Presentation on theme: "ASEAN – Australia Development Cooperation Program (AADCP) Phase II"— Presentation transcript:
1ASEAN – Australia Development Cooperation Program (AADCP) Phase II Gap Analysis on Implementation of MRA on Tourism Professionals & Feasibility Study for the Establishment of a Regional Secretariat for ASEAN Tourism ProfessionalsNational Workshop
2Project Team Project Director - Wayne Crosbie (firstname.lastname@example.org) GA/FS National Workshop 2012Project TeamProject Director - Wayne CrosbieProject Manager (Gap Analysis)- Jim IrwinProject Manager (Feasibility Study) - Scott EcclestonProject Officer - Daniel Chee
3Workshop Agenda Session 1 GA/FS National Workshop 2012Workshop Agenda Session 1DAY 1 - FIRST SESSIONNATIONAL WORKSHOP ON GAP ANALYSIS ON IMPLEMENTATION OF MRA ON TOURISM PROFESSIONALS9.00 – 9.15 amWelcome by Host Country RepHost country representative9.15 – 9.30 amWelcome and IntroductionJim Irwin9.30 – amOverview of WAI, MRA and Gap Analysis Project10.00 – amMorning break10.15 – amReview Gap Analysis questionnaire (Breakout session)Jim Irwin Scott Eccleston Daniel Chee11.00 am – 12 noonGroup Discussion and Open ForumEND OF FIRST SESSION - LUNCH
4Workshop Agenda Session 2 GA/FS National Workshop 2012Workshop Agenda Session 2DAY 1 – SECOND SESSIONNATIONAL WORKSHOP ON FEASIBILITY STUDY FOR THE ESTABLISHMENT OF A REGIONAL SECRETARIAT FOR ASEAN TOURISM PROFESSIONALS1.00 – 1.30 pmOverview of Feasibility Study ProjectScott Eccleston, Project Manager1.30 – 2.15 pmReview Feasibility Study questionnaire (Breakout session)Scott Eccleston Jim Irwin Daniel Chee2.15 – 2.45 pmGroup Discussion and Open ForumScott Eccleston2.45 – 3.15 pmSummary of Outcomes and Close of WorkshopJim Irwin Scott EcclestonEND OF SECOND SESSION – REFRESHMENTSEND OF DAY1 - NATIONAL WORKSHOP
5ASEAN – Australia Development Cooperation Program (AADCP) Phase II Mutual Recognition Arrangement (MRA) on Tourism ProfessionalsPresented by William Angliss InstituteThe views expressed in this report are those of the authors, and not necessarily those of the ASEAN Secretariat and/or the Australian Government.
6ASEAN Economic Community GA/FS National Workshop 2012ASEAN Economic CommunityThe AEC will establish ASEAN as a single market and production base making ASEAN more dynamic and competitive with new mechanisms and measures to strengthen the implementation of its existing economic initiatives:Accelerating regional integration in the priority sectorsFacilitating movement of business persons, skilled labour and talents andStrengthening the institutional mechanisms of ASEAN.
7Core Elements of Single Market and Production Base GA/FS National Workshop 2012Core Elements of Single Market and Production BaseFree flow of goodsFree flow of servicesFree flow of investmentFreer flow of capital; andFree flow of skilled labour.
8MRA on Tourism Professionals GA/FS National Workshop 2012MRA on Tourism ProfessionalsMRA was adopted on 8 January 2009 in Ha Noi, during the 12th Meeting of ASEAN Tourism MinistersObjectives of MRA:To facilitate mobility of Tourism Professionals andTo exchange information on best practices in competency-based education and training for Tourism Professionals and to provide opportunities for cooperation and capacity building across ASEAN Member States.
9Benefits of MRA on Tourism Professionals GA/FS National Workshop 2012Benefits of MRA on Tourism ProfessionalsFacilitate mobility of tourism professionals based on the tourism competency qualification/ certificateEnhance conformity of the competency based training/educationSkills recognitionImprove the quality of tourism human resources (graduates are ready to work in the industry)Enhance the quality of tourism services.
