2. Introduction to Restaurant Operation and Its Kinds and Characteristic Pertemuan: 1 Matakuliah: V0246 - Operasional Tata Hidang 1 Tahun: 2009-2010

3. Bina Nusantara University 3 REASON TO GO TO RESTAURANT BUSINESS Money The potential for a buy-out A place to socialize Love of a changing work environment Challenge Habit Too much time on your hands Opportunity to express yourself Money The potential for a buy-out A place to socialize Love of a changing work environment Challenge Habit Too much time on your hands Opportunity to express yourself

4. Restaurant History Bina Nusantara University 4 French Culinary: 1767: –M. Boulanger: The father of the modern restaurant. Sold soups “restorantes” (restoratives). Boulanger vs. the French Parliament. The opening of Le Champ d’ Oiseau. 1782: –Grand Tavern de Londres –Aux Trois Freres Provencaux 1794: –The French Revolution Chefs to the former nobility suddenly had no employment. Some chefs stayed & opened restaurants, some went to Europe; many chefs fled to America. French Culinary: 1767: –M. Boulanger: The father of the modern restaurant. Sold soups “restorantes” (restoratives). Boulanger vs. the French Parliament. The opening of Le Champ d’ Oiseau. 1782: –Grand Tavern de Londres –Aux Trois Freres Provencaux 1794: –The French Revolution Chefs to the former nobility suddenly had no employment. Some chefs stayed & opened restaurants, some went to Europe; many chefs fled to America. American Restaurant: 1794: –Paypalt – Jean- Baptiste Gilbert Paypalt (french refugee) brought the term restaurant to the United States. 1827: –Delmonico’s, thought to be the first restaurant in America, opens. Closed during the early years of Prohibition. American Restaurant: 1794: –Paypalt – Jean- Baptiste Gilbert Paypalt (french refugee) brought the term restaurant to the United States. 1827: –Delmonico’s, thought to be the first restaurant in America, opens. Closed during the early years of Prohibition.

5. Bina Nusantara University 5 CHALLENGES IN RESTAURANT OPERATION Long hours Excessive fatigue can lead to health problems Little security for managers who work for others Family life can suffer For owner, possibility of losing investment and investors Long hours Excessive fatigue can lead to health problems Little security for managers who work for others Family life can suffer For owner, possibility of losing investment and investors

6. KINDS OF OPERATIONAL & OWNERSHIPS Bina Nusantara University 6 There are several career & investment options in the restaurant business: 1.Manage for someone else. 2.Purchase & operate a franchise. 3.Buy an existing restaurant & operate it as is or change its concept. 4.Build & operate a new restaurant. There are several career & investment options in the restaurant business: 1.Manage for someone else. 2.Purchase & operate a franchise. 3.Buy an existing restaurant & operate it as is or change its concept. 4.Build & operate a new restaurant.

7. ADVANTAGES & DISADVANTAGES OF BUYING Bina Nusantara University 7

8. ADVANTAGES & DISADVANTAGES OF FRANCHISING Bina Nusantara University 8

9. 9 BUY / BUILD / FRANCHISE / MANAGE CHARTS Original Investment Needed Experience Needed Potential Personal Stress Psychological Cost of Failure Financial Risk Potential Reward Buy MediumHigh Build HighestHigh Highest High Franchise (A) (small enterprise) Low to Medium LowMedium Medium to High Franchise (B) (Big Corporation) High Manage NoneMedium to High Medium NoneMedium Source: John R. Walker. (2008). The Restaurant From Concept to Operation. John R. Walker. (2008). The Restaurant From Concept to Operation. 5. John Wiley and Son Inc. New Jersey.

10. RESTAURANT AS ROAD TO SUCCESS Bina Nusantara University 10

11. Kinds of Restaurants Bina Nusantara University 11

12. Kinds of Restaurants (Contd.) Bina Nusantara University 12

13. Kinds of Restaurants (Contd.) Bina Nusantara University 13

14. Bina Nusantara University 14 Characteristics of Restaurants

15. Bina Nusantara University 15 Characteristics of Restaurants (Contd.)

16. Bina Nusantara University 16 Characteristics of Restaurants (Contd.)

17. Bina Nusantara University 17 Have a nice day…..