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Copyright © 2011 SAS Institute Inc. All rights reserved. Data Integration Strategy Air Force Personnel Operations Agency – Human Resources December 2, 2011
2 Copyright © 2011, SAS Institute Inc. All rights reserved. Agenda - TOC Who is SAS? Where is SAS in the Air Force Essential Business Process Agility Data Integration and Information Management Data Quality: Cleansing and Enrichment Data Integration/Management Benefits Why SAS for AFPOA Resources and Further Contact Information
3 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS – Leader in Applied Analytics Largest privately held software company in the world 2010 Revenue: $2.43 Billion – 35 Years of consecutive growth 24% reinvestment in R&D for 2010 50,000 deployments worldwide 12,000 employees 90 of the top 100 of Fortune Global 500 All 15 U.S. Departments and 90% of U.S. Federal Agencies All 50 U.S. State Governments Government agencies in 80 countries Outstanding Technical Support Services Other: 1% Energy & Utilities: 3% Education: 3% Retail: 4.5% Manufacturing: 5.5% Life Sciences: 6% Communications: 7% Services: 11% Financial Services: 42% Government: 15%
4 Copyright © 2011, SAS Institute Inc. All rights reserved. Hill AFB Brooks, Randolph Lackland AFBs Tinker AFB Maxwell AFB-Gunter Hanscom AFB Where SAS is in the U.S. Air Force Langley AFB Chantillly, VA & Washington, D.C. Wright-Patterson AFB Barksdale AFB Edwards AFB Peterson AFB LA AFB In a new framework for AF Human Resources, these SAS installations could be streamlined if needed or leveraged. Eglin AFB Hurlburt Field Huntsville Malmstrom AFB Nellis AFB Kirtland AFB Patrick AFB Offutt AFB Scott AFB Robins AFB
5 Copyright © 2011, SAS Institute Inc. All rights reserved. Essential for Business Process Agility Data Integration defined in terms of Information Data Access/Integration/Quality Data Governance for Airman Personnel PII Analytical Model Management and Governance Recalibrate or New Decision Management Support Performance and Cost Master Data Best Record Airman Personnel
6 Copyright © 2011, SAS Institute Inc. All rights reserved. Data Diversity: Big Data Use Case Diversity Unified Data Management Consumption Diversity: Mobility Application Diversity: Operational Analytics Temporal Diversity: Right-Time Architecture Diversity: Enterprise Architecture Deployment Diversity: Cloud Role Diversity: IT/Business Acceleration Information Management is required to meet the current demands in the Business and Technical landscape Data Integration and Information Management The Opportunity Managing information for Air Force personnel who are the most valuable asset includes the ability to value information appropriately
7 Copyright © 2011, SAS Institute Inc. All rights reserved. DATA SERVICES Analytics Management Data Management DATA & ANALYTIC SERVICES DATA GOVERNANCE ANALYTICS GOVERNANCE DATA INTEGRATION ENTERPRISE DATA ACCESS Infrastructure Support INFRASTRUCTURE SUPPORT: Text & Unstructured Data Support, Events, Security, Meta-data & Lineage, Monitoring & Deployment DATA QUALITY MDM DECISION MANAGEMENT MODEL MANAGEMENT & MONITORING MODEL DEPLOYMENT & INTEGRATION Data Management and Integration Capability View Agile And Responsive To Changing Requirements Linking IT Strategy to Business Strategy
8 Copyright © 2011, SAS Institute Inc. All rights reserved. Data Management Enterprise Data Access and Federation Data Management Data Quality Data Integration Master Data Management Architecture is rigid; not flexible to changes in business needs Managing end-to-end processes is challenging Resolves UNIFIED PLATFORM INFORMATION MANAGEMENT