10Hotel Services Front Office Food Production Front Office Manager GA/FS National Workshop 2012Hotel ServicesFront OfficeFood ProductionFront Office ManagerExecutive ChefFront Office SupervisorDemi ChefReceptionistCommis ChefTelephone OperatorChef de PartieBell Boy Commis PastryHouse KeepingBakerExecutive HousekeeperButcherLaundry ManagerFood and Beverage ServiceFloor SupervisorF&B DirectorLaundry AttendantF&B Outlet ManagerRoom AttendantHead WaiterPublic Area CleanerBartenderWaiter
11Travel Services Travel Agencies Tour Operation General Manger GA/FS National Workshop 2012Travel ServicesTravel AgenciesTour OperationGeneral MangerProduct ManagerAssistant General ManagerSales and Marketing ManagerSenior Travel ConsultantCredit ManagerTravel ConsultantTicketing ManagerTour Manager
12Infrastructure Required for MRA on Tourism Professionals GA/FS National Workshop 2012Infrastructure Required for MRA on Tourism ProfessionalsCommon Competency Standards for Tourism ProfessionalsRegional OrganisationsRegional Monitoring Body (ASEAN Tourism Professional Monitoring Committee)Common ASEAN Tourism CurriculumRegional SecretariatFramework of CurriculumNational OrganisationsDescription of CurriculumNational Tourism Certification BoardRegional Qualification Framework and Recognition SystemNational Tourism Professionals BoardToolboxesTourism Professionals Registration System (a web-based facility)
13Follow-up Implementation Requirements GA/FS National Workshop 2012Follow-up Implementation RequirementsReview of ACCSTP Framework and Common ASEAN Tourism CurriculumEstablishment of ATPMC (ASEAN Tourism Professional Monitoring Committee) and representatives of each member states in ATPMCDevelopment of Training Tool Box, including training system, training model, training material and learning material as well as assessment materialAssistance to the Least Develop Country (LDC) in implementing MRA on Tourism ProfessionalsDevelopment of Train of Trainer (TOT) Program for Master Trainer, Trainers, Master Assessors and AssessorsEstablishment of Regional Secretariat to facilitate the implementation of MRA on Tourism ProfessionalsDesign and prepare (build) the ASEAN Tourism Professional Registration System (ATPRS) including the ASEAN Qualifications Equivalent Matrix based on ACCSTP and CATCDevelop new competency standards
14Mechanism of MRA for Tourism Professionals GA/FS National Workshop 2012Mechanism of MRA for Tourism ProfessionalsAssessmentCountry ACountry BCertificationATPMCNTPB BNTPB ATPCBNTPBATPRSMatching MatrixVerificationJob OpportunitiesJob InterviewWork PermitJob Seeker Registration[CATC]
15ASEAN – Australia Development Cooperation Program (AADCP) Phase II Gap Analysis on Implementation of MRA on Tourism ProfessionalsPresented byJim IrwinWilliam Angliss InstituteThe views expressed in this report are those of the authors, and not necessarily those of the ASEAN Secretariat and/or the Australian Government.
16Overview of William Angliss Institute GA/FS National Workshop 2012Overview of William Angliss InstituteAustralia’s Specialist Centre for Tourism, Hospitality and FoodsEstablished in 1940
17Overview of William Angliss Institute GA/FS National Workshop 2012Overview of William Angliss InstituteCampuses in Melbourne, Sydney and SingaporePartner campuses in Bangkok, Kuala Lumpur and five major China CentresMore than 20,000 enrolments annuallyMore than 100,000 alumni worldwide
18William Angliss Initiatives with ASEAN GA/FS National Workshop 2012William Angliss Initiatives with ASEANDeveloped detailed ASEAN Common Competency Standards for Tourism Professionals (ACCSTP)Developed Common ASEAN Tourism Curriculum (CATC) and a Regional Qualifications Framework and Skills Recognition System (RQFSRS)Developing 242 Toolboxes for each Competency Standard in the 6 Labour Divisions
19William Angliss Initiatives with ASEAN GA/FS National Workshop 2012William Angliss Initiatives with ASEANGap Analysis on Implementation of the Mutual Recognition Agreement (MRA) on Tourism Professionals within the AMSFeasibility Study for the Establishment of a Regional Secretariat for ASEAN Tourism ProfessionalsMaster Trainer/Master Assessor Program
20Case study: ‘MRA’ in Australia GA/FS National Workshop 2012Case study: ‘MRA’ in Australia1980s: Different tourism qualifications in each of Australia’s eight states and territories1990s: Australian tourism qualification framework – the first to be developed2000s: Australian nationally accredited tourism qualifications across all states and territories2012: Australian tourism qualifications developing an international reputation over time
21AMS – Development of national qualifications frameworks GA/FS National Workshop 2012AMS – Development of national qualifications frameworksAlmost half of the AMS have developed their national qualifications frameworksThese frameworks have drawn from international experience and best practice
