average
Awards & Honors 39
NEXUS Certifications & Affiliations 40
41 Thank you!... Questions?
Mike Murphy Executive Vice President p: 410.604.2870 c: 301.525.1296 email@example.com www.nexusenergyhomes.com 42
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