Presentation on theme: "P RESENTER : D AVID S ILVERSTEIN DATE XX, 2010 Intro to Presentations."— Presentation transcript:
P RESENTER : D AVID S ILVERSTEIN DATE XX, 2010 Intro to Presentations
Overview 50-min Presentation with Q&A Presentation Strategies Reason to Present Images v. Text Slide Style & Layout Content & Recall Using Stories to Explain
Why? NAE concludes*: 1. Elected representatives are ill-equipped to make decisions about tech-related issues. 2. Students, parents & teachers remain uniformed about engineering and the contributions of the field which continues to deter students from studying engineering. 3. Engineers often do not rise to management positions. *Raising Public Awareness of Engineering: National Academy of Engineering, National Academies Press, 2002.
Start: 3 Questions How do you feel about giving a presentation? Have you ever attended a good presentation? What do you remember about it? Have you ever attended a bad presentation? What do you remember about it?
Why give a presentation? What makes them so boring?
Don’t PPT Yourself Out Don’t Read Presentation or Email? Slides reinforce. Not repeat. Slides & Notecards Bullets/images = launching points ‘Hook’ to hang the idea on Interact & Converse Glance v. Engage Technology has made presenting easier/essential
Don’t PPT Yourself Out Know Why Why give this presentation? What’s the goal? Type = Informational? Motivational? Brainstorm? Know Who Who is your audience? How informed are they? Superiors? Or colleagues? How many? Know When & Where How long? Do not run over time. Arrive early to set-up & troubleshoot. Expect time afterwards for questions.
A.U.D.I.E.N.C.E. Analysis – Who are they? How many will be there? Understanding – What is their knowledge of the subject? Demographics – What is their age, sex, background? Interest – Why are they there? Who asked them to be there? Environment – Where will I stand? Can they all see/hear me? Needs – What are their needs? What are your needs? Customized – What specific needs do you need to address? Expectations – What do they expect to learn/hear from you?
Images v. Text Appearance counts! “It's 70% how you look, 20% how you say it, and 10% what you say.” – Eddie Izzard, comedian “Three elements in the message: words account for 7%, tone of voice accounts for 38%, & body language accounts for 55% of the message.” – A. Mehrabian, UCLA Psych. Prof.
A Picture Is Worth… Images create: Faster impact Greater understanding Further integration Visual variety Examples: Charts, Tables, Graphs, Etc Diagrams, Drawings Photos, Scans, Screen shots Avoid clip art!
Where are your eyes drawn? Photosynthesis: (photo = light, synthesis = putting together) is the synthesis of glucose from sunlight, carbon dioxide and water, with oxygen as a waste product. It is arguably the most important biochemical pathway known.
Where are your eyes drawn? Photosynthesis (photo = light, synthesis = putting together)
Let Images Tell the Story Vandalism? Or political statement?
Turn Text Into Image Our third quarter earnings were the highest of the year, with our East segment reporting an almost two hundred percent increase over the first and second quarters in the East, and a one hundred percent increase over our West & North segments. or Which has a stronger or quicker impact?
Graphs v. Charts Which illustrates the implications faster? This chart?
Images v. Text – Proof Eight slides ago… What was Eddie Izzard wearing in the photo? What was the professor’s school & field? What percentage does each aspect account for? A Body Language = 58% Words = 7% Tone of Voice = 35% B Body Language = 55% Words = 7% Tone of Voice = 38% C Body Language = 57% Words = 8% Tone of Voice = 35%
Visual Displays – Examples Cuttlefish are marine animals of the order Sepiida. Special photochromatic skin allows them to alter color at will. In addition, their eyes are among most developed in animal kingdom and can perceive the polarization of light. Also, they have three hearts which pump green-blue blood.
Visual Displays – Examples Cuttlefish: 1.marine animals of the order Sepiida. 2.Special photochromatic skin allows them to alter color at will. 3.In addition, their eyes are among most developed in animal kingdom and can perceive the polarization of light. 4.Also, they have three hearts which pump green-blue blood.
Visual Displays – Examples Cuttlefish: Marine animals Order = Sepiida Photochromatic skin alters color at will Eyes perceive polarization of light (among most developed in animal kingdom) 3 hearts; green-blue blood
Visual Displays – Examples Eyes sense polarization of light (among most developed in animal kingdom) C UTTLEFISH (Sepiida Order) Has 3 hearts & green-blue blood Photochromatic skin; can alter color at will.
Visual Displays – Examples What’s more interesting? Chrysaora fuscescens (sometimes generally referred to as the Pacific sea nettle or the West Coast sea nettle) is a common variety of true jellyfish, found in the Pacific Ocean mostly near the coast from California to Alaska (perhaps also to Japan). Diameter of the body (the "bell") can be greater than 1 meter, although most are less than 50 cm across. The long, complicated, spiraling oral arms and the 24 tentacles may trail as far as 3.6 to 4.6 meters behind the bell.