22Gap Analysis Project Deliverables GA/FS National Workshop 2012Gap Analysis Project DeliverablesThis Project will deliver:An ASEAN Qualifications Equivalent Matrix (AQEM) mapping out existing tourism professionals qualifications across the AMS
23Gap Analysis Project Deliverables GA/FS National Workshop 2012Gap Analysis Project DeliverablesThis project will deliver:Country specific policy recommendations and capacity building needs for implementing the MRA.AMSs require an enabling environment to promote implementation of the MRA.This deliverable will identify the necessary and required:Legal framework and institutional linkagesOrganisational structuresInfrastructure (training facilities, NTPB & TPCB offices)Human resource capacities
24Project Action Plan Stage 1 – Produce and present an Inception Report GA/FS National Workshop 2012Project Action PlanStage 1 – Produce and present an Inception ReportStage 2 – Conduct research and national workshopsStage 3 – Prepare interim report and conduct regional workshopStage 4 – Submission of final report
25National Workshops Round 1 – August 2012 Viet Nam – 2 to 3 August GA/FS National Workshop 2012National WorkshopsRound 1 – August 2012Viet Nam – 2 to 3 AugustThailand – 6 to 7 AugustMyanmar – 9 to 10 AugustLao PDR – 13 to 14 August
26National Workshops Round 2 – Aug/Sept 2012 Singapore – 23 to 24 August GA/FS National Workshop 2012National WorkshopsRound 2 – Aug/Sept 2012Singapore – 23 to 24 AugustCambodia – 27 to 28 AugustIndonesia – 30 to 31 AugustPhilippines – 3 to 4 SeptemberMalaysia – 6 to 7 SeptemberBrunei – 10 to 11 September
27Gap Analysis Pre-workshop Questionnaire GA/FS National Workshop 2012Gap Analysis Pre-workshop QuestionnaireIn which section of the Tourism Industry do you work? E.g. Government, Industry, Education and TrainingAre you familiar with the Mutual Recognition Arrangement (MRA)? Yes or NoWhat challenges will your Country have in implementing the MRA?Are there any legislative barriers to the implementation of the MRA?
28Gap Analysis Pre-workshop Questionnaire GA/FS National Workshop 2012Gap Analysis Pre-workshop QuestionnaireAre there any legislative enablers which will assist in the implementation of the MRA?Does a National Tourism Professional Board (NTPB) exist? If so, do you see it playing an active and effective role in the implementation of the MRA?What is the role of the NTPB?
29Gap Analysis Pre-workshop Questionnaire GA/FS National Workshop 2012Gap Analysis Pre-workshop QuestionnaireDoes a Tourism Professional Certification Board (TPCB) exist? If so, do you see it playing and active and effective role in the implementation of the MRA?What is the role of the TPCB?Comment on the ability of the Tourism Vocational Education and Training system to attract suitably experienced and qualified professionals to transition from the Tourism industry into Tourism training.
30Gap Analysis Pre-workshop Questionnaire GA/FS National Workshop 2012Gap Analysis Pre-workshop QuestionnaireList the one, two or a maximum of three Tourism education and training providers you believe are best placed to support the implementation of the MRA through training provision. Base your response/s on the quality of their existing curriculum, personnel and facilities.
31Gap Analysis Pre-workshop Questionnaire GA/FS National Workshop 2012Gap Analysis Pre-workshop QuestionnaireFor each of the six labour divisions as listed below list one, two or a maximum of three courses or qualifications currently available which you believe meet or exceed the levels required to support the MRA.HousekeepingFront OfficeFood & BeverageFood ProductionTravel AgentsTour Operators
32Gap Analysis Pre-workshop Questionnaire GA/FS National Workshop 2012Gap Analysis Pre-workshop QuestionnaireList any “in house” training initiatives which enjoy a good reputation and have earned the respect of the Tourism industry.List any significant institutional linkages between a Tourism training provider and:Another such local provider:Another such provider elsewhere in ASEAN:Another such provider elsewhere across the world:
33Gap Analysis Pre-workshop Questionnaire GA/FS National Workshop 2012Gap Analysis Pre-workshop QuestionnaireWhere are the best Tourism training facilities in your country?Why are they the best?What is the most respected Tourism industry course or program in your country? Why is it so?Please make any other comments pertaining to gaps which exist, and the measures which might best address those gaps.
35ASEAN – Australia Development Cooperation Program (AADCP) Phase II Feasibility Study for the Establishment of a Regional Secretariat for ASEAN Tourism ProfessionalsPresented byScott EcclestonWilliam Angliss InstituteThe views expressed in this report are those of the authors, and not necessarily those of the ASEAN Secretariat and/or the Australian Government.