9 Copyright © 2011, SAS Institute Inc. All rights reserved. Why SAS/DataFlux for Data Management SAS the Original Data Warehouse Pioneer 35 years Data Management Experience Thousands of Data Management Customers worldwide End-to-end Solution Available Gartner Leader for DQ Gartner Leader for DI Gartner DI Leader Best-in-Class Data Access Technology Shortest Time to delivery for MDM Scalable Grid Enabled Platform Only Data Management vendor with integrated analytic scoring World Class Partner Network Thousands of consultants worldwide Growth through consistent R&D DataFlux Proven Market Leader in Data Management Recognized as a leading provider of enterprise data quality, data integration, data governance and MDM solutions Over 2,300 customers worldwide Offices throughout the US, the UK, France, Germany and Australia Founded in 1997 Acquired by SAS in 2000 Operates as a wholly owned subsidiary UNIFIED PLATFORM INFORMATION MANAGEMENT
10 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS’ Data Management Portfolio SAS Data Integration Server SAS Enterprise Integration Server SAS Data Quality Solution (Server minus DI Studio) DataFlux Data Management Platform Data Management Studio Data Management Server Data Federation Server qMDM – Master Data Management DataFlux Solution Accelerators DataFlux Event Stream Processor Supporting SAS Technologies SAS / Access »Interface to / Interface to PC Files SAS Integration Technologies »Message Queuing APIs, Web Services, Publishing Framework UNIFIED PLATFORM INFORMATION MANAGEMENT
11 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Management Advantage – Access? Any Data, Anywhere, Anytime: Best-in-Class Data Access Technology SAS/Access What is it? SAS/ACCESS Interfaces are out-of-the-box solutions that provide enterprise data access and integration between SAS and third-party databases. SAS/ACCESS interfaces are highly optimized to enable your SAS ® solutions to read, write and update data regardless of its native database or platform. Because the data appears native to SAS, there is no need to learn Structured Query Language (SQL) or any other database- specific query languages. All data is presented unified to users, complex activities like bulk loading are simplified, cross source integration is seamless. »SAS leverages the underlying RDBMS for you transparently »For example, a single option is used to invoke bulk loaders »DATA MyORA.ORACLE_TABLE(BULK_LOAD=YES) DATA ACCESS
12 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Management Advantage Any Data, Anywhere, Anytime: Best-in-Class Data Access Technology RDBMS SAS/ACCESS Interface to DB2 SAS/ACCESS Interface to Informix SAS/ACCESS Interface to Microsoft SQL SAS/ACCESS Interface to MySQL SAS/ACCESS Interface to ODBC SAS/ACCESS Interface to OLE DB SAS/ACCESS Interface to Oracle SAS/ACCESS Interface to Sybase SAS/ACCESS Interface to Sybase IQ SAS/ACCESS Interface to Teradata MPP Database Appliances SAS/ACCESS Interface to Aster Data nCluster SAS/ACCESS Interface to Greenplum SAS/ACCESS Interface to Netezza SAS/ACCESS Interface to Exadata SAS/ACCESS Interface to ODBC (ParAccel, Vertica, Microsoft PDW) Non-Relational SAS/ACCESS Interface to ADABAS SAS/ACCESS Interface to DATACOM/DB SAS/ACCESS Interface to IDMS/R SAS/ACCESS Interface to IMS-DL/I SAS/ACCESS Interface to PC Files SAS/ACCESS Interface to SYSTEM 2000 Enterprise Applications SAS Data Surveyor for SalesForce.com SAS Data Surveyor for Oracle Applications SAS Data Surveyor for SAP SAS Data Surveyor for Siebel OLAP Message Queues XML Web Services Unstructured, Semi-Structured And more… Enterprise-wide, net- centric to meet the operational needs of the AF DATA ACCESS
13 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Integration and Management Benefits and Features Data Integration Tasks SAS DataFlux Other ETL Tools Table Creation Low EffortHigh Effort Fast Extract AutomaticSeparate Utility Batch & Real-Time Low EffortMulti Step Deployment Data Quality IntegratedSeparate Tool Data Services Low EffortCustom Code Sorts & Join High PerformanceLow Performance SQL Pushdown AutomaticHigh Effort Federated Views AutomaticSeparate Tool Parallelism Low Effort / Any Job High Effort / Limited Job Sets Scoring IntegratedCustom Code Customization Low EffortHigh Effort DATA INTEGRATION