Visual Displays – Examples Chrysaora Fuscescens* aka: Pacific Sea Nettle, West Coast Sea Nettle The "bell“ or body can be greater than one meter in diameter, though most are ≤50 cm across. *Located in the Pacific near California and Alaska (& perhaps Japan). The long, spiraling oral arms & the 24 tentacles may trail as far as 3.6-4.6 meters behind the bell. What’s more interesting?
Visual Data – Examples Again, what’s more interesting to engage? The Bluefeld Board of Commissioners invites the citizens of Bluefeld to a site visit for the proposed new recreation center – Smith Hall. The site in consideration for the new building is across from the Heating Plant (Acorn Street) on the portion of the land where the old parking lot stands. The Board of Commissioners, Carol Reed (Director), the architect, and construction manager will all be in attendance. Refreshments and food will be served from 1pm to 3pm on Saturday.
Extended Text Do not try to explain your points in written paragraphs like this one. Your audience does not want to read along with you, nor can they effectively. Consider how difficult it is to read and listen to a speaker at the same time. Confusion sets in. People stop listening. Instead, only use key words or phrases to create a ‘hook’ for your audience, and break up your information into small soundbyte-size segments with images, bullets and/or numbers. Also, stick to 3-5 points per slide, as audiences have limited recall & attention spans.
Death By PowerPoint The complexity of American strategy in Afghanistan – http://www.nytimes.com/2010/04/27/world/27powerpoint.html?th&emc=thhttp://www.nytimes.com/2010/04/27/world/27powerpoint.html?th&emc=th
Content – K.I.S.S. Keep It Simple Stupid Audience can’t remember everything 3 aspects for audience to remember Topic tree – 3 points & 3 sub-points Presentation Strategies Image Considerations Image more interesting Less Text Graphs, Charts, Etc Style Considerations Font ChoiceBackgroundExamples Storytelling Human Activity Details = Interest Examples
Content & Recall To simplify: Approximate 1-2 min per slide Use simple titles – 1 Line ONLY Use key framework slides: Overview, Recap, Q&A Use transitional slides for information shifts Consider appendix slides (if necessary) Consider handouts
Storytelling: Color Blindness Color Blindness: 1 in 12 people have some sort of color deficiency About 8% of men and 0.4% of women in the US Four kinds of color vision: Trichromat: Regular vision is Trichromatic - it uses all three color receptors (red/green/blue). In practice, the cone cells in your eyes are called L, M and S (for long, medium and short wavelength reception), but the colors they 'see' are closer to Yellow, Green and Blue. The wavelengths they pick up are vastly overlapping, so green light hits all three in varying degrees.cone cells Anomalous Trichromat: People with Anomalous Trichromatic vision use all three color receptors but reception of one pigment is misaligned. Dichromat: People with Dichromatic vision use only 2 of the 3 visual pigments - red, green or blue is missing. Monochromat (Achromatopsia)
Storytelling: Color Blindness 1 in 12 people 8% men, 0.4% women (US) 4 Types Trichromat: overlapping pigments Anomalous Trichromat:1 pigment misaligned Dichromat: only use 2 of 3 visual pigments; 1 missing Monochromat: only 1 pigment; 2 missing
Storytelling We are natural storytellers: Essential human activity Details create interest Best stories = Real-life examples ‘I saw a dog’ Example Stories make your information: Applicable to your audience Memorable & transferable Shakespeare Example
Storytelling: Mistakes Mistake 1: Using Inappropriate Stories Mistake 2: Using Too Many Stories Mistake 3: Getting Too Personal
Practice, Practice, Practice Rehearse w/friends Review video – but not day before Learn how to talk about your subject Practice = Time to come up with examples
Practice, Practice, Practice Studies suggests that we remember: 10% of what we read 20% of what we hear 30% of what we see 40% of what we see & hear 70% of what we discuss with others 80% of what we experience 95% of what we teach others
Additional Ideas Practice, Practice, Practice Rehearse w/friends Review video – but not day before Learn how to talk about your subject Practice = Time to come up with examples Overcoming Nerves Breathe – Before & During Silence is natural and useful Expecting audience reaction Knowing why you are presenting helps!
Additional Ideas (Cont.) Control Your Environment Consider handouts Consider Q&A approach Arrive early to pre-empt problems Minimize distractions: no cellphone, no keys, etc Bring water & watch Q & A Tips Don’t BS; promise to research & report back Consider appendix slides to answer questions Repeat question out loud so all can hear
Recap ⇢ 5 Rules 1. Don’t PPT Yourself Out of the Presentation 2. Images v. Text 3. Style – Professionalism Pays More 4. Content & Recall 5. Tell a Story