Most People Try These Behaviour Behavioural Wellbeing : 25% Exercise: 25% Nutrition: 25% E xercise only N utrition only W ell-being only Problem = No Sustainable Results 90% failure rate after 1 year on a Commercial program
Medical Leaders Wellness Leaders What Does Work?
Evaluating a Safe and Effective Program Healthy eating plans that reduce calories but do not forbid specific foods Increase physical activity Include tips on healthy habits with cultural needs in mind Slow and steady weight loss – ½ to 2 pounds per week Teaches positive and healthy behavior change Teaches methods for keeping the weight off Provides methods and coaching to overcome social and lifestyle obstacles Is supervised by trained, experienced and qualified staff Source: Cleveland Clinic: Choosing a Safe and Effective Weight Loss Program
Natasha Vani Exercise Physiologist Dr. Jean Jacques Dugoua Clinical Pharmacologist Dr. Louis Perusse Geneticist Dr. Gilles Lapointe Geneticist Dr. Karyn Hood Clinical Psychologist Newtopia World Class Expert Team Mary Bamford Registered Dietitian
Newtopia’s Personalized NEWLife Plan Exercise Physiologist Psychologist Medical/ ND Geneticists Registered Dietitian Expert Team NEWLife Assessment NEWLife Plan & Portal
What Makes Newtopia Different Personalized: DNA 75 % Behaviour Behavioural Wellbeing : 25% Exercise: 25% Nutrition: 25% E xercise N utrition W ell-being 25 % Integrated: Nutrition Exercise Well-being (Behavior)
What Genes Tell Us: Newtopia Genetics™ Behaviour Susceptible to increased body fat (FTO) Decreased sensitivity to fullness (FTO) Increased appetite, hunger and food intake (MC4R) Likely to snack (MC4R) Decreased satiety (MC4R) Lower density of D2 receptors – hypo- functioning dopamine reward receptors (D2D2)
The Power of Newtopia Genetics in Action Behaviour personalized nutrition plan personalized exercise plan personalized behavior well being plan E xercise N utrition W ell-being 75 % DNADNA DNADNA DNA information
Your Partner in Healthy Weight Loss Affordable on any budget Removes the guesswork with a genetically tailored products and plan Peace of mind with our expert team guiding your patient Sustainable results with accountability tracking tools & personal coaching support A program you can feel good about referring to your patients
Little Staff Time Required Step 1: Physician Refers Patient Step 2: Staff Reviews Program, Signs Patient Up and Has Patient Complete Consent Form Step 3: Staff Takes DNA sample through pre- addressed and supplied sample kits Newtopia takes care of the rest and reports back on your patients progress!
Healthy Weight = Appropriate Program Average patient spends $1500 on Newtopia program
Practice Investment and Return Initial investment of $750 includes genetic tests, marketing material, training material AND 2 free NewLife programs Practice maintains 30% of all revenue and the average patient spends $1500
NewtopiaMD Training and Marketing Support Training – One on one training sessions with Newtopia team –No cost program participation for champion and physician – 24 x 7 access to NewtopiaMD video modules BUSINESS DEVELOPMENT – 30 Day Trial Referral Program – In-Practice Marketing Materials Provided (brochures, countercards, video, posters) – NewtopiaMD Business Development courses 2.2. MARKETING – National and regional PR campaign – Regional co-op marketing campaign (launches Q12012 based on placements) –Free physician finder on NewtopiaMD.com website –Direct response campaign Q22012 3.3. 1.
Practice Opportunity Summary Easy to Implement Marketing Support Passive Income Builder Little required of you or your staff National and local PR effort, free physician locator on newtopiamd.com, in-practice marketing materials, business development support 30% of revenue goes back to practice Affordable 1x, $750 set up fee