14 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Management Workbench Execute Data Quality Workflows Metadata Driven Environment »Deploy governance within the IT infrastructure »Determine integration method »Real-time »Batch »Virtual »Reuse and redeploy the same set of business rules across applications Review execution results »Exceptions »Debugging »Tuning »Optimization DM System Reporting 14 DATA INTEGRATION Data Integration via a Flexible and Powerful Interface
15 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Management Advantage Scalable : In-Database EL-T Visual Indicators show you where processing takes place. Push-down is a simple option set on the SQL transform. Users can control where processing takes place, two clicks enable users to “move first then process” via bulk loader. DATA INTEGRATION
16 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Management Advantage Analytic Integration : Integrated Scoring Integration of Predictive analytics from SAS’ Enterprise Miner into Data Management tasks, takes just two clicks. Shared Metadata provides the lineage of model dependencies and where models are consumed With Scoring Accelerator Scoring Functions can be Pushed “In-Database” and called via SQL Function calls from DI Studio DATA INTEGRATION
17 Copyright © 2011, SAS Institute Inc. All rights reserved. Metadata Management Sophisticated metadata mapping technologies accelerates development Impact Analysis/Data Lineage to see process and data relationships Multi-user Collaboration with DEV/TEST/PROD promotion management Powerful metadata reporting including runtime and performance analysis User Interface Roles and Security DATA INTEGRATION
18 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Management Advantage Best in Class: DataFlux Data Quality Embedded into batch, near-time and real-time processes. Rules callable through message queues, Web services and custom exits. Data cleansing provided in native languages with localizations. Metadata built and shared across the entire SAS Platform. Generate and append postal addresses, geo-coding, demographic data or facts from other sources of information. Profile operational data and monitor ongoing data activities. DATA QUALITY
19 Copyright © 2011, SAS Institute Inc. All rights reserved. Data Cleansing and Enrichment Data quality, including integrated profiling, exploration, business rules creation, entity resolution and monitoring. Process orchestration layers for jobs, SAS code and SQL. Data quality is embedded into batch, near-time and real-time processes. Out-of-the-box standardization rules; or you can create customized, reusable data quality business rules. Data quality rules are callable through message queues, Web services and custom exits. Data enrichment and augmentation. Real-time transaction cleansing using standard business rules. Data quality monitoring lets you continuously examine data in real time and over time to discover when quality falls below acceptable limits. Alerts are issued when corrective action is needed. DATA QUALITY
20 Copyright © 2011, SAS Institute Inc. All rights reserved. Business Rules to Track Data Events Events from business rules are SOA enabled DATA QUALITY
21 Copyright © 2011, SAS Institute Inc. All rights reserved. DataFlux Data Management Web Studio Triggered rules:Filter: Monitor RuleDateImportanc e % Triggers # TriggersRows Processed StatusReasonAssigned User Rule 16/10/2010 1:1:1 PM UnresolvedIntegrationFranz Kafka Rule 26/9/2010 1:1:1 PM Rule 36/8/2010 1:1:1 PM UnresolvedAgingErnest Hemingway Rule 36/7/2010 1:1:1 PM UnresolvedIntegrationJoseph Conrad Rule 46/6/2010 1:1:1 PM UnresolvedOrganizati … Ernest Hemingway Rule 56/5/2010 1:1:1 PM UnresolvedProcessJoseph Conrad Rule 66/4/2010 1:1:1 PM UnresolvedTransform … Ernest Hemingway Rule 66/3/2010 1:1:1 PM AssignedUsageJoseph Conrad Rule 36/2/2010 1:1:1 PM AssignedUser ErrorJoseph Conrad Rule 36/1/2010 1:1:1 PM AssignedAgingJoseph Conrad Rule 45/30/2010 1:1:1 PM Resolved Integration Mary Cassatt Rule 45/30/2010 1:1:1 PM Resolved Integration Mary Cassatt History Graph Monitor 9/7/200910/7/200911/7/200912/7/20091/7/20102/7/20103/7/20104/7/20105/7/20106/7/20107/7/ Date Trigger Percentage Trigger History (Percentage of Rows Processed) Trigger ValuesRule CodeSummaryStatus Apply Clear This week Date: Repository: Importance : Source: Rule: Task: Description: General * Term Statistics Run Status Table Open Table Total count: 24 Monitor on the Web; Multiple repositories Workflow capabilities Monitor Data Quality DATA QUALITY