36Feasibility Study Major Objectives GA/FS National Workshop 2012Assess the need on behalf of the ASEAN Tourism Professionals Monitoring Committee (ATPMC) for the establishment of a Regional Secretariat and whether it is the best option to respond to the Mutual Recognition Arrangement (MRA) requirements ?
37Mechanism of MRA for Tourism Professionals GA/FS National Workshop 2012Mechanism of MRA for Tourism ProfessionalsAssessmentCountry ACountry BCertificationATPMCNTPB BNTPB ATPCBNTPBATPRSMatching MatrixVerificationJob OpportunitiesJob InterviewWork PermitJob Seeker Registration[CATC]
38Feasibility Study Major Objectives GA/FS National Workshop 2012If not the best option what are other alternatives ?If the best option - Identify how the secretariat should operate - processes and mechanismsHow to support the work of the ASEAN Tourism Professionals Monitoring Committee (ATPMC) and related institutions to implement the MRAIdentify potential funding sources and required commitment from ASEAN Member States (AMS) to support the proposed Secretariat
39Establishment of Secretariat – Why? GA/FS National Workshop 2012Support the work of the ASEAN Tourism Professionals Monitoring Committee (ATPMC)Create awareness and disseminate information about the MRA for Tourism Professionals within ASEANFormulate and update necessary mechanisms to enable the implementation of MRAPromote, update, maintain and monitor the ASEAN Common Competency Standards for Tourism Professionals (ACCSTP) and the Common ASEAN Tourism Curriculum (CATC)
40Establishment of Secretariat – Why? GA/FS National Workshop 2012Facilitate the exchange of information concerning assessment procedures, criteria, systems, manuals and publications relating to this ArrangementTraining:ASEAN Master AssessorASEAN Master TrainerExchange of Master Assessor/Trainers between ASEAN Member StatesDevelop English language in AMSCertification of tourism certification body at national level
41Establishment of a Secretariat – Why? GA/FS National Workshop 2012Maintain ASEAN Tourism Professionals Registration System (ATPRS): web-based facility to disseminate details regarding the list of Foreign Tourism Professionals duly certified in accordance with MRAResearch and Development Other?Report its work progress to the ATPMC and ASEAN National Tourism Organisations (NTOs)Such other functions and responsibilities that may be assigned to it by the ATPMC and NTOs in the future
42Structure Secretariat ChairmanCEOHead DivisionStaffStructure SecretariatGA/FS National Workshop 2012ChairmanCEOHead of DivisionsTrainingACCSTP & CATCAppraisal Tourism Professionals (TP)Educating TPAssessment TPCertification TPMRA Accreditation TPAMS Industry Training
43Structure Secretariat ChairmanCEOHead DivisionStaffStructure SecretariatGA/FS National Workshop 2012Head of DivisionsITManage MRAWebsiteData BaseMembership ServicesEmployment opportunitiesE News & EventsIndustry PartnersFinance & Administration
45Potential Revenues Secretariat GA/FS National Workshop 2012Potential Revenues SecretariatATPRS (Registration System)Companies/EmployerTrainingMaster Trainer/Master AssessorShort Course QualificationsEnglish LanguageCertification/LicensingIndividualsOrganisationsMembershipTourism ProfessionalsIndustry PartnersCommissions on ServicesAdvertisingSponsorshipOther?
46Key Issues Feasibility Study GA/FS National Workshop 2012Key Issues Feasibility StudySeek approval from ATPMC on methodologyEngage with stakeholders to confirm prioritiesEnsure recommended outcomes reflect the regional stakeholder needsEnsure alignment with and support of MRA implementationProvide justifiable evidence to support/reject a Regional Secretariat as the best option to support the implementation of the MRA
47Key Issues Feasibility Study GA/FS National Workshop 2012Learn from existing structures similar to the proposed Regional SecretariatPromote proposed Secretariat to stakeholders (Governments, Industry, Education and Training institutions, Practitioners and Industry Agencies) plans to manage and monitor implementation of the MRAGain support from stakeholders for ongoing financial and operational support – objective for a sustainable Regional Secretariat Tourism Professionals!
48Action Plan Feasibility Study 48Action Plan Feasibility StudyGA/FS National Workshop 2012Stakeholder ConsultationAMS Workshops (10) July / September 2012NTO’s - Tourism BoardsRelevant Government Ministries / DepartmentsIndustry Peak BodiesRelevant Industry AssociationsTraining and Education ProvidersConsult Industry EnterprisesPresent Recommendations Regional Workshop ATPMC September 2012
49Project Deliverable Feasibility Study GA/FS National Workshop 2012ATPMC to make an informed decision on the establishment of a Regional SecretariatRecommend the best model to support the implementation of the MRA for Tourism Professionals.