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Healthcare 411 Ellen Crown Health Communications Specialist Office of Communications and Knowledge Transfer Agency for Healthcare Research and Quality.

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Presentation on theme: "Healthcare 411 Ellen Crown Health Communications Specialist Office of Communications and Knowledge Transfer Agency for Healthcare Research and Quality."— Presentation transcript:

1 Healthcare 411 Ellen Crown Health Communications Specialist Office of Communications and Knowledge Transfer Agency for Healthcare Research and Quality Twitter: Podcasts: YouTube:

2 What Does This Mean? Clinical Effectiveness of Coronary Stents in the Elderly: Results from 262,700 Medicare Patients in ACC- NCDR Comparative Effectiveness of Core Needle and Open Surgical Biopsy for the Diagnosis of Breast Lesions Technical Brief: Particle Beam Radiation Therapies for Cancer

3 Plain-language -ish Using Core Needle Biopsy to Diagnose Breast Cancer A non-surgical method for diagnosing breast cancer is safe and nearly as effective as surgical biopsy

4 Sharing AHRQ Research 60-Second Audio Podcasts 60-Second Audio Podcasts Online Videos (http://www.youtube.com/user/AHRQHealthTV) Online Videos (http://www.youtube.com/user/AHRQHealthTV)http://www.youtube.com/user/AHRQHealthTV Public Service Ads Public Service Ads

5 Going Viral Partnerships with radio stations Connecting with professional health orgs and their members Twitter YouTube Updates Updates RSS Feeds RSS Feeds

6 Tweet, Tweet Healthcare 411 Podcasts Healthcare 411 Podcasts Other AHRQ News Other AHRQ News

7 Lessons Learned 15-minute podcasts are only interesting to us. Seven different types of programs (e.g. Special Report, Newscast, Consumer Insider, etc.) is too much. We can’t be everything to everyone.

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