22 Copyright © 2011, SAS Institute Inc. All rights reserved. 3721B Entity Resolution for Data Services Knowing your Airman Cust. Id 3721B First Name Willaim Middle James Last Name Corp. DOB April 12 SSN Address 3224 Pkwy G, Los Osos ERP Cust. Id First Name William Middle James Last Name Sosulski DOB 04/12/1939 SSN Address 123 Oak St., Eves, IL Data Warehouse Cust. Id First Name Bubba Middle J. Last Name DOB April 12 SSN Address Online Cust. Id First Name William Middle J. Last Name Sosulski DOB SSN Address 123 Oak St., Eves, IL CRM Cust. Id First Name William Middle James Last Name Sosulski DOB 04/12/39 SSN Address 123 Oak St., Eves, IL Legacy WilliamJamesSosulski04/12/ Oak StreetEvesCA MASTER DATA
23 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS Data Management Benefits Control & Lower TCO Integrated DQ Functions Specialized DQ Interfaces SOA Enabled Lineage Reporting from Source to Report Over 300 Functions 70 built-in Transformations Analytic Integration & Scoring Scalable Partition-Based Parallelism Record Setting File I/O Best-in-Class Data Access Technology /w/ Widest Array of Data Sources and Targets Version Control DATA INTEGRATION
24 Copyright © 2011, SAS Institute Inc. All rights reserved. Feature Why it Matters Data quality rules automatically exposed as RESTful and SOAP Web Services Seamless integration with AFPOA enterprise architecture and workflow All tools are built on a 4th Generation SAS Programming Language and C++ Enables AFPOA to more easily adapt SAS/DataFlux data management capabilities to changing mission needs Unified runtime across computing environments Enables AFPOA to attain cloud computing environments Why SAS for AFPOA? Flexibility Agile and responsive to meet the needs of the Air Force’s most important asset: Air Force Personnel
25 Copyright © 2011, SAS Institute Inc. All rights reserved. PERFORMANCE CULTURE EXPERIENCE THOUGHT LEADER #1 World Leader in Business Analytics 50,000+ Customers 12,000 Employees Worldwide Relentless Innovation Voted #1 Place to Work in U.S. Trusted Partner to Governments and Leading Business Organizations 50,000 SAS Sites in 127 Countries 93 of the Top 100 Companies in 2011 Fortune Global Years Leading Analytics Solutions SAS Advanced Analytics Lab Provides Business Leadership Domain Expertise in Key Industries Culture of Innovation: 24% R&D Reinvestment SAS Can Be Your Trusted Partner
26 Copyright © 2011, SAS Institute Inc. All rights reserved. Resources Here are the URLs and titles of downloadable materials we refer you to for more information: SAS Data Management - management/http://www.sas.com/software/data- management/ From this webpage, you can access downloadable materials and drill down deeper into Data Integration Data Quality Enterprise Data Access Master Data Management Here are two additional white papers you might find helpful which were provided to Bloor. “Data Quality Remediation” (DataFlux) “DataFlux Data Management Methodology: A Do-It-Yourself Guide for High-Value Data Across the Enterprise” (DataFlux)
27 Copyright © 2011, SAS Institute Inc. All rights reserved. SAS ® Data Integration Thank you! If you are interested in hearing more about SAS and how we address Information and Data Integration Management, please contact: Gail Bamford Industry Marketing Manager for Defense & Intelligence x51715